# Hilla Helsinki: Agent-Direct Score C (69.1%)

Site: https://hillahelsinki.fi/
Report: https://directindex.org/r/hillahelsinki.fi
Scanned: 2026-10-14 (Provisional: the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Hilla Helsinki is partly visible to agents.

## Direct links
- Order directly: https://hillahelsinki.fi/fi/content/delivery-1 (on the business's own site)
- Menu: https://hillahelsinki.fi/fi/
- Phone: +358 45 1320883

## What to fix first
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The server turns AI crawlers away at the door.** (+6.7 points) Live fetches as GPTBot (challenge:access denied), ClaudeBot (challenge:access denied) were refused while a normal browser got the page. This is usually a hosting or firewall bot list the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BeautySalon",
  "name": "Hilla Helsinki",
  "url": "https://hillahelsinki.fi/",
  "telephone": "+358 45 1320883",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Hietalahdenkatu 4",
    "postalCode": "00180",
    "addressLocality": "Helsinki"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 60.1626571,
    "longitude": 24.9284998
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://hillahelsinki.fi/fi/content/delivery-1",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Hilla Helsinki

> beauty salon in Hietalahdenkatu 4 00180 Helsinki, Helsinki hairdressers and beauty salons. Phone +358 45 1320883.

## Book or order directly

- Order: https://hillahelsinki.fi/fi/content/delivery-1 (on the business's own site)
- Menu: https://hillahelsinki.fi/fi/

## About

- Website: https://hillahelsinki.fi/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **Structured data present (Organization).** but without address, phone or hours
- **Price list of services with prices on the page.** Agents can read items and prices directly.
- **Ordering on your own site.** Agents can order without a marketplace in the loop.

## Where it stands
61 of 336 in Helsinki hairdressers and beauty salons. Top 18% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 6% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 97% | no |
| Structured data with address, phone and hours | 9% | no |
| Have an llms.txt | 21% | no |

Nearest places in the index: Rubion (B, 4 m, https://directindex.org/r/rubion.fi); LaLinda (C, 204 m, https://directindex.org/r/lalindawellnessspa.com); Blend Beauty (C, 209 m, https://directindex.org/r/blendbeauty.fi); Onni Hair (C, 273 m, https://directindex.org/r/onnihair.fi); Degree (C, 303 m, https://directindex.org/r/degreehair.fi); Barber Shop Tea (B, 309 m, https://directindex.org/r/barbershoptea.fi); Figaro Barber Shop (C, 354 m, https://directindex.org/r/barbershophelsinki.fi); Clippers (F, 391 m, https://directindex.org/r/clippers.fi); Parturi-kampaamo Hair21 (F, 410 m, https://directindex.org/r/hair21.fi); Gents Barber (C, 421 m, https://directindex.org/r/gentsbarber.fi).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

See what an AI agent reads on this site: https://directindex.org/r/hillahelsinki.fi/agent-view

## Businesses like Hilla Helsinki in Helsinki hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Helsinki hairdressers and beauty salons | 336 | 49% | 18% | 69.1% |

The best of Same kind in Helsinki hairdressers and beauty salons: Aroha Helsinki (A 92.3%, https://directindex.org/r/arohahelsinki.fi); Herttoniemen Hierontamaja (B 84.6%, https://directindex.org/r/herttoniemenhierontamaja.fi); Hieronta ja huokaus (B 84.6%, https://directindex.org/r/hierontajahuokaus.fi); SUHK Leppävaara (Suomen Urheiluhierontakeskus) (B 84.6%, https://directindex.org/r/suomenurheiluhierontakeskus.fi); Studio Eudokia - Koulutettu hieroja (B 84.6%, https://directindex.org/r/studioeudokia.fi).

With the two fixes above (Structured data is incomplete; The server turns AI crawlers away at the door) the score would be about 86.3%: 2nd of 336 in Helsinki hairdressers and beauty salons, up from 61st.

## The direct record
What agents get for Hilla Helsinki, as JSON: https://directindex.org/api/direct/hillahelsinki.fi
- Book: none on record
- Order: https://hillahelsinki.fi/fi/content/delivery-1 (own site; could not verify: partial (2026-10-14))
- Menu: https://hillahelsinki.fi/fi/ (html_inline; from the scan)
- Hours: none on record
- Phone: +358 45 1320883
- Stable links that count: https://directindex.org/go/hillahelsinki.fi/order, https://directindex.org/go/hillahelsinki.fi/menu
- Agents and people followed 3 direct links to this business this month (3 by AI agents).

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 18.3 | 25 |
| Readable | 15 | 25 |
| Actionable | 22 | 30 |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/hillahelsinki.fi
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/hillahelsinki.fi/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=hillahelsinki.fi&force=1
