# Equinox Primary Care: Agent-Direct Score B (81.5%)

Site: https://www.equinoxprimarycare.com
Report: https://directindex.org/r/equinoxprimarycare.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Equinox Primary Care is mostly ready for agents.
An AI assistant can open Equinox Primary Care's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://www.equinoxprimarycare.com/contact (on the business's own site)
- Phone: 12063883515
- Address: 2200 6th Ave  Ste 102, 98121-1817, Seattle

## Nearby, also direct
Places near Equinox Primary Care that take a booking or an order on their own website, with no marketplace in between.
- Erika Bliss, Md - Mya Network (0 m): https://directindex.org/r/myanetwork.org
- Mobility Plus Sports Rehab (30 m): https://directindex.org/r/mobilityplussportsrehab.com
- Hidef Sports & Physical Therapy (160 m): https://directindex.org/r/hidefpt.com

## What to fix first
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+2 points) Missing: telephone. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Equinox Primary Care",
  "url": "https://www.equinoxprimarycare.com",
  "telephone": "12063883515",
  "address": "2200 6th Ave  Ste 102, 98121-1817, Seattle",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.6164103,
    "longitude": -122.3411171
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.equinoxprimarycare.com/contact",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Equinox Primary Care

> local business in 2200 6th Ave  Ste 102, 98121-1817, Seattle, Seattle dentists, clinics and vets. Phone 12063883515.

## Book or order directly

- Book: https://www.equinoxprimarycare.com/contact (on the business's own site)

## About

- Website: https://www.equinoxprimarycare.com
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (LocalBusiness).** address, opening hours
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.

## Where it stands
35 of 891 in Seattle dentists, clinics and vets. Top 4% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | yes |
| Publish the menu or price list as HTML | 8% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 99% | yes |
| Structured data with address, phone and hours | 27% | no |
| Have an llms.txt | 25% | no |

Nearest places in the index: Mdseelig (D, 0 m, https://directindex.org/r/mdseelig.com); Erika Bliss, Md - Mya Network (C, 0 m, https://directindex.org/r/myanetwork.org); Mobility Plus Sports Rehab (B, 25 m, https://directindex.org/r/mobilityplussportsrehab.com); Innovative Dentistry (C, 29 m, https://directindex.org/r/innovativedentistry.com); Seattle-king County Dental Society (D, 60 m, https://directindex.org/r/skcds.org); Hidef Sports & Physical Therapy (B, 159 m, https://directindex.org/r/hidefpt.com); Belltown Modern Dentistry (C, 198 m, https://directindex.org/r/belltownmoderndentistry.com); Downtown Public Health Center Wic Clinic (F, 210 m, https://directindex.org/r/womeninfantschildrenoffice.com); Dentist Downtown Seattle (F, 220 m, https://directindex.org/r/dentistdowntownseattle.com); Vera Whole Health - Belltown - Sffhct Only (D, 251 m, https://directindex.org/r/verawholehealth.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Squarespace 61% (41% A or B, 33756 sites); This site 81.5%.

See what an AI agent reads on this site: https://directindex.org/r/equinoxprimarycare.com/agent-view

## Businesses like Equinox Primary Care in Seattle dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Seattle dentists, clinics and vets | 891 | 53% | 23% | 81.5% |
| Sites built with Squarespace in Seattle dentists, clinics and vets | 112 | 63% | 36% | 81.5% |

The best of the sites built with Squarespace in Seattle dentists, clinics and vets: Refined Physio (A 93.8%, https://directindex.org/r/refinedphysio.com); Atrium Dental Studio (B 83.1%, https://directindex.org/r/capitolhill-dentist.com); DexaFit Seattle (B 83.1%, https://directindex.org/r/dexafit.com); Dr. Hilton D. Herrin, Dds (B 83.1%, https://directindex.org/r/westseattledentalcenter.com); Emerald Dental (B 83.1%, https://directindex.org/r/emerald.dental).

With the two fixes above (No list of services and prices found; Structured data is incomplete), the score would be about 95.4%, which would be first of 891 in Seattle dentists, clinics and vets.

## The direct record
What agents get for Equinox Primary Care, as JSON: https://directindex.org/api/direct/equinoxprimarycare.com
- Book: https://www.equinoxprimarycare.com/contact (own site; found by the scan of 2026-10-24, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: 12063883515
- Stable links that count: https://directindex.org/go/equinoxprimarycare.com/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Found one hop past the home page: contact page /about: booking link (own domain).

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 13 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/equinoxprimarycare.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/equinoxprimarycare.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/equinoxprimarycare.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=equinoxprimarycare.com&force=1
