# Fredo's Pizzagastronomia: Agent-Direct Score C (65%)

Site: https://www.fredos.se/
Report: https://directindex.org/r/fredos.se
Scanned: 2026-10-16 (Provisional, with the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Fredo's Pizzagastronomia is partly visible to agents.
An AI assistant can open Fredo's Pizzagastronomia's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Order directly: https://www.fredos.se/erbjudande-aktuellt/nyheter/leverans-med-eldrivna-fordon/ (on the business's own site)
- Phone: 010-220 21 21
- Address: Drottninggatan 2 212 11 Malmö
- Hours, from OpenStreetMap · Overture Maps: Mon–Sun 11:00–22:00

## Nearby, also direct
Places near Fredo's Pizzagastronomia that take a booking or an order on their own website, with no marketplace in between.
- La Trattoria (650 m): https://directindex.org/r/latrattoria.se
- Dolce Sicilia (670 m): https://directindex.org/r/dolcesicilia.se
- Ellstorps Kvarterskrog (820 m): https://directindex.org/r/ellstorpskrog.se

## What to fix first
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+3 points) Missing: opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Malmö, 10% of comparable sites declare one.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Fredo's Pizzagastronomia",
  "url": "https://www.fredos.se/",
  "telephone": "010-220 21 21",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Drottninggatan 2",
    "postalCode": "212 11",
    "addressLocality": "Malmö",
    "addressCountry": "SE"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 55.6074141,
    "longitude": 13.0214202
  },
  "openingHours": "Mo-Su 11:00-22:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday",
        "Sunday"
      ],
      "opens": "11:00",
      "closes": "22:00"
    }
  ],
  "servesCuisine": [
    "italian",
    "pizza"
  ],
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.fredos.se/erbjudande-aktuellt/nyheter/leverans-med-eldrivna-fordon/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (LocalBusiness).** address, phone
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
114 of 516 in Malmö. Top 22% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 88% | yes |
| Publish the menu or price list as HTML | 48% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 92% | yes |
| Structured data with address, phone and hours | 38% | no |
| Have an llms.txt | 17% | yes |

Nearest places with a similar menu: Amanos (F, 212 m, https://directindex.org/r/amanos.se); Dal Sud (C, 220 m, https://directindex.org/r/dalsud.se); Lazio (F, 302 m, https://directindex.org/r/pizzerialazio.se); Pizzeria Forno a Legna (D, 400 m, https://directindex.org/r/fornoalegna.se); La Trattoria (C, 654 m, https://directindex.org/r/latrattoria.se); Dolce Sicilia (C, 671 m, https://directindex.org/r/dolcesicilia.se); Sapori Italiano (F, 748 m, https://directindex.org/r/qopla.com); Pizzeria Paulibron (F, 802 m, https://directindex.org/r/paulibron.se); Ellstorps Kvarterskrog (A, 815 m, https://directindex.org/r/ellstorpskrog.se); Östergatan No. 25 (D, 1033 m, https://directindex.org/r/ostergatan25pizzeria.se).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask: "Best pizza delivered to where I'm staying, right now." (ChatGPT)


See what an AI agent reads on this site: https://directindex.org/r/fredos.se/agent-view

## Named by ChatGPT for "Best pizza delivered to where I'm staying, right now" in Malmö, October 2026
- "Best pizza delivered to where I'm staying, right now." (2026-10-17): ChatGPT with a link to this site. https://directindex.org/city/malmo/recommended/pizza-delivery
Named by 1 of 2 assistants asked. Badge: https://directindex.org/badge/named/fredos.se.svg

## Businesses like Fredo's Pizzagastronomia in Malmö

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Malmö | 516 | 51% | 16% | 65% |

The best of the businesses of the same kind in Malmö: La Roche (A 100%, https://directindex.org/r/laroche.se); Ellstorps Kvarterskrog (A 98.5%, https://directindex.org/r/ellstorpskrog.se); Hot Pot Innovation Malmö (A 95.4%, https://directindex.org/r/hinnovation.se); Via Lorenzo (A 95.4%, https://directindex.org/r/vialorenzo.se); Arom Indisk Twist (A 91.3%, https://directindex.org/r/arom-indisk.se).

With the two fixes above (No menu or price list found; Structured data is incomplete), the score would be about 77.5%. That would be 35th of 516 in Malmö, up from 114th.

## The direct record
What agents get for Fredo's Pizzagastronomia, as JSON: https://directindex.org/api/direct/fredos.se
- Book: none on record
- Order: https://www.fredos.se/erbjudande-aktuellt/nyheter/leverans-med-eldrivna-fordon/ (own site; could not verify: failed (2026-10-19))
- Menu: none on record
- Hours: Mo-Su 11:00-22:00 (closed now) (from OpenStreetMap)
- Phone: 010-220 21 21
- Stable links that count: https://directindex.org/go/fredos.se/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 12 | 25 |
| Actionable | 15 | 30 |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/fredos.se
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/fredos.se/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/fredos.se/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=fredos.se&force=1