---
title: What an AI agent reads on Roostar BY HARUMi · The Direct Index
url: https://directindex.org/r/harumibrands.com/agent-view?format=md
---

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 [Report](https://directindex.org/r/harumibrands.com) · scanned 2026-10-22

# What an AI agent reads on Roostar BY HARUMi

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [harumibrands.com](https://roostar.com.my/), taken from the copy the scanner kept.

3,640

characters of text without JavaScript

Organization

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: Halal Chicken & Frozen Chicken Supplier in Malaysia · language en-US. First 1,800 of 3,640 characters:

```
Halal Chicken & Frozen Chicken Supplier in Malaysia Our StoryOutlet ListSustainabilityContact Us Our StoryOutlet ListSustainabilityContact UsHomeHalal ChickenHARUMi Halal ChickenProductHarumi B2B RangeConsumer ProductsPoultry FeedHARUMi FeedmillProductsF&BHARUMi Crispy ChickenRoostarAgency & E-CommerceHomeniaga by HARUMiHARUMi KitchenOur Process HomeHalal ChickenHARUMi Halal ChickenProductHarumi B2B RangeConsumer ProductsPoultry FeedHARUMi FeedmillProductsF&BHARUMi Crispy ChickenRoostarAgency & E-CommerceHomeniaga by HARUMiHARUMi KitchenOur ProcessWelcome to HARUMi Brands Sdn BhdA Halal Food Company with State-of-the-Art Manufacturing FacilitiesFounded in 1986, HARUMi Brands is a halal food company specialising in the manufacturing, trading and wholesaling of poultry feed and poultry products. We are also involved in a quick services restaurant business named HARUMi Crispy Chicken, an e-commerce business named HARUMi Kitchen and a home-based agency business named HomeNiaga by HARUMi.With the state-of-the-art manufacturing facilities owned by us in Perak, Malaysia, we pride ourselves in producing high-quality halal poultry products as well as poultry feed for the local Malaysian market as well as overseas markets such as the Middle East and Japan.Our poultry processing plant has been certified by the Department of Islamic Development Malaysia or popularly known as JAKIM for meeting the requirements of Halal standards. We have also met the requirements of the relevant government authorities and certificationbodies in Quality and Food Safety Management Systems (QFSMS) such as VHM, QAP, HACCP, GMP, MeSTI, MS1480, INTERTEK FSSC 22000. Read More Straight From The FarmHARUMi Halal ChickenHARUMi Halal Chicken is farm-fresh halal chicken. We provide both fresh and frozen chicken
```

 Facts

## What it can say about the business

| A business type in JSON-LD | Organization |
| Name | HARUMi Brands |
| Telephone | no |
| Address | no |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 2 (Article, GeoCoordinates, ImageObject, OpeningHoursSpecification, Organization, Person) |

 Actions

## The links it would act on

No booking or ordering link found. An agent has nothing to act on.

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/harumibrands.com) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```