# KLM pop-up shop: Agent-Direct Score B (73.8%)

Site: http://www.klm.be
Report: https://directindex.org/r/klm.be
Scanned: 2026-10-18 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
KLM pop-up shop is mostly ready for agents.
An AI assistant can open the website of KLM pop-up shop. It finds no menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://www.klm.be/information/ticket-services/ticket-prices (on the business's own site)

## What to fix first

- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "KLM pop-up shop",
  "url": "http://www.klm.be",
  "address": "Meir 22, 2000, Antwerpen",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.218067,
    "longitude": 4.406356
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.klm.be/information/ticket-services/ticket-prices",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# KLM pop-up shop

> organization in Meir 22, 2000, Antwerpen, Antwerp tours, attractions and museums.

## Book or order directly

- Book: https://www.klm.be/information/ticket-services/ticket-prices (on the business's own site)

## About

- Website: http://www.klm.be
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (Organization).** but without address, phone or hours
- **Tickets on your own site.** Agents can buy tickets without a marketplace in the loop.

## Where it stands
19 of 145 in Antwerp tours, attractions and museums. Top 13% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 13% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 93% | yes |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 27% | no |

Nearest places in the index: Meir Building (C, 134 m, https://directindex.org/r/interparking.be); KBC Restaurant (B, 164 m, https://directindex.org/r/kbc.be); Rubenshuis (C, 259 m, https://directindex.org/r/rubenshuis.be); Omnia Travel (B, 267 m, https://directindex.org/r/omniatravel.be); Walking in Antwerp (C, 267 m, https://directindex.org/r/walkinginantwerp.be); Club Med (C, 272 m, https://directindex.org/r/clubmed.be); ZuiDERHuiS (C, 344 m, https://directindex.org/r/zuiderhuis.be); Touristram (B, 378 m, https://directindex.org/r/touristram.be); Snijders & Rockoxhuis (B, 407 m, https://directindex.org/r/snijdersrockoxhuis.be); Keizerskapel (F, 408 m, https://directindex.org/r/keizerskapel.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.


See what an AI agent reads on this site: https://directindex.org/r/klm.be/agent-view

## Businesses like KLM pop-up shop in Antwerp tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Antwerp tours, attractions and museums | 145 | 49% | 19% | 73.8% |

The best of the businesses of the same kind in Antwerp tours, attractions and museums: North and Away (A 86.2%, https://directindex.org/r/noorderhuis.travel); SIXT Autoverhuur Antwerpen Airport (B 84.6%, https://directindex.org/r/sixt.be); Bikepacking Belgium (B 81.5%, https://directindex.org/r/bikepacking-belgium.be); Antwerpen Excursies (B 80%, https://directindex.org/r/antwerpenexcursies.be); Ecohuis (B 80%, https://directindex.org/r/ecohuis.be).

With the two fixes above (Structured data is incomplete; No tickets and prices found) the score would be about 95.4%: first of 145 in Antwerp tours, attractions and museums.

## The direct record
What agents get for KLM pop-up shop, as JSON: https://directindex.org/api/direct/klm.be
- Book: https://www.klm.be/information/ticket-services/ticket-prices (own site; found by the scan of 2026-10-18, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: none on record
- Stable links that count: https://directindex.org/go/klm.be/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 8 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/klm.be
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/klm.be/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/klm.be/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=klm.be&force=1
