--- title: What an AI agent reads on Fired Dough ยท The Direct Index url: https://directindex.org/r/fireddough.uk/agent-view?format=md --- [The Direct Index](https://directindex.org/) [Scanner](https://directindex.org/scan)[Cities](https://directindex.org/cities)[Numbers](https://directindex.org/stats)[Rankings](https://directindex.org/rankings)[Search](https://directindex.org/search)[Guides](https://directindex.org/guides)[About](https://directindex.org/about) [Report](https://directindex.org/r/fireddough.uk) ยท scanned 2026-10-15 # What an AI agent reads on Fired Dough An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [fireddough.uk](https://fired-dough.co.uk/), taken from the copy the scanner kept. 2,167 characters of text without JavaScript Organization structured data for the business 0 of 3 AI crawlers turned away at the edge Text ## The words an agent gets Title: Fired Dough | Authentic Neapolitan Pizza in Edinburgh | Order Now ยท language en-US. First 1,800 of 2,167 characters: ``` Fired Dough | Authentic Neapolitan Pizza in Edinburgh | Order Now Skip to content Book A Table Order online Home Menus Reservation Order Online Buy Giftcards Pizza Contact Home Menus Reservation Order Online Buy Giftcards Pizza Contact Home Menus Reservation Order Online Buy Giftcards Pizza Contact Home Menus Reservation Order Online Buy Giftcards Pizza Contact Welcome to Fired doughThe home of authentic neapolitan pizza Order online Order online Reservation Book A Table What makes us unique At our core, we believe great pizza is an art. We honor traditional techniques, from hand-stretched dough to the finest ingredients. Find out what makes our pizza so special. Learn more What our customers have to say We're open 7 days a week to satisfy edinburgh's pizza needs view our menu Follow us social media fireddoughpizzas Edinburghโ€™s Hottest New Pizzeria! ๐Ÿ• Open Daily: 12 PM โ€“ 10 PM Find us on Lothian Road! Stay tuned for Halloween updates..๐ŸŽƒ#halloween2026 The heat is on! ๐Ÿ”ฅ๐Ÿ•#edinburghfoodie #pizzalovers #e Good food, happy hearts & the best memories โœจ Tell me you want pizza without telling me .๐Ÿ”ฅ POV: You ordered the right pizzaโœจ A little taste of nepoli in Edinburgh #edinburghfo Watch the magic happen. ๐Ÿ”ฅ Serving up smiles with every single plate! ๐Ÿ˜Š The best pizza is about to arrive #edinburghfoodie Weekend vibes, good food & even better moments โœจ๐Ÿฝ๏ธ Good vibes served fresh. ๐Ÿฅ‚#EdinburghFoodie #edinbu The kind of place where youโ€™ll want to stay a litt ๐Ÿ• Meet the Tuscan Blu ๐Ÿ’™ Authentic Neapolitan dough At Fired Dough Pizzas, every pizza is handcrafted Chicken lovers, this one's for you ! Loaded with j Fired fresh . Served hotโ€ฆ Pizza carne #Edinburgh ๐Ÿ• Opening at 4pm today ๐Ÿ• Fired Dough Pizzas will It's time for pizza.๐Ÿ•ฐ๏ธ๐Ÿ•#viral #reels #explorepage Where interiors in ``` Facts ## What it can say about the business | A business type in JSON-LD | Organization | | Name | Fired Dough Pizzas | | Telephone | no | | Address | no | | Opening hours | no | | Menu or price list | a menu or price-list page in HTML fireddough.uk/menu/ | | Cuisine in structured data | no | | JSON-LD blocks | 1 (BreadcrumbList, EntryPoint, ImageObject, ListItem, Organization, PropertyValueSpecification) | Actions ## The links it would act on | Link | Role | Where it goes | | --- | --- | --- | | [tables.toasttab.com/restaurants/defbcd67-b2cb-40c1-8743-bffd271d56e5/f](https://tables.toasttab.com/restaurants/defbcd67-b2cb-40c1-8743-bffd271d56e5/findTime) | ordering | toast, acting for the business | | [fireddough.uk/order-online](https://fireddough.uk/order-online) | ordering | the business's own site | | [order.toasttab.com/egiftcards/fired-dough](https://order.toasttab.com/egiftcards/fired-dough) | ordering | toast, acting for the business | Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/fireddough.uk) turns it into a score and a list of fixes, with code to paste. #### The Direct Index [Why direct](https://directindex.org/why)[What agent-direct means](https://directindex.org/agent-direct)[About and principles](https://directindex.org/about)[Methodology](https://directindex.org/methodology)[Privacy](https://directindex.org/privacy)[Terms](https://directindex.org/terms)[Corrections](https://directindex.org/corrections)[Legal notice](https://directindex.org/legal) #### Use it [Free scanner](https://directindex.org/scan)[City indexes](https://directindex.org/cities)[Search the index](https://directindex.org/search)[Rankings](https://directindex.org/rankings)[What assistants recommend](https://directindex.org/assistants)[Ask the index](https://directindex.org/ask) #### Vendors and help [Booking and ordering vendors](https://directindex.org/vendors)[Which vendors' terms allow agents](https://directindex.org/vendors/terms)[Vendor verification](https://directindex.org/vendors/verification)[Website builders](https://directindex.org/builders)[Who can fix this](https://directindex.org/providers)[For agencies](https://directindex.org/agency) #### For agents [llms.txt](https://directindex.org/llms.txt)[llms-full.txt](https://directindex.org/llms-full.txt)[OpenAPI](https://directindex.org/openapi.json)[MCP server](https://directindex.org/.well-known/mcp/server-card.json)[A2A agent](https://directindex.org/.well-known/agent-card.json)[Direct feeds](https://directindex.org/direct.json) #### Data [Open data, CSV and JSON](https://directindex.org/data)[The quarterly edition](https://directindex.org/editions)[City data, JSON and Markdown](https://directindex.org/cities)[Sitemap](https://directindex.org/sitemap.xml) Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence. ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]} ```