# Houston Museum of Natural Science - Sugar Land: Agent-Direct Score F (36.9%)

Site: https://sugarland.hmns.org/
Report: https://directindex.org/r/hmns.org
Scanned: 2026-10-16 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Houston Museum of Natural Science - Sugar Land is largely invisible to agents.
AI assistants cannot open the website of Houston Museum of Natural Science - Sugar Land, so they rely on what other sites say about it.

## Direct links
- Book directly: https://sugarland.hmns.org/calendar (on the business's own site)
- Phone: +1 281-313-2277

## What to fix first
- **The site turns every visitor without a browser away, AI agents included.** (+25 points) A plain fetch was refused (challenge:checking your browser); only a real browser got the page. Every AI crawler and agent is turned away the same way, so Reachable scores 0 and the rest is measured on the rendered page. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Museum",
  "name": "Houston Museum of Natural Science - Sugar Land",
  "url": "https://sugarland.hmns.org/",
  "telephone": "+1 281-313-2277",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "University Boulevard 13016",
    "postalCode": "77479",
    "addressLocality": "Sugar Land",
    "addressCountry": "US"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 29.592711,
    "longitude": -95.6497765
  },
  "openingHours": "08:30-17:00 open \"only advance sales phone line\", Th-Su 10:00-17:00 open \"general admission\", Th-Su 16:30-17:00 open \"no further admission\"",
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://sugarland.hmns.org/calendar",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There is no robots.txt, which allows everything.
- **Structured data present (Organization).** but without address, phone or hours
- **Tickets on your own site.** Agents can buy tickets without a marketplace in the loop.

## Where it stands
24 of 35 in Houston tours, attractions and museums. Top 69% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 70% | yes |
| Publish the menu or price list as HTML | 10% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 90% | no |
| Structured data with address, phone and hours | 10% | no |
| Have an llms.txt | 40% | no |

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 59% (31% A or B, 38935 sites); This site 36.9%.

See what an AI agent reads on this site: https://directindex.org/r/hmns.org/agent-view

## Businesses like Houston Museum of Natural Science - Sugar Land in Houston tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Houston tours, attractions and museums | 35 | 45% | 14% | 36.9% |
| Sites built with WordPress in Houston tours, attractions and museums | 15 | 54% | 20% | 36.9% |

The best of the sites built with WordPress in Houston tours, attractions and museums: United CLS (B 84.6%, https://directindex.org/r/unitedcls.com); Blaffer Art Museum (B 75.4%, https://directindex.org/r/blafferartmuseum.org); Space Center Houston (B 73.8%, https://directindex.org/r/spacecenter.org); Lone Star Flight Museum (C 60.5%, https://directindex.org/r/lonestarflight.org); Fort Bend Museum (C 55.4%, https://directindex.org/r/fortbendmuseum.org).

With the three fixes above (The site turns every visitor without a browser away, AI agents included; No tickets and prices found; Structured data is incomplete) the score would be about 95.4%: first of 35 in Houston tours, attractions and museums.

## The direct record
What agents get for Houston Museum of Natural Science - Sugar Land, as JSON: https://directindex.org/api/direct/hmns.org
- Book: https://sugarland.hmns.org/calendar (own site; found by the scan of 2026-10-16, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: 08:30-17:00 open "only advance sales phone line", Th-Su 10:00-17:00 open "general admission", Th-Su 16:30-17:00 open "no further admission" (from OpenStreetMap)
- Phone: +1 281-313-2277
- Stable links that count: https://directindex.org/go/hmns.org/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got challenge:checking your browser); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 9 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/hmns.org/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/hmns.org/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=hmns.org&force=1