# Holocaust Museum Houston: Agent-Direct Score D (53.8%)

Site: https://hmh.org/
Report: https://directindex.org/r/hmh.org
Scanned: 2026-10-16 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Holocaust Museum Houston is hard for agents to use.
Some AI assistants are turned away by the website of Holocaust Museum Houston. It finds no menu or price list, so it answers from other sites. It finds a way to book or order directly, through 9368a.blackbaudhosting.com.

## Direct links
- Phone: +1 713 942 8000

## What to fix first
- **The server turns AI crawlers away at the door.** (+10 points) Live fetches as GPTBot (http_403), ClaudeBot (http_403), PerplexityBot (http_403) were refused while a normal browser got the page. This is usually a hosting or firewall bot list the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Tickets through an unrecognised third party.** (+9 points) Check that the provider keeps you as the merchant of record. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+1 points) Missing: telephone. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Museum",
  "name": "Holocaust Museum Houston",
  "url": "https://hmh.org/",
  "telephone": "+1 713 942 8000",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Caroline Street 5401",
    "postalCode": "77004",
    "addressLocality": "Houston"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 29.7251235,
    "longitude": -95.3856375
  },
  "openingHours": "Tu-Sa 10:00-17:00; Su 12:00-17:00; Mo off",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday"
      ],
      "opens": "10:00",
      "closes": "17:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Sunday"
      ],
      "opens": "12:00",
      "closes": "17:00"
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **Structured data present (LocalBusiness).** address, opening hours

## Where it stands
14 of 35 in Houston tours, attractions and museums. Top 40% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 70% | no |
| Publish the menu or price list as HTML | 10% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 90% | no |
| Structured data with address, phone and hours | 10% | no |
| Have an llms.txt | 40% | yes |

Nearest places in the index: Children's Museum of Houston (D, 293 m, https://directindex.org/r/cmhouston.org); John P. McGovern Museum of Health and Medical Science (F, 378 m, https://directindex.org/r/mhms.org); Contemporary Arts Museum Houston (D, 585 m, https://directindex.org/r/camh.org); The Buffalo Soldiers National Museum (F, 1408 m, https://directindex.org/r/buffalosoldiermuseum.com); Byzantine Fresco Chapel Museum (F, 1566 m, https://directindex.org/r/byzantinefrescochapel.org); Pioneer Memorial Log House Museum (F, 1659 m, https://directindex.org/r/sanjacintodrt.org); Houston Fire Museum (B, 2689 m, https://directindex.org/r/houstonfiremuseum.org); Houston Freedman's Town (D, 3270 m, https://directindex.org/r/houstonfreedmenstown.org); Art of the World Gallery (F, 3345 m, https://directindex.org/r/artoftheworldgallery.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 59% (31% A or B, 38935 sites); This site 53.8%.

See what an AI agent reads on this site: https://directindex.org/r/hmh.org/agent-view

## Businesses like Holocaust Museum Houston in Houston tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Houston tours, attractions and museums | 35 | 45% | 14% | 53.8% |
| Sites built with WordPress in Houston tours, attractions and museums | 15 | 54% | 20% | 53.8% |

The best of the sites built with WordPress in Houston tours, attractions and museums: United CLS (B 84.6%, https://directindex.org/r/unitedcls.com); Blaffer Art Museum (B 75.4%, https://directindex.org/r/blafferartmuseum.org); Space Center Houston (B 73.8%, https://directindex.org/r/spacecenter.org); Lone Star Flight Museum (C 60.5%, https://directindex.org/r/lonestarflight.org); Fort Bend Museum (C 55.4%, https://directindex.org/r/fortbendmuseum.org).

With the three fixes above (The server turns AI crawlers away at the door; Tickets through an unrecognised third party; No tickets and prices found) the score would be about 93.8%: first of 35 in Houston tours, attractions and museums.

## The direct record
What agents get for Holocaust Museum Houston, as JSON: https://directindex.org/api/direct/hmh.org
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: Tu-Sa 10:00-17:00; Su 12:00-17:00; Mo off (closed now) (from OpenStreetMap)
- Phone: +1 713 942 8000

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 15 | 25 |
| Readable | 14 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/hmh.org
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/hmh.org/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/hmh.org/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=hmh.org&force=1