# Empire State Building: Agent-Direct Score C (68.8%)

Site: https://www.esbnyc.com/explore
Report: https://directindex.org/r/esbnyc.com
Scanned: 2026-10-14 (provisional: the assistant citation check pending)
Empire State Building is partly visible to agents.

## Direct links
- Book: https://www.esbnyc.com/manage-booking (on the business's own site)
- Phone: +1-212-736-3100

## What to fix first, by points
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: what to paste

Structured data, one block in the page head:

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "TouristAttraction",
  "name": "Empire State Building",
  "url": "https://www.esbnyc.com/explore",
  "telephone": "+1-212-736-3100",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "5th Avenue 350",
    "postalCode": "10118",
    "addressLocality": "New York"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.748442,
    "longitude": -73.9856589
  },
  "openingHours": "Mo-Su 09:00-24:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "09:00",
      "closes": "24:00"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.esbnyc.com/manage-booking",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt draft:

```
# Empire State Building

> tourist attraction in 5th Avenue 350 10118 New York, New York tours, attractions and museums. Phone +1-212-736-3100.

## Book or order directly

- Book: https://www.esbnyc.com/manage-booking (on the business's own site)

## Opening hours

Mo-Su 09:00-24:00

## About

- Website: https://www.esbnyc.com/explore
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (Organization).** but without address, phone or hours
- **Tickets on your own site.** Agents can buy tickets without a marketplace in the loop.

## Where it stands
Rank 16 of 211 in New York tours, attractions and museums (top 8%).

| What the top tenth does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 86% | yes |
| Publish the menu or price list as HTML | 14% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 86% | yes |
| Structured data with address, phone and hours | 14% | no |
| Have an llms.txt | 27% | no |

Nearest places in the index: June 4th Memorial Exhibit (D, 254 m, https://directindex.org/r/jinian64.org); Museum of Sex (C, 510 m, https://directindex.org/r/museumofsex.com); Le Carrousel (F, 574 m, https://directindex.org/r/bryantpark.org); Chelsea Flea Market (C, 658 m, https://directindex.org/r/findthemarkets.com); The AKC Museum of the Dog (D, 722 m, https://directindex.org/r/museumofthedog.org); The Museum at FIT (D, 742 m, https://directindex.org/r/fitnyc.edu); Poster House (C, 842 m, https://directindex.org/r/posterhouse.org); Madame Tussauds New York (C, 895 m, https://directindex.org/r/madametussauds.com); The Friends Experience (D, 1004 m, https://directindex.org/r/friendstheexperience.com); Yeshiva University Museum (D, 1352 m, https://directindex.org/r/yumuseum.org).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked and claimed businesses in each city index.

What an AI agent reads on this site: https://directindex.org/r/esbnyc.com/agent-view

Read by AI agents 2 times this month.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| reachable | 25 | 25 |
| readable | 8 | 25 |
| actionable | 22 | 30 |
| cited | 0 | 0 (probes pending) |

## Agent readiness (Cloudflare criteria)
Level 1 of 5: Basic Web Presence. Cloudflare's report: https://isitagentready.com/esbnyc.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Methodology: https://directindex.org/methodology · Rescan: https://directindex.org/scan?url=esbnyc.com&force=1