# Jock & Mack: Agent-Direct Score C (67.7%)

Site: http://www.jockandmack.com.au/
Report: https://directindex.org/r/jockandmack.com.au
Scanned: 2026-10-18 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Jock & Mack is partly visible to agents.
An AI assistant can open Jock & Mack's website. It can read what Jock & Mack offers. It can't find a link to book or order online.

## Direct links
- Menu: https://www.jockandmack.com.au/menu
- Phone: 0428 510 070

## What to fix first

## What the site tells visitors (Measured, not scored)
- **The footer says © 2021.** Visitors and assistants may read that year as the last time anyone looked after the site. In Melbourne, 74% of comparable sites that show a year say 2025 or later.

- **No booking or ordering link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a booking or ordering page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+3 points) Missing: opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "CafeOrCoffeeShop",
  "name": "Jock & Mack",
  "url": "http://www.jockandmack.com.au/",
  "telephone": "0428 510 070",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -37.8825301,
    "longitude": 144.6999846
  },
  "hasMenu": "https://www.jockandmack.com.au/menu"
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (LocalBusiness).** address, phone
- **Menu or price list is an HTML page.** Agents can read the items and prices.

## Where it stands
1021 of 3067 in Melbourne cafes and bars. Top 33% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 99% | no |
| Publish the menu or price list as HTML | 91% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 28% | no |
| Have an llms.txt | 25% | yes |

Nearest places in the index: Morris + Heath (D, 357 m, https://directindex.org/r/morrisandheath.com); Hoppers Club (C, 1587 m, https://directindex.org/r/hoppersclub.com.au); Chirnside Cafe (D, 1724 m, https://directindex.org/r/thechirnside.com.au); Martini and Co | Werribee (B, 1755 m, https://directindex.org/r/martiniandco.com.au); Werribee Plaza Tavern (A, 2102 m, https://directindex.org/r/plazatavern.com.au); Majestic Lounge (B, 2430 m, https://directindex.org/r/majesticlounge.com.au); The Garden Feast Cafe (F, 2558 m, https://directindex.org/r/gardenfeast.com.au); Saffron Kitchen (F, 3666 m, https://directindex.org/r/saffronkitchen.org.au).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Wix 49% (24% A or B, 10627 sites); This site 67.7%.

See what an AI agent reads on this site: https://directindex.org/r/jockandmack.com.au/agent-view

## Businesses like Jock & Mack in Melbourne cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Melbourne cafes and bars | 3067 | 54% | 31% | 67.7% |
| Sites built with Wix in Melbourne cafes and bars | 249 | 62% | 43% | 67.7% |

The best of the sites built with Wix in Melbourne cafes and bars: Haiku (A 100%, https://directindex.org/r/haikumelbourne.com); Sir Duke (A 100%, https://directindex.org/r/sirduke.com.au); Blue-tongue wine bar (A 95.4%, https://directindex.org/r/bluetongueelwood.com.au); Cheeky Chewies 2 (A 95.4%, https://directindex.org/r/cheeky-chewies.com); Corner & Bench (A 95.4%, https://directindex.org/r/cornerandbench.com).

With the two fixes above (No booking or ordering link on the website; Structured data is incomplete), the score would be about 95.4%. That would be 40th of 3,067 in Melbourne cafes and bars, up from 1021st.

## The direct record
What agents get for Jock & Mack, as JSON: https://directindex.org/api/direct/jockandmack.com.au
- Book: none on record
- Order: none on record
- Menu: https://www.jockandmack.com.au/menu (html_page; from the scan)
- Hours: none on record
- Phone: 0428 510 070
- Stable links that count: https://directindex.org/go/jockandmack.com.au/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Found one hop past the home page: menu page /menu: almost no text without JavaScript.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 19 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/jockandmack.com.au
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/jockandmack.com.au/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/jockandmack.com.au/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=jockandmack.com.au&force=1