---
title: What an AI agent reads on HelloFresh Australia · The Direct Index
url: https://directindex.org/r/hellofresh.com.au/agent-view?format=md
---

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 [Report](https://directindex.org/r/hellofresh.com.au) · scanned 2026-10-18

# What an AI agent reads on HelloFresh Australia

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [hellofresh.com.au](http://www.hellofresh.com.au/contact/), taken from the copy the scanner kept.

1,068

characters of text without JavaScript

none

structured data for the business

3

of 3 AI crawlers turned away at the edge (GPTBot, ClaudeBot, PerplexityBot)

 Text

## The words an agent gets

Title: facebooktwitterinstagram · language en-AU. First 1,068 of 1,068 characters:

```
Skip to main contentOur Meal PreferencesOur Menu and PlansOur PreferencesOur PlansAll our Meal KitsCarb Calorie Smart Meal PlanLunch Box DeliveryMeals For One PersonVegetarian Meal PlanHow It WorksContact usHow It WorksDelivery AreasHow to Cancel HelloFreshSustainabilityOur RecipesOn The MenuAll RecipesVegetarian RecipesOur BlogLog inLog inOur Menu and PlansMenuOur Meal PreferencesRecipesHow It WorksContact usAll our Meal KitsNew &amp; DeliciousHelpContactSustainabilityHelloFreshGift cardsStudentsSeniorsEssential WorkersQantasRecipesBlogMeal kitsOur companyHelloFresh GroupCareersWorking at HelloFreshWork Health &amp; SafetyPressRecipe DevelopersWork with usPartnerInfluencersAffiliatesSuppliersHelp centreContact UsHelp Centre &amp; FAQPayment MethodsHelloFreshGift cardsStudentsSeniorsEssential WorkersQantasRecipesBlogMeal kitsOur companyHelloFresh GroupCareersWorking at HelloFreshWork Health &amp; SafetyPressRecipe DevelopersWork with usPartnerInfluencersAffiliatesSuppliersHelp centreContact UsHelp Centre &amp; FAQPayment Methods© HelloFresh 2026Terms and ConditionsPrivacy
```

 Facts

## What it can say about the business

| A business type in JSON-LD | no |
| Name | no |
| Telephone | no |
| Address | no |
| Opening hours | no |
| Menu or price list | a menu or price-list page in HTML www.hellofresh.com.au/meal-kits/meal-plans |
| Cuisine in structured data | no |
| JSON-LD blocks | 0 |

 Actions

## The links it would act on

| Link | Role | Where it goes |
| --- | --- | --- |
| [www.hellofresh.com.au/meal-kits/lunch-meal-box](https://www.hellofresh.com.au/meal-kits/lunch-meal-box) | ordering | the business's own site |

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/hellofresh.com.au) turns it into a score and a list of fixes, with code to paste.

#### The Direct Index

[Why direct](https://directindex.org/why)[What agent-direct means](https://directindex.org/agent-direct)[About and principles](https://directindex.org/about)[Methodology](https://directindex.org/methodology)[Privacy](https://directindex.org/privacy)[Terms](https://directindex.org/terms)[Corrections](https://directindex.org/corrections)[Legal notice](https://directindex.org/legal)

#### Use it

[Free scanner](https://directindex.org/scan)[City indexes](https://directindex.org/cities)[Search the index](https://directindex.org/search)[Rankings](https://directindex.org/rankings)[What assistants recommend](https://directindex.org/assistants)[Ask the index](https://directindex.org/ask)

#### Vendors and help

[Booking and ordering vendors](https://directindex.org/vendors)[Which vendors' terms allow agents](https://directindex.org/vendors/terms)[Vendor verification](https://directindex.org/vendors/verification)[Website builders](https://directindex.org/builders)[Who can fix this](https://directindex.org/providers)[For agencies](https://directindex.org/agency)

#### For agents

[llms.txt](https://directindex.org/llms.txt)[llms-full.txt](https://directindex.org/llms-full.txt)[OpenAPI](https://directindex.org/openapi.json)[MCP server](https://directindex.org/.well-known/mcp/server-card.json)[A2A agent](https://directindex.org/.well-known/agent-card.json)[Direct feeds](https://directindex.org/direct.json)

#### Data

[Open data, CSV and JSON](https://directindex.org/data)[The quarterly edition](https://directindex.org/editions)[City data, JSON and Markdown](https://directindex.org/cities)[Sitemap](https://directindex.org/sitemap.xml)

Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```
