# Goldwert- Kosmetik: Agent-Direct Score F (6.2%)

Site: http://goldwert-kosmetik.de/
Report: https://directindex.org/r/goldwert-kosmetik.de
Scanned: 2026-10-17 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Goldwert- Kosmetik is largely invisible to agents.
AI assistants cannot open the website of Goldwert- Kosmetik, so they rely on what other sites say about it.

## Direct links
- Phone: +491631102222

## What to fix first

## What the site tells visitors (Measured, not scored)
- **The footer says © 2019.** Visitors and assistants may read that year as the last time anyone looked after the site. In Berlin, 64% of comparable sites that show a year say 2025 or later.
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Berlin, 9.7% of comparable sites declare one.

- **The site turns every visitor without a browser away, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge); only a real browser got the page. Every AI crawler and agent is turned away the same way, so Reachable scores 0 and the rest is measured on the rendered page. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Appointments only through treatwell.** (+12 points) Every agent transaction goes through the marketplace and its commission. Add a direct path on your own site, even a simple form. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost' from marketplaces and directories instead. Add a page with services and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Goldwert- Kosmetik",
  "url": "http://goldwert-kosmetik.de/",
  "telephone": "+491631102222",
  "address": "Hohenzollerndamm 55, 14199, Berlin",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.48675,
    "longitude": 13.29779
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There is no robots.txt, which allows everything.

## Where it stands
2901 of 3224 in Berlin hairdressers and beauty salons. Top 90% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | no |
| Publish the menu or price list as HTML | 20% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 89% | no |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 15% | no |

Nearest places in the index: H54 (C, 36 m, https://directindex.org/r/h-54.de); Th Nails & Lashes (C, 154 m, https://directindex.org/r/thnailslashes.de); Euphrat Cut (C, 309 m, https://directindex.org/r/khanhairlounge.de); Haardesign (F, 309 m, https://directindex.org/r/haardesign-scheffel.de); Kosmetikstudio Emi (F, 343 m, https://directindex.org/r/kosmetikstudio-emi.de); Life-in-balance Institute (B, 357 m, https://directindex.org/r/bodymindsoul-balancing.de); Afgb Akademie für Ganzheits Beautyberufe (B, 503 m, https://directindex.org/r/getsmart-gmbh.de); Renée Hamann Goré Cosmetic (F, 507 m, https://directindex.org/r/atriummedcos.de); Donatella Beauty (C, 601 m, https://directindex.org/r/donatella-beauty.de); Der Salon - Nadine Wirsching (B, 689 m, https://directindex.org/r/der-salon-nadine-wirsching.de).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.


Against its peers: Sites built with Wix 49% (23% A or B, 7935 sites); Sites using Treatwell 46% (2% A or B, 267 sites); This site 6.2%.

See what an AI agent reads on this site: https://directindex.org/r/goldwert-kosmetik.de/agent-view

## Businesses like Goldwert- Kosmetik in Berlin hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Berlin hairdressers and beauty salons | 3224 | 42% | 10% | 6.2% |
| Sites built with Wix in Berlin hairdressers and beauty salons | 166 | 42% | 15% | 6.2% |
| Sites using Treatwell in Berlin hairdressers and beauty salons | 194 | 44% | 3% | 6.2% |
| Sites built with Wix and using Treatwell in Berlin hairdressers and beauty salons | 18 | 29% | 0% | 6.2% |

The best of the sites built with Wix and using Treatwell in Berlin hairdressers and beauty salons: Der Schnittmacher (C 64.6%, https://directindex.org/r/derschnittmacher.de); lege artis (C 61.5%, https://directindex.org/r/legeartis.berlin); Sonic Beauty (C 59.5%, https://directindex.org/r/sonicbeauty.de); Nailpolish Berlin (D 46.2%, https://directindex.org/r/nailpolishberlin.de); Link Hair (D 43.1%, https://directindex.org/r/linkhair.de).

With the three fixes above (The site turns every visitor without a browser away, AI agents included; No structured data for the business; Appointments only through treatwell) the score would be about 84.6%: 16th of 3,224 in Berlin hairdressers and beauty salons, up from 2901st.

## The direct record
What agents get for Goldwert- Kosmetik, as JSON: https://directindex.org/api/direct/goldwert-kosmetik.de
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +491631102222

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Treatwell: Not stated. Treatwell's website and app terms of use (April 2024), section 8.4.3, forbid automated systems or software that extract content or data without a written licence; bookings fall under separate booking terms that were not read, so an agent booking for a customer is not addressed here. Read 2026-10-15: https://www.treatwell.co.uk/info/terms-of-use/

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 1 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/goldwert-kosmetik.de/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/goldwert-kosmetik.de/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=goldwert-kosmetik.de&force=1