# kaeppchn: Agent-Direct Score F (27.7%)

Site: https://kaeppchn-friseur.de/
Report: https://directindex.org/r/kaeppchn-friseur.de
Scanned: 2026-10-17 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
kaeppchn is largely invisible to agents.
AI assistants cannot open the website of kaeppchn, so they rely on what other sites say about it.

## Direct links
- Book directly: https://connect.shore.com/bookings/kaeppchn/services?locale=de&origin=standalone (through shore acting for the business)

## What to fix first

## What the site tells visitors (Measured, not scored)
- **The footer says © 2022.** Visitors and assistants may read that year as the last time anyone looked after the site. In Berlin, 64% of comparable sites that show a year say 2025 or later.
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Berlin, 9.7% of comparable sites declare one.

- **The site turns every visitor without a browser away, AI agents included.** (+25 points) A plain fetch was refused (http_503); only a real browser got the page. Every AI crawler and agent is turned away the same way, so Reachable scores 0 and the rest is measured on the rendered page. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost' from marketplaces and directories instead. Add a page with services and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HairSalon",
  "name": "kaeppchn",
  "url": "https://kaeppchn-friseur.de/",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Proskauer Straße 26",
    "postalCode": "10247",
    "addressLocality": "Berlin",
    "addressCountry": "DE"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.5178687,
    "longitude": 13.4611939
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://connect.shore.com/bookings/kaeppchn/services?locale=de&amp;origin=standalone",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **Structured data present (Organization).** but without address, phone or hours
- **Appointments through shore on your own domain.** No marketplace commission, and the guest stays yours.

## Where it stands
2646 of 3224 in Berlin hairdressers and beauty salons. Top 82% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | yes |
| Publish the menu or price list as HTML | 20% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 89% | no |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 15% | no |

Nearest places in the index: Thailändische Massage (F, 207 m, https://directindex.org/r/raksa.de); Podologie Thomas Heinke Podologe (F, 207 m, https://directindex.org/r/podologie-friedrichshain.de); Haargarten (D, 210 m, https://directindex.org/r/haargarten-berlin.de); Tiphereth (B, 212 m, https://directindex.org/r/wir-massieren-berlin.de); Balance Kosmetik (F, 216 m, https://directindex.org/r/balancekosmetikwaxingwimpernverl.com); Studio Balance (F, 222 m, https://directindex.org/r/balance-berlin.com); AS Paradies (F, 260 m, https://directindex.org/r/as-paradies.de); Anachyta Massagen (F, 264 m, https://directindex.org/r/anachyta-massagen.de); Haartari (D, 284 m, https://directindex.org/r/haartari-friseure.de); Hermest Hair Clinic | Haartransplantation Türkei (C, 300 m, https://directindex.org/r/hermestclinic.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.


Against its peers: Sites built with WordPress 59% (32% A or B, 54721 sites); Sites using Shore 59% (24% A or B, 66 sites); This site 27.7%.

See what an AI agent reads on this site: https://directindex.org/r/kaeppchn-friseur.de/agent-view

## Businesses like kaeppchn in Berlin hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Berlin hairdressers and beauty salons | 3224 | 42% | 10% | 27.7% |
| Sites built with WordPress in Berlin hairdressers and beauty salons | 1117 | 53% | 17% | 27.7% |
| Sites using Shore in Berlin hairdressers and beauty salons | 47 | 56% | 15% | 27.7% |
| Sites built with WordPress and using Shore in Berlin hairdressers and beauty salons | 26 | 60% | 15% | 27.7% |

The best of the sites built with WordPress and using Shore in Berlin hairdressers and beauty salons: Lillinelle Beauty (B 76.9%, https://directindex.org/r/lillinelle.com); Brows&cosmetics By Elli (B 72.3%, https://directindex.org/r/browsandcosmeticsbyelli.de); Kältelounge Berlin (B 72.3%, https://directindex.org/r/kaeltelounge-kryotherapie.de); Fave Aesthetik (B 71.8%, https://directindex.org/r/faveaesthetik.de); Feray's Beauty Bar (C 67.7%, https://directindex.org/r/feraysbeautybar.de).

With the three fixes above (The site turns every visitor without a browser away, AI agents included; Structured data is incomplete; No price list of services found) the score would be about 87.7%: 8th of 3,224 in Berlin hairdressers and beauty salons, up from 2646th.

## The direct record
What agents get for kaeppchn, as JSON: https://directindex.org/api/direct/kaeppchn-friseur.de
- Book: https://connect.shore.com/bookings/kaeppchn/services?locale=de&amp;origin=standalone (vendor on own site: Shore; found by the scan of 2026-10-17, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: none on record
- Stable links that count: https://directindex.org/go/kaeppchn-friseur.de/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Shore: Not stated. The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet.

Only a real browser got this page (a plain fetch got http_503); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 8 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/kaeppchn-friseur.de/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/kaeppchn-friseur.de/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=kaeppchn-friseur.de&force=1