# FWD:Coffee: Agent-Direct Score D (50.8%)

Site: https://www.fwdcoffee.co.uk/
Report: https://directindex.org/r/fwdcoffee.co.uk
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
FWD:Coffee is hard for agents to use.

## What to fix first
- **No booking or ordering path at all.** (+15 points) Agents have nothing to act on. Add a booking or ordering page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer' from marketplaces instead. Add a menu or price list page and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "CafeOrCoffeeShop",
  "name": "FWD:Coffee",
  "url": "https://www.fwdcoffee.co.uk/",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Whitecross Street 161a",
    "addressLocality": "London"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.5233467,
    "longitude": -0.0932624
  },
  "openingHours": "Mo-Fr 07:00-19:00; Sa-Su 08:00-19:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "07:00",
      "closes": "19:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday",
        "Sunday"
      ],
      "opens": "08:00",
      "closes": "19:00"
    }
  ],
  "servesCuisine": [
    "coffee shop"
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (Organization).** but without address, phone or hours

## Since the scan of 2026-10-14 (D then)
- Fixed: nothing
- New: nothing

## Where it stands
1472 of 2498 in London cafes and bars. Top 59% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 96% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 97% | yes |
| Structured data with address, phone and hours | 67% | no |
| Have an llms.txt | 12% | yes |

Nearest places with a similar menu: Notes (B, 505 m, https://directindex.org/r/notescoffee.com); Westland Coffee & Wine (F, 578 m, https://directindex.org/r/westlandcoffee.co.uk); Dose (F, 601 m, https://directindex.org/r/dose.london); Alchemy Coffee (B, 632 m, https://directindex.org/r/alchemycoffee.co.uk); Snoozzze Coffee (B, 731 m, https://directindex.org/r/snoozzze.uk); BloomsYard (B, 880 m, https://directindex.org/r/bloomsyard.com); Gramndegrees (F, 1351 m, https://directindex.org/r/gramndegrees.co.uk); Mayvn Cafe (C, 1366 m, https://directindex.org/r/mayvn.co.uk); Cotti Coffee (F, 1424 m, https://directindex.org/r/cotticoffee.global); Suba (D, 1428 m, https://directindex.org/r/subabakery.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Score over 2 scans since 2026-10-14: 2026-10-14 51%, 2026-10-15 51%.

Against its peers: Sites built with Shopify 61% (37% A or B, 1331 sites); This site 50.8%.

See what an AI agent reads on this site: https://directindex.org/r/fwdcoffee.co.uk/agent-view

Read by AI agents 1 times this month.

## Businesses like FWD:Coffee in London cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in London cafes and bars | 2498 | 52% | 37% | 50.8% |
| Built with Shopify in London cafes and bars | 66 | 56% | 45% | 50.8% |

The best of Built with Shopify in London cafes and bars: Kipferl Cafe & Kitchen (A 96.3%, https://directindex.org/r/kipferl.co.uk); Peggy Porschen Belgravia (A 90.8%, https://directindex.org/r/peggyporschen.com); Kybelle (A 90%, https://directindex.org/r/kybelle.co.uk); Soho Grind (A 87.7%, https://directindex.org/r/grind.co.uk); The Bike Shed (A 86.2%, https://directindex.org/r/bikeshedmoto.co.uk).

With the three fixes above (No booking or ordering path at all; Structured data is incomplete; No menu or price list found) the score would be about 95.4%: 20th of 2,498 in London cafes and bars, up from 1472nd.

## The direct record
What agents get for FWD:Coffee, as JSON: https://directindex.org/api/direct/fwdcoffee.co.uk
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: Mo-Fr 07:00-19:00; Sa-Su 08:00-19:00 (closed now) (from OpenStreetMap)
- Phone: none on record

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 8 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/fwdcoffee.co.uk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: yes
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: yes
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/fwdcoffee.co.uk/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=fwdcoffee.co.uk&force=1