# Frank's: Agent-Direct Score C (60%)

Site: http://www.franksmelbourne.com.au/
Report: https://directindex.org/r/franksmelbourne.com.au
Scanned: 2026-10-18 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Frank's is partly visible to agents.
An AI assistant can open Frank's's website. What Frank's offers is in a PDF or an image, and assistants read those badly. It finds a way to book or order directly, through bookings.nowbookit.com.

## Direct links
- Order directly: https://franks-melbourne.square.site/#most-popular (through square acting for the business)
- Menu: https://www.franksmelbourne.com.au/s/MARCH-2026-Franks-Menu.pdf

## What to fix first
- Prices: 3 prices on the site, the middle one A$40.00

## What the site tells visitors (Measured, not scored)
- **3 prices on the landing page, the middle one A$40.00.** In Melbourne, the middle price of comparable sites that show prices is A$23.00.

- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Booking through an unrecognised third party.** (+5 points) Check that the provider keeps your business as the seller of record. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as an HTML page and keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "CafeOrCoffeeShop",
  "name": "Frank's",
  "url": "http://www.franksmelbourne.com.au/",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Cavanagh Street 97"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -37.9577658,
    "longitude": 145.0662015
  },
  "openingHours": "Mo-Fr 07:00-15:00; Sa-Su 08:00-15:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "07:00",
      "closes": "15:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday",
        "Sunday"
      ],
      "opens": "08:00",
      "closes": "15:00"
    }
  ],
  "hasMenu": "https://www.franksmelbourne.com.au/s/MARCH-2026-Franks-Menu.pdf",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://franks-melbourne.square.site/#most-popular",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Frank's

> cafe or coffee shop in Cavanagh Street 97, Melbourne cafes and bars.

## Book or order directly

- Order: https://franks-melbourne.square.site/#most-popular (through square acting for the business)
- Menu: https://www.franksmelbourne.com.au/s/MARCH-2026-Franks-Menu.pdf

## Opening hours

Mo-Fr 07:00-15:00; Sa-Su 08:00-15:00

## About

- Website: http://www.franksmelbourne.com.au/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Ordering through square on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
1347 of 3067 in Melbourne cafes and bars. Top 44% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 99% | yes |
| Publish the menu or price list as HTML | 91% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 28% | no |
| Have an llms.txt | 25% | no |

Nearest places in the index: Ottimo Coffee Roasters (F, 661 m, https://directindex.org/r/ottimocoffee.com.au); Batch Coffee Roasters (F, 671 m, https://directindex.org/r/batchcoffeeroasters.com.au); Original Safe T air (F, 699 m, https://directindex.org/r/originalsafetair.com.au); Drip (B, 767 m, https://directindex.org/r/dripcafe.com.au); CoffeeRider&Co (F, 896 m, https://directindex.org/r/coffeeriderco.com); Cafe Galiano (F, 983 m, https://directindex.org/r/restaurantwebexpert.com); Clark St Coffee Roasters (D, 996 m, https://directindex.org/r/clarkst.coffee); Genesis Drive Thru Cafe (D, 1029 m, https://directindex.org/r/genesiscafe.com.au); Tudor Inn (A, 1057 m, https://directindex.org/r/tudorinn.com.au); Keys Road Cafe (D, 1067 m, https://directindex.org/r/keysroadcafeonline.com.au).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Squarespace 65% (49% A or B, 11547 sites); Sites using Square 65% (41% A or B, 1644 sites); This site 60%.

See what an AI agent reads on this site: https://directindex.org/r/franksmelbourne.com.au/agent-view

## Businesses like Frank's in Melbourne cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Melbourne cafes and bars | 3067 | 54% | 31% | 60% |
| Sites built with Squarespace in Melbourne cafes and bars | 565 | 73% | 57% | 60% |
| Sites using Square in Melbourne cafes and bars | 92 | 67% | 49% | 60% |
| Sites built with Squarespace and using Square in Melbourne cafes and bars | 31 | 74% | 68% | 60% |

The best of the sites built with Squarespace and using Square in Melbourne cafes and bars: Public Wine Shop (A 93.8%, https://directindex.org/r/publicwineshop.com.au); Sebastian - Beachside Restaurant, Bar & Functions (A 87.7%, https://directindex.org/r/sebastianwilliamstown.com.au); The Edinburgh Castle (A 87.7%, https://directindex.org/r/edinburghcastle.net.au); Bar Liberty (B 84.6%, https://directindex.org/r/barliberty.com); Majestic Lounge (B 84.6%, https://directindex.org/r/majesticlounge.com.au).

With the three fixes above (No structured data for the business; Booking through an unrecognised third party; Menu or price list is a PDF), the score would be about 95.4%. That would be 40th of 3,067 in Melbourne cafes and bars, up from 1347th.

## The direct record
What agents get for Frank's, as JSON: https://directindex.org/api/direct/franksmelbourne.com.au
- Book: none on record
- Order: https://franks-melbourne.square.site/#most-popular (vendor on own site: Square; found by the scan of 2026-10-18, not yet tested)
- Menu: https://www.franksmelbourne.com.au/s/MARCH-2026-Franks-Menu.pdf (pdf; from the scan)
- Hours: Mo-Fr 07:00-15:00; Sa-Su 08:00-15:00 (open now) (from OpenStreetMap)
- Phone: none on record
- Stable links that count: https://directindex.org/go/franksmelbourne.com.au/order, https://directindex.org/go/franksmelbourne.com.au/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square): yes
- Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 4 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/franksmelbourne.com.au
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/franksmelbourne.com.au/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/franksmelbourne.com.au/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=franksmelbourne.com.au&force=1
