# Herman P. Lam, Md: Agent-Direct Score B (72.3%)

Site: http://entofmanhattan.com
Report: https://directindex.org/r/entofmanhattan.com
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Herman P. Lam, Md is mostly ready for agents.
An AI assistant can open Herman P. Lam, Md's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Square.

## Direct links
- Order directly: https://square.site/book/FKEDWCVM1WAZC/herman-p-lam-md-manhattan-ent-facial-plastic-surgery-new-york-ny (through square acting for the business)
- Phone: 12124333223
- Address: 196 Canal St  Fl 4, 10013-4562, New York
- Languages: English, Chinese

## Nearby, also direct
Places near Herman P. Lam, Md that take a booking or an order on their own website, with no marketplace in between.
- Chinatown Hearing Center (10 m): https://directindex.org/r/chinatownhearingcenter.com
- Lee Family Dentistry (50 m): https://directindex.org/r/leefamilydentist.com
- Acuiderm Skin & Cosmetic Surgery Center - Manhattan Office (60 m): https://directindex.org/r/acuidermnyc.com
- Benjamin C H Peng, Md (90 m): https://directindex.org/r/peng-urology.com

## What to fix first
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+3 points) Missing: opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## What the site tells visitors (Measured, not scored)
- **The footer says © 2018.** Visitors and assistants may read that year as the last time anyone looked after the site. In New York, 79% of comparable sites that show a year say 2025 or later.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Herman P. Lam, Md",
  "url": "http://entofmanhattan.com",
  "telephone": "12124333223",
  "address": "196 Canal St  Fl 4, 10013-4562, New York",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.716732,
    "longitude": -73.998267
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://square.site/book/FKEDWCVM1WAZC/herman-p-lam-md-manhattan-ent-facial-plastic-surgery-new-york-ny",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (LocalBusiness).** address, phone
- **Ordering through square on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
1127 of 6404 in New York dentists, clinics and vets. Top 18% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | yes |
| Publish the menu or price list as HTML | 5% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | yes |
| Structured data with address, phone and hours | 31% | no |
| Have an llms.txt | 37% | yes |

Nearest places in the index: Canal Dental Group (D, 2 m, https://directindex.org/r/canaldentalgroup.com); Chinatown Hearing Center (F, 10 m, https://directindex.org/r/chinatownhearingcenter.com); Norman Chan, MD (D, 25 m, https://directindex.org/r/normanchanmd.com); Omni Pediatrics Pc (F, 27 m, https://directindex.org/r/omnipediatrics.com); Lee Family Dentistry (C, 48 m, https://directindex.org/r/leefamilydentist.com); Acuiderm Skin & Cosmetic Surgery Center - Manhattan Office (B, 58 m, https://directindex.org/r/acuidermnyc.com); Pure Pediatrics, Pc (F, 85 m, https://directindex.org/r/purepediatricsnyc.com); Benjamin C H Peng, Md (C, 87 m, https://directindex.org/r/peng-urology.com); Dang D Nguyen, Md (F, 116 m, https://directindex.org/r/downtownrenalmedicine.com); United Healthcare (F, 148 m, https://directindex.org/r/uhcasian.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Wix 54% (31% A or B, 42583 sites); Sites using Square 65% (41% A or B, 5073 sites); This site 72.3%.

See what an AI agent reads on this site: https://directindex.org/r/entofmanhattan.com/agent-view

## Businesses like Herman P. Lam, Md in New York dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in New York dentists, clinics and vets | 6404 | 49% | 19% | 72.3% |
| Sites built with Wix in New York dentists, clinics and vets | 348 | 58% | 26% | 72.3% |
| Sites using Square in New York dentists, clinics and vets | 27 | 67% | 48% | 72.3% |
| Sites built with Wix and using Square in New York dentists, clinics and vets | 1 | 72% | 100% | 72.3% |

The best of the sites using Square in New York dentists, clinics and vets: London Terrace Psychiatry (A 86.2%, https://directindex.org/r/londonterracepsychiatry.com); Haylo 3D Imaging (B 84.6%, https://directindex.org/r/haylo3dimaging.com); Dillon Hayes, Md (B 81.5%, https://directindex.org/r/drhayesmd.com); Scott B Hammerman, MD (B 80%, https://directindex.org/r/gendlerdermatology.com); Flex Foot And Ankle Pllc: E. Giannin Perez, Dpm, Facfas (B 76.9%, https://directindex.org/r/flexfootankle.com).

With the two fixes above (No list of services and prices found; Structured data is incomplete), the score would be about 87.7%. That would be 12th of 6,404 in New York dentists, clinics and vets, up from 1127th.

## The direct record
What agents get for Herman P. Lam, Md, as JSON: https://directindex.org/api/direct/entofmanhattan.com
- Book: none on record
- Order: https://square.site/book/FKEDWCVM1WAZC/herman-p-lam-md-manhattan-ent-facial-plastic-surgery-new-york-ny (vendor on own site: Square; found by the scan of 2026-10-23, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: 12124333223
- Stable links that count: https://directindex.org/go/entofmanhattan.com/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square): yes
- Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 12 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/entofmanhattan.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/entofmanhattan.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/entofmanhattan.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=entofmanhattan.com&force=1