# Firehouse Pizza: Agent-Direct Score F (31.2%)

Site: http://www.firehousepizza.ie
Report: https://directindex.org/r/firehousepizza.ie
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Firehouse Pizza is largely invisible to agents.
Some AI assistants are turned away by Firehouse Pizza's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through firehouseonlineorders.azurewebsites.net.

## Direct links
- Phone: +35318620999
- Address: Ballymun Road
- Hours, from OpenStreetMap · Overture Maps: Mon–Sun 11:00–00:00

## Nearby, also direct
Places near Firehouse Pizza that take a booking or an order on their own website, with no marketplace in between.
- Sorento's (20 m): https://directindex.org/r/sorentostakeaway.ie
- Andrew's Chinese Takeaway (70 m): https://directindex.org/r/andrewchinese.ie
- Rafo's Takeaway (670 m): https://directindex.org/r/rafos.ie
- Macari's (1000 m): https://directindex.org/r/macaris.ie

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Ordering through an unrecognised third party.** (+9 points) Check that the provider keeps your business as the seller of record. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **The server turns AI crawlers away at the door.** (+6.7 points) Requests as GPTBot (http_403), ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **robots.txt blocks GPTBot, ClaudeBot, Google-Extended, ChatGPT-User.** (+5 points) These are the crawlers behind ChatGPT, Claude, Perplexity and Google's AI features. Remove the Disallow lines for them, or add explicit Allow rules. Guide: https://directindex.org/guides/robots-txt-for-ai-agents
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FastFoodRestaurant",
  "name": "Firehouse Pizza",
  "url": "http://www.firehousepizza.ie",
  "telephone": "+35318620999",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Ballymun Road"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.3947158,
    "longitude": -6.2645513
  },
  "openingHours": "Mo-Su,PH 11:00-24:00",
  "servesCuisine": [
    "pizza"
  ]
}
</script>
```

robots.txt. Add these lines to /robots.txt and delete any Disallow rule that names these crawlers.

```
# Let AI assistants read the site: they send people to you; a marketplace keeps them.
# Remove any Disallow lines for these names elsewhere in this file.
User-agent: GPTBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: OAI-SearchBot
Allow: /

User-agent: ChatGPT-User
Allow: /

User-agent: Claude-User
Allow: /

User-agent: Perplexity-User
Allow: /
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Firehouse Pizza

> fast food restaurant (pizza) in Ballymun Road, Dublin. Phone +35318620999.

## Opening hours

Mo-Su,PH 11:00-24:00

## About

- Website: http://www.firehousepizza.ie
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- Nothing.

## Where it stands
1062 of 1221 in Dublin. Top 87% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 58% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | no |
| Structured data with address, phone and hours | 77% | no |
| Have an llms.txt | 19% | no |

Nearest places in the index: Sorento's (A, 17 m, https://directindex.org/r/sorentostakeaway.ie); Andrew's Chinese Takeaway (A, 71 m, https://directindex.org/r/andrewchinese.ie); Regattos (F, 621 m, https://directindex.org/r/regattos.ie); Rafo's Takeaway (A, 670 m, https://directindex.org/r/rafos.ie); Buffet-Day (F, 974 m, https://directindex.org/r/buffetday.com); Macari's (B, 997 m, https://directindex.org/r/macaris.ie); Nando's (F, 1000 m, https://directindex.org/r/nandos.com); Krispy Kreme (F, 1111 m, https://directindex.org/r/krispykreme.com); Mr. Perri (F, 1311 m, https://directindex.org/r/surveymonkey.com); San Marino (F, 1428 m, https://directindex.org/r/sanmarino.ie).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 23 everyday questions about Dublin and named 142 places. Firehouse Pizza wasn't one of them. See who was named: https://directindex.org/city/dublin/recommended


See what an AI agent reads on this site: https://directindex.org/r/firehousepizza.ie/agent-view

## Businesses like Firehouse Pizza in Dublin

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Dublin | 1221 | 60% | 48% | 31.2% |

The best of the businesses of the same kind in Dublin: Chez Max (A 100%, https://directindex.org/r/chezmax.com); Fitzpatrick's Bar & Restaurant (A 100%, https://directindex.org/r/fitzersgastropub.ie); Green Straw Breakfast & Brunch Swords (A 100%, https://directindex.org/r/greenstrawswords.com); Honkaku Sushi & Thai Restaurant (A 100%, https://directindex.org/r/honkaku.ie); J3 Sushi & Tea (A 100%, https://directindex.org/r/j2sushidublin.ie).

With the three fixes above (No structured data for the business; Ordering through an unrecognised third party; No menu or price list found), the score would be about 77.4%. That would be 389th of 1,221 in Dublin, up from 1062nd.

## The direct record
What agents get for Firehouse Pizza, as JSON: https://directindex.org/api/direct/firehousepizza.ie
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: Mo-Su,PH 11:00-24:00 (closed now) (from OpenStreetMap)
- Phone: +35318620999

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 13.3 | 25 |
| Readable | 1 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/firehousepizza.ie
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/firehousepizza.ie/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/firehousepizza.ie/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=firehousepizza.ie&force=1