---
title: What an AI agent reads on George Northwood · The Direct Index
url: https://directindex.org/r/georgenorthwood.com/agent-view?format=md
---

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 [Report](https://directindex.org/r/georgenorthwood.com) · scanned 2026-10-25

# What an AI agent reads on George Northwood

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [georgenorthwood.com](http://www.georgenorthwood.com/), taken from the copy the scanner kept.

4,918

characters of text without JavaScript

none

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: George Northwood · language en. First 1,800 of 4,918 characters:

```
George Northwood Menu About Book an appointment Wells St. W1 Online Booking Team Services & Prices Find Us Holland Park W11 Online Booking Team Services & Prices Find Us Boundary St. E2 A New Chapter Shop Login Bag (0) Bag (0) About Book an appointment Wells St. W1 Online Booking Team Services & Prices Find Us Holland Park W11 Online Booking Team Services & Prices Find Us Boundary St. E2 A New Chapter Shop George Northwood GEORGE NORTHWOOD HAS BEEN CHOP CHOPPING, FEATHERING AND SCRUNCHING AT THE FRINGES OF HAIRSTYLING SINCE 2007. HE’S UNDONE SOME OF THE WORLD’S MOST LOVED AND LONGED-FOR LOOKS. NOW IT’S YOUR TURN. George began his hairdressing career over 20 years ago. His instinctive understanding and feel for hair allowed him to rise through the ranks of hairdressing swiftly, eventually working as Creative Director in some of London's most prestigious salons. WELLS ST. W1 The George Northwood salon on Wells Street, W1 was his first solo venture following demand from celebrity clients and magazine editors to bring his unique sense of style to the London beauty scene. Since its launch in 2014, the salon’s popularity has soared, having been included in countless ‘Best Salon’ round ups published by Vogue, The Telegraph, The Times and many more. Book Online HOLLAND PARK AVE. W11 Holland Park is the latest George Northwood salon to cater to our West London audience in search of our signature UNDONE aesthetic. We look forward to continuing our hair evolution through the prism of interiors and carefully considered spaces. 20th century furniture, artwork and one-off pieces which value the stories of their makers are deftly woven together. From Carsten in der Elst’s table which is sustainably made from jagged pieces, along with Rose Uniacke velvet textiles and PINCH lamps, here
```

 Facts

## What it can say about the business

| A business type in JSON-LD | no |
| Name | no |
| Telephone | no |
| Address | no |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 0 |

 Actions

## The links it would act on

| Link | Role | Where it goes |
| --- | --- | --- |
| [s-iq.co/BookingPortal/dist/?salonid=da1eba06-78b9-4ea0-b5b9-2cc126bdf1](https://s-iq.co/BookingPortal/dist/?salonid=da1eba06-78b9-4ea0-b5b9-2cc126bdf12b&tab=book) | booking | salon_iq, acting for the business |

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/georgenorthwood.com) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```