# Impulse Massage Utrecht: Agent-Direct Score C (59.5%) Site: http://www.impulsemassage.nl/ Report: https://directindex.org/r/impulsemassage.nl Scanned: 2026-10-22 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) Impulse Massage Utrecht is partly visible to agents. Some AI assistants are turned away by Impulse Massage Utrecht's website. It can read what Impulse Massage Utrecht offers. It finds a way to book or order directly, through Setmore. ## Direct links - Book directly: https://impulsepraktijkvoormassage.setmore.com/ (through setmore acting for the business) - Menu: https://www.impulsemassage.nl/ - Phone: +31616328036 - Address: Hof van Cartesius, Vlampijpstraat 84, 3524 AR, Utrecht - Prices: 10 prices on the site, the middle one €175 ## Nearby, also direct Places near Impulse Massage Utrecht that take a booking or an order on their own website, with no marketplace in between. - Don the Barber (120 m): https://directindex.org/r/donthebarber.nl - Don the Barber (480 m): https://directindex.org/r/barbershopamersfoort.nl - Hairfree Laserclinic (530 m): https://directindex.org/r/hairfreelaserclinic.nl ## What to fix first - **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant - **The server turns AI crawlers away at the door.** (+3.3 points) Requests as GPTBot (http_429) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Utrecht, 9.9% of comparable sites declare one. - **10 prices on the landing page, the middle one €175.** In Utrecht, the middle price of comparable sites that show prices is €45.00. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # Impulse Massage Utrecht > local business in Hof van Cartesius, Vlampijpstraat 84, 3524 AR, Utrecht, Utrecht hairdressers and beauty salons. Phone +31616328036. ## Book or order directly - Book: https://impulsepraktijkvoormassage.setmore.com/ (through setmore acting for the business) - Menu: https://www.impulsemassage.nl/ ## About - Website: http://www.impulsemassage.nl/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed. - **Price list of services with prices on the page.** Agents can read the items and prices. - **Appointments through setmore on your own domain.** There's no marketplace commission, and the customer stays yours. ## Where it stands 148 of 349 in Utrecht hairdressers and beauty salons. Top 42% of the sites scanned in this index. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 80% | yes | | Publish the menu or price list as HTML | 40% | yes | | Let AI crawlers in (no block at the server or in robots.txt) | 86% | no | | Structured data with address, phone and hours | 23% | no | | Have an llms.txt | 26% | no | Nearest places in the index: EliteTheBarber (F, 106 m, https://directindex.org/r/apiguinee.org); Don the Barber (C, 122 m, https://directindex.org/r/donthebarber.nl); Monasari (F, 125 m, https://directindex.org/r/monasari.nl); Massage Praktijk Julianapark (F, 386 m, https://directindex.org/r/massage-julianapark.nl); Pro-Duo (C, 403 m, https://directindex.org/r/pro-duo.nl); Re-Touch (C, 475 m, https://directindex.org/r/re-touch.nl); Don the Barber (B, 477 m, https://directindex.org/r/barbershopamersfoort.nl); SunQueen (D, 493 m, https://directindex.org/r/sunqueen.nl); Fang (F, 527 m, https://directindex.org/r/fangmassage.nl); Hairfree Laserclinic (D, 530 m, https://directindex.org/r/hairfreelaserclinic.nl). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. Compared with its peers: Sites using Setmore 61% (27% A or B, 712 sites); This site 59.5%. See what an AI agent reads on this site: https://directindex.org/r/impulsemassage.nl/agent-view ## Businesses like Impulse Massage Utrecht in Utrecht hairdressers and beauty salons | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in Utrecht hairdressers and beauty salons | 349 | 52% | 17% | 59.5% | | Sites using Setmore in Utrecht hairdressers and beauty salons | 5 | 59% | 20% | 59.5% | The best of the sites using Setmore in Utrecht hairdressers and beauty salons: Comi Nails & Spa (B 72.5%, https://directindex.org/r/cominailsspa.nl); Body Improvement Utrecht (C 64.6%, https://directindex.org/r/bodyimprovementutrecht.nl); Massagepraktijk Zijdebalen (C 56.5%, https://directindex.org/r/massagepraktijkzijdebalen.nl); Ciska Ten Voeten Uit (D 43.5%, https://directindex.org/r/ciskatenvoetenuit.com). With the two fixes above (No structured data for the business; The server turns AI crawlers away at the door), the score would be about 87.7%. That would be 3rd of 349 in Utrecht hairdressers and beauty salons, up from 148th. ## The direct record What agents get for Impulse Massage Utrecht, as JSON: https://directindex.org/api/direct/impulsemassage.nl - Book: https://impulsepraktijkvoormassage.setmore.com/ (vendor on own site: Setmore; found by the scan of 2026-10-22, not yet tested) - Order: none on record - Menu: https://www.impulsemassage.nl/ (html_inline; from the scan) - Hours: none on record - Phone: +31616328036 - Stable links that count: https://directindex.org/go/impulsemassage.nl/book, https://directindex.org/go/impulsemassage.nl/menu ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no - Vendor terms for agents, Setmore: Not stated. The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet. ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 21.7 | 25 | | Readable | 7 | 25 | | Actionable | 10 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/impulsemassage.nl - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md) - AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md) - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: no Keep watching this business (https://directindex.org/r/impulsemassage.nl/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/impulsemassage.nl/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=impulsemassage.nl&force=1