# Hairform for Men | Midtown Barbers: Agent-Direct Score D (46.2%) Site: http://www.hairform.co.uk/ Report: https://directindex.org/r/hairform.co.uk Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) Hairform for Men | Midtown Barbers is hard for agents to use. An AI assistant can open Hairform for Men | Midtown Barbers's website. What Hairform for Men | Midtown Barbers offers is on another site. To book or order, it is sent to Fresha, a marketplace. ## Direct links - Phone: +442078316121 - Address: 35 Bloomsbury Way, High Street, WC1A 2SA, London - Prices: 11 prices on the site, the middle one £35.00 ## Nearby, also direct Places near Hairform for Men | Midtown Barbers that take a booking or an order on their own website, with no marketplace in between. - Bloomsbury Beauty (80 m): https://directindex.org/r/bloomsburybeauty.co.uk - Eton Crop (80 m): https://directindex.org/r/etoncrop.co.uk - Gusto Hairdressing (190 m): https://directindex.org/r/gustohair.com - Livewell Medical Aesthetics (190 m): https://directindex.org/r/livewellmedicalaesthetics.com - Beauty Result Essential (230 m): https://directindex.org/r/beautyresultessential.com ## What to fix first - **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant - **Appointments only through fresha.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website - **Price list of services is on another site.** (+5 points) The link goes to fresha.com, so that site gets the credit and the visits. Guide: https://directindex.org/guides/menu-pdf-ai - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **11 prices on the landing page, the middle one £35.00.** In London, the middle price of comparable sites that show prices is £46.00. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # Hairform for Men | Midtown Barbers > local business in 35 Bloomsbury Way, High Street, WC1A 2SA, London, London hairdressers and beauty salons. Phone +442078316121. ## Book or order directly - Menu: https://www.fresha.com/a/hairform-for-men-london-35-bloomsbury-way-high-street-u6igs9r4/booking?menu=true&dppub=true ## About - Website: http://www.hairform.co.uk/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents. - **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response. - **Fresha works with agents through its partners.** Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Terms read on 2026-10-15: https://terms.fresha.com/terms-use. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them. ## Where it stands Not ranked yet in London hairdressers and beauty salons. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 95% | no | | Publish the menu or price list as HTML | 11% | no | | Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes | | Structured data with address, phone and hours | 18% | no | | Have an llms.txt | 59% | no | Nearest places in the index: Bloomsbury Beauty (B, 75 m, https://directindex.org/r/bloomsburybeauty.co.uk); Eton Crop (B, 80 m, https://directindex.org/r/etoncrop.co.uk); Echo of Bloomsbury (F, 80 m, https://directindex.org/r/echo-hairdressing.co.uk); Blanco Lash Studio (C, 173 m, https://directindex.org/r/blancolashstudio.com); Alterity Studio (F, 175 m, https://directindex.org/r/alteritystudio.co.uk); Gusto Hairdressing (B, 188 m, https://directindex.org/r/gustohair.com); Livewell Medical Aesthetics (B, 190 m, https://directindex.org/r/livewellmedicalaesthetics.com); Opulence Thai Spa (B, 211 m, https://directindex.org/r/opulencethaispa.co.uk); Desmond Murray (F, 222 m, https://directindex.org/r/desmondmurray.com); Beauty Result Essential (B, 226 m, https://directindex.org/r/beautyresultessential.com). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. The assistants were asked 12 everyday questions about London hairdressers and beauty salons and named 85 places. Hairform for Men | Midtown Barbers wasn't one of them. See who was named: https://directindex.org/city/london-salons/recommended Compared with its peers: Sites built with WordPress 55% (25% A or B, 236086 sites); Sites using Fresha 50% (3% A or B, 2567 sites); This site 46.2%. See what an AI agent reads on this site: https://directindex.org/r/hairform.co.uk/agent-view ## Businesses like Hairform for Men | Midtown Barbers in London hairdressers and beauty salons | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Sites built with WordPress in London hairdressers and beauty salons | 2154 | 57% | 22% | 46.2% | | Sites using Fresha in London hairdressers and beauty salons | 345 | 51% | 4% | 46.2% | | Sites built with WordPress and using Fresha in London hairdressers and beauty salons | 124 | 52% | 2% | 46.2% | The best of the sites built with WordPress and using Fresha in London hairdressers and beauty salons: Me-Thais, Thai Spa in Angel (B 76.9%, https://directindex.org/r/me-thais.co.uk); Opulence Thai Spa (B 76.9%, https://directindex.org/r/opulencethaispa.co.uk); INIYA Clinic (C 69.2%, https://directindex.org/r/iniyaclinic.com); Jiemao (C 67.7%, https://directindex.org/r/jiemaolashes.com); GISS Hair & Beauty (C 66.3%, https://directindex.org/r/uk.com). ## The direct record What agents get for Hairform for Men | Midtown Barbers, as JSON: https://directindex.org/api/direct/hairform.co.uk - Book: none on record - Order: none on record - Menu: https://www.fresha.com/a/hairform-for-men-london-35-bloomsbury-way-high-street-u6igs9r4/booking?menu=true&dppub=true (external; from the scan) - Hours: none on record - Phone: +442078316121 - Stable links that count: https://directindex.org/go/hairform.co.uk/menu ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no - Vendor terms for agents, Fresha: Through partners. Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Read 2026-10-15: https://terms.fresha.com/terms-use ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 25 | 25 | | Readable | 2 | 25 | | Actionable | 3 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/hairform.co.uk - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: yes - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: no Keep watching this business (https://directindex.org/r/hairform.co.uk/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/hairform.co.uk/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=hairform.co.uk&force=1