# Fade to Black: Agent-Direct Score D (46.2%)

Site: https://www.fadetoblack.co
Report: https://directindex.org/r/fadetoblackwine.com
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Fade to Black is hard for agents to use.
AI assistants can't open Fade to Black's website, so they go by what other sites say about it.

## Direct links
- Book directly: https://fadetoblackwine.com/ (on the business's own site)
- Menu: https://fadetoblackwine.com/pages/evening-menu
- Phone: 020 8566 0444
- Address: 120 Uxbridge Road, London, W7 3SU, W7 3SU, London
- Prices: 15 prices on the site, the middle one £55.00

## Nearby, also direct
Places near Fade to Black that take a booking or an order on their own website, with no marketplace in between.
- Big Bites Cafe (30 m): https://directindex.org/r/bigbitescafe.co.uk
- Loud Crew To be continued (60 m): https://directindex.org/r/fatsoma.com
- The Green W7 (220 m): https://directindex.org/r/thegreenw7.com
- Dodo (220 m): https://directindex.org/r/thedodomicropub.com
- The Royal Victoria (330 m): https://directindex.org/r/harvester.co.uk

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## What the site tells visitors (Measured, not scored)
- **15 prices on the landing page, the middle one £55.00.** In London, the middle price of comparable sites that show prices is £14.75.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Fade to Black",
  "url": "https://www.fadetoblack.co",
  "telephone": "020 8566 0444",
  "address": "120 Uxbridge Road, London, W7 3SU, W7 3SU, London",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.508679612987954,
    "longitude": -0.33772198878203535
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://fadetoblackwine.com/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it
- **Menu or price list is an HTML page.** Agents can read the items and prices.
- **Booking on your own site.** Agents can book without going through a marketplace.

## Where it stands
3336 of 5710 in London cafes and bars. Top 58% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 94% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 94% | no |
| Structured data with address, phone and hours | 50% | no |
| Have an llms.txt | 22% | no |

Nearest places in the index: Big Bites Cafe (A, 30 m, https://directindex.org/r/bigbitescafe.co.uk); Loud Crew To be continued (B, 58 m, https://directindex.org/r/fatsoma.com); The Little Wonder (F, 116 m, https://directindex.org/r/thelittlewonder.co.uk); The Green W7 (B, 215 m, https://directindex.org/r/thegreenw7.com); Dodo (B, 218 m, https://directindex.org/r/thedodomicropub.com); The Royal Victoria (B, 331 m, https://directindex.org/r/harvester.co.uk); Emath Cafe (D, 494 m, https://directindex.org/r/emathcafe.com); Mugi Coffee Bar and Restaurant (B, 524 m, https://directindex.org/r/mugicoffeebar.co.uk); Cozy Shisha Lounge (D, 617 m, https://directindex.org/r/cozylounge.co.uk); The Fox (C, 628 m, https://directindex.org/r/thefoxpub.co.uk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 48% (26% A or B, 7656 sites); This site 46.2%.

See what an AI agent reads on this site: https://directindex.org/r/fadetoblackwine.com/agent-view

## Businesses like Fade to Black in London cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in London cafes and bars | 5710 | 50% | 30% | 46.2% |
| Sites built with Shopify in London cafes and bars | 295 | 49% | 29% | 46.2% |

The best of the sites built with Shopify in London cafes and bars: Kipferl Cafe & Kitchen (A 96.3%, https://directindex.org/r/kipferl.co.uk); Peggy Porschen Belgravia (A 90.8%, https://directindex.org/r/peggyporschen.com); Kybelle (A 90%, https://directindex.org/r/kybelle.co.uk); The Permit Room (A 90%, https://directindex.org/r/dishoom.com); Soho Grind (A 87.7%, https://directindex.org/r/grind.co.uk).

With the two fixes above (The site turns away every visitor that isn't a browser, AI agents included; Structured data is incomplete), the score would be about 95.4%. That would be 49th of 5,710 in London cafes and bars, up from 3336th.

## The direct record
What agents get for Fade to Black, as JSON: https://directindex.org/api/direct/fadetoblackwine.com
- Book: https://fadetoblackwine.com/ (own site; found by the scan of 2026-10-21, not yet tested)
- Order: none on record
- Menu: https://fadetoblackwine.com/pages/evening-menu (html_page; from the scan)
- Hours: none on record
- Phone: 020 8566 0444
- Stable links that count: https://directindex.org/go/fadetoblackwine.com/book, https://directindex.org/go/fadetoblackwine.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 15 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/fadetoblackwine.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/fadetoblackwine.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=fadetoblackwine.com&force=1