---
title: What an AI agent reads on HUMM Coffee Roasters · The Direct Index
url: https://directindex.org/r/hummroasters.com.au/agent-view?format=md
---

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 [Report](https://directindex.org/r/hummroasters.com.au) · scanned 2026-10-18

# What an AI agent reads on HUMM Coffee Roasters

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [hummroasters.com.au](https://www.hummroasters.com.au/), taken from the copy the scanner kept.

1,783

characters of text without JavaScript

LocalBusiness

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: HOME | Humm Coffee Roasters · language en. First 1,783 of 1,783 characters:

```
HOME | Humm Coffee Roasters top of pageFree shipping on orders over $100HOMEABOUTPARTNER WITH HUMMVISIT USSHOPCONTACTMy AccountBlogEvery morning has a rhythm. Ours begins with the Humm of a coffee machine.8 Years of Humm!To celebrate our 8th birthday, we’re giving a little something back to the people who have been part of our journey. For a limited time, enjoy 30% off our house blends. From our roastery to your cup, thank you for being part of the Humm community. Here's to 8 years of good coffee, good people and many more mornings together.Shop Today Partner with HummWe're your approachable Sydney coffee roaster, crafting exceptional coffee for cafés, workplaces and homes. Beyond expertly roasted coffee, we provide practical training, technical expertise, operational support and reliable service. Proudly becoming part of your daily ritual, one cup at a time. Training and education Operational support Equipment advisory Retail programmeLEARN MORE Shop coffee & merchSAVE 10% ON SUBSCRIPTIONS Quick View Humm Ceramic MugPrice$35.00Quick View Humm Market Tote BagPrice$45.00Quick View SIGNATURE 'BUDDY' BLENDRegular Price$22.00Sale Price$15.40Quick View SIGNATURE 'UPRIGHT' BLENDRegular Price$19.50Sale Price$13.65Quick View COLOMBIA, La Esperanza by Herrera BrothersPrice$28.00Quick View PANAMA GEISHA, Auromar by Roberto BrenesPrice$30.00Quick View COLOMBIA SIDRA, Finca el Diviso by Adrian LassoOut of stockQuick View GUATEMALA, Finca el Durazno by Castillo FamilyPrice$29.00Quick View COLOMBIA, Las Flores by Vergara BrothersPrice$28.00Quick View DECAFPrice$25.00FOR ALL ENQUIRIES: A: 211 -223 Pacific Highway, North Sydney T: (02) 8018 6743 E: info@hummroasters.com.auEmail Join our mailing list Thanks for subscribing!bottom of page
```

 Facts

## What it can say about the business

| A business type in JSON-LD | LocalBusiness |
| Name | Humm Coffee Roasters |
| Telephone | no |
| Address | yes |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 2 (LocalBusiness, PostalAddress, WebSite) |

 Actions

## The links it would act on

No booking or ordering link found. An agent has nothing to act on.

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/hummroasters.com.au) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```