# Eucerin Hautinstitut: Agent-Direct Score D (53.8%)

Site: http://www.eucerin.de/hautinstitut
Report: https://directindex.org/r/eucerin.de
Scanned: 2026-10-20 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Eucerin Hautinstitut is hard for agents to use.
An AI assistant can open Eucerin Hautinstitut's website. It can't find a menu or price list, so it answers from other sites. It can't find a link to book or order online.

## Direct links
- Phone: 040 34962820
- Address: Stephansplatz 3, 20354, Hamburg

## Nearby, also direct
Places near Eucerin Hautinstitut that take a booking or an order on their own website, with no marketplace in between.
- Ingo Nahrwold (60 m): https://directindex.org/r/ingonahrwold.com
- HerrLindner Friseure (90 m): https://directindex.org/r/herrlindner.de
- Lumi Lab Hamburg | Modern Aesthetic Medicine For Natural Results (170 m): https://directindex.org/r/lab-lumi.de
- Aveda Lab. Hamburg (190 m): https://directindex.org/r/lab4hair-hamburg.de
- Mintunicorn by Großes Theater Friseur Salon (240 m): https://directindex.org/r/mintunicorn.com

## What to fix first
- **No online booking link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+5 points) Missing: telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Hamburg, 5.7% of comparable sites declare one.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Eucerin Hautinstitut",
  "url": "http://www.eucerin.de/hautinstitut",
  "telephone": "040 34962820",
  "address": "Stephansplatz 3, 20354, Hamburg",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.557849,
    "longitude": 9.988512
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Eucerin Hautinstitut

> organization in Stephansplatz 3, 20354, Hamburg, Hamburg hairdressers and beauty salons. Phone 040 34962820.

## About

- Website: http://www.eucerin.de/hautinstitut
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** address

## Where it stands
596 of 1914 in Hamburg hairdressers and beauty salons. Top 31% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | no |
| Publish the menu or price list as HTML | 17% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 91% | yes |
| Structured data with address, phone and hours | 17% | no |
| Have an llms.txt | 39% | no |

Nearest places in the index: Ingo Nahrwold (C, 55 m, https://directindex.org/r/ingonahrwold.com); HerrLindner Friseure (C, 90 m, https://directindex.org/r/herrlindner.de); Dimen Soreni Hairdesign (C, 100 m, https://directindex.org/r/dimensoreni.de); Sara Hennemann (C, 115 m, https://directindex.org/r/sara-hennemann.de); Massage-Studio Im Fitness First Stephansplatz (C, 138 m, https://directindex.org/r/fitnessfirst.de); Lumi Lab Hamburg | Modern Aesthetic Medicine For Natural Results (C, 167 m, https://directindex.org/r/lab-lumi.de); Aveda Lab. Hamburg (F, 189 m, https://directindex.org/r/lab4hair-hamburg.de); joern Friseur (D, 212 m, https://directindex.org/r/joern-friseur.de); Mintunicorn by Großes Theater Friseur Salon (B, 240 m, https://directindex.org/r/mintunicorn.com); Alster Nails (C, 306 m, https://directindex.org/r/alsternails.de).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


See what an AI agent reads on this site: https://directindex.org/r/eucerin.de/agent-view

## Businesses like Eucerin Hautinstitut in Hamburg hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Hamburg hairdressers and beauty salons | 1914 | 43% | 10% | 53.8% |

The best of the businesses of the same kind in Hamburg hairdressers and beauty salons: Fit & Wellness Tcm Massagen Bergedorf (A 95.4%, https://directindex.org/r/tcm-massage-bergedorf.de); Mywellness Hamburg Harburg (A 92.3%, https://directindex.org/r/mywellness.de); Fuhlendorf Perfect Beauty (A 90.8%, https://directindex.org/r/fuhlendorf-shop.com); Nouvelle Peau, Schönheitssalon (A 90.8%, https://directindex.org/r/nouvelle-peau.de); Rund um Nägel (A 89.2%, https://directindex.org/r/huk.de).

With the three fixes above (No online booking link on the website; No price list of services found; Structured data is incomplete), the score would be about 95.4%, which would be first of 1,914 in Hamburg hairdressers and beauty salons.

## The direct record
What agents get for Eucerin Hautinstitut, as JSON: https://directindex.org/api/direct/eucerin.de
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: 040 34962820

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 10 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/eucerin.de
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/eucerin.de/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/eucerin.de/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=eucerin.de&force=1
