# Gastroenterological Society of Australia: Agent-Direct Score F (32.8%)

Site: http://www.gesa.org.au
Report: https://directindex.org/r/gesa.org.au
Scanned: 2026-10-19 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Gastroenterological Society of Australia is largely invisible to agents.
Some AI assistants are turned away by Gastroenterological Society of Australia's website. It can't find a menu or price list, so it answers from other sites. It finds a phone number, but no link to book or order online.

## Direct links
- Phone: (02) 9256 5454

## What to fix first

- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (Dentist, MedicalClinic, Physiotherapy or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No online booking link on the website.** (+13 points) There's only a phone number or WhatsApp, and agents can't use those yet. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **The server turns AI crawlers away at the door.** (+6.7 points) Requests as GPTBot (challenge:attention required), ClaudeBot (challenge:attention required) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business
- **The phone number on the site doesn't match the open map data.** The site shows +1300766176, but OpenStreetMap or Overture Maps lists (02) 9256 5454. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Gastroenterological Society of Australia",
  "url": "http://www.gesa.org.au",
  "telephone": "(02) 9256 5454",
  "address": "145 Macquarie St, 2000, Sydney",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -33.86475531006371,
    "longitude": 151.21233882470037
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Gastroenterological Society of Australia

> local business in 145 Macquarie St, 2000, Sydney, Sydney dentists, clinics and vets. Phone (02) 9256 5454.

## About

- Website: http://www.gesa.org.au
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.

## Where it stands
3959 of 4387 in Sydney dentists, clinics and vets. Top 90% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 3% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 100% | no |
| Structured data with address, phone and hours | 50% | no |
| Have an llms.txt | 38% | no |

Nearest places in the index: Australian Diabetes Society (B, 8 m, https://directindex.org/r/diabetessociety.com.au); Sydney Implant Institute (B, 23 m, https://directindex.org/r/sydneyimplantinstitute.com.au); Sydney Sleep Centre (C, 28 m, https://directindex.org/r/sleepcentres.com.au); Dr. Robert Knight (B, 36 m, https://directindex.org/r/pureaesthetics.com.au); Kourt Georgina (F, 43 m, https://directindex.org/r/macqsteyesurgeons.com.au); Dr Caroline Catt (C, 45 m, https://directindex.org/r/sosdoctors.com.au); Dr Morris - Sydney Mother & Baby (C, 50 m, https://directindex.org/r/smb.clinic); Marwat Omar Dr (D, 51 m, https://directindex.org/r/omarmarwat.com); Dr Henley C Harrison (C, 51 m, https://directindex.org/r/entsydneycbd.com.au); Harrison Ian Dr (F, 55 m, https://directindex.org/r/drianharrison.com.au).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


See what an AI agent reads on this site: https://directindex.org/r/gesa.org.au/agent-view

## Businesses like Gastroenterological Society of Australia in Sydney dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Sydney dentists, clinics and vets | 4387 | 58% | 32% | 32.8% |

The best of the businesses of the same kind in Sydney dentists, clinics and vets: Genial - Dr Mike Cosmetic Surgery (A 95.4%, https://directindex.org/r/geniale.com.au); Gosford Family Dentists (A 95.4%, https://directindex.org/r/gosfordfamilydentists.com.au); M&M Dental Care (A 95.4%, https://directindex.org/r/mmdental.com.au); Life Cardiac Services (A 90.8%, https://directindex.org/r/lifeimaging.com.au); Dental Paediatrix (A 90.3%, https://directindex.org/r/dentalpx.com.au).

With the three fixes above (No structured data for the business; No online booking link on the website; No list of services and prices found), the score would be about 85.1%. That would be 13th of 4,387 in Sydney dentists, clinics and vets, up from 3959th.

## The direct record
What agents get for Gastroenterological Society of Australia, as JSON: https://directindex.org/api/direct/gesa.org.au
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: (02) 9256 5454

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 18.3 | 25 |
| Readable | 1 | 25 |
| Actionable | 2 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/gesa.org.au
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md)
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/gesa.org.au/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/gesa.org.au/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=gesa.org.au&force=1
