# Ellens Beauty Rooms: Agent-Direct Score D (46.2%)

Site: https://ellensbeautyrooms.ie/
Report: https://directindex.org/r/ellensbeautyrooms.ie
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Ellens Beauty Rooms is hard for agents to use.
Some AI assistants are turned away by Ellens Beauty Rooms's website. It can read what Ellens Beauty Rooms offers. It can't find a link to book or order online.

## Direct links
- Menu: https://ellensbeautyrooms.ie/service-menu/
- Phone: +353831412549
- Address: Swords Town Centre, K67 WR20, Swords
- Prices: 4 prices on the site, the middle one €18.25

## Nearby, also direct
Places near Ellens Beauty Rooms that take a booking or an order on their own website, with no marketplace in between.
- Saks & Co Hair Salon (50 m): https://directindex.org/r/saks.ie
- Hair's Another Salon (70 m): https://directindex.org/r/hairsanothersalon.ie
- Satori Beauty by Natasha (160 m): https://directindex.org/r/satoribeauty.ie
- Yazoo Hairdressing (180 m): https://directindex.org/r/yazoo.ie

## What to fix first
- **No online booking link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **The server turns AI crawlers away at the door.** (+10 points) Requests as GPTBot (http_403), ClaudeBot (http_403), PerplexityBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **4 prices on the landing page, the middle one €18.25.** In Dublin, the middle price of comparable sites that show prices is €55.50.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Ellens Beauty Rooms",
  "url": "https://ellensbeautyrooms.ie/",
  "telephone": "+353831412549",
  "address": "Swords Town Centre, K67 WR20, Swords",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.45750193,
    "longitude": -6.2206263
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Ellens Beauty Rooms

> organization in Swords Town Centre, K67 WR20, Swords, Dublin hairdressers and beauty salons. Phone +353831412549.

## Book or order directly

- Menu: https://ellensbeautyrooms.ie/service-menu/

## About

- Website: https://ellensbeautyrooms.ie/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it
- **Price list of services is an HTML page.** Agents can read the items and prices.

## Where it stands
534 of 819 in Dublin hairdressers and beauty salons. Top 65% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 94% | no |
| Publish the menu or price list as HTML | 35% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 100% | no |
| Structured data with address, phone and hours | 11% | no |
| Have an llms.txt | 54% | no |

Nearest places in the index: Glam Beauty (D, 49 m, https://directindex.org/r/glambeautysalon.ie); Saks & Co Hair Salon (C, 50 m, https://directindex.org/r/saks.ie); Kortell house of beauty (F, 68 m, https://directindex.org/r/altegio.me); Bewitch your beauty (C, 70 m, https://directindex.org/r/bewitchyourbeauty.ie); Solid Rock (D, 74 m, https://directindex.org/r/solidrockbeauty.ie); Hair's Another Salon (C, 74 m, https://directindex.org/r/hairsanothersalon.ie); Sri Siam Thai Massage (D, 86 m, https://directindex.org/r/srisiamthaimassage.com); Satori Beauty by Natasha (C, 156 m, https://directindex.org/r/satoribeauty.ie); Yazoo Hairdressing (C, 180 m, https://directindex.org/r/yazoo.ie); StudioJ Nail and Beauty (F, 195 m, https://directindex.org/r/studioj.ie).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Dublin hairdressers and beauty salons and named 57 places. Ellens Beauty Rooms wasn't one of them. See who was named: https://directindex.org/city/dublin-salons/recommended


Compared with its peers: Sites built with WordPress 55% (24% A or B, 251601 sites); This site 46.2%.

See what an AI agent reads on this site: https://directindex.org/r/ellensbeautyrooms.ie/agent-view

## Businesses like Ellens Beauty Rooms in Dublin hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Dublin hairdressers and beauty salons | 819 | 52% | 21% | 46.2% |
| Sites built with WordPress in Dublin hairdressers and beauty salons | 366 | 56% | 19% | 46.2% |

The best of the sites built with WordPress in Dublin hairdressers and beauty salons: Men's Grooming Ireland (A 96.3%, https://directindex.org/r/mensgrooming.ie); Clarius Health - Aesthetics (A 87.7%, https://directindex.org/r/clarius.ie); Twenty11 Atelier (A 87.7%, https://directindex.org/r/twenty11.ie); 98s Nails & Spa (A 86.2%, https://directindex.org/r/98snailsandspa.ie); Ailesbury Hair Loss Clinic (A 86.2%, https://directindex.org/r/ailesburyhairclinic.ie).

With the three fixes above (No online booking link on the website; The server turns AI crawlers away at the door; Structured data is incomplete), the score would be about 95.4%. That would be 2nd of 819 in Dublin hairdressers and beauty salons, up from 534th.

## The direct record
What agents get for Ellens Beauty Rooms, as JSON: https://directindex.org/api/direct/ellensbeautyrooms.ie
- Book: none on record
- Order: none on record
- Menu: https://ellensbeautyrooms.ie/service-menu/ (html_page; from the scan)
- Hours: none on record
- Phone: +353831412549
- Stable links that count: https://directindex.org/go/ellensbeautyrooms.ie/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Found one hop past the home page: menu page /service-menu/: almost no text without JavaScript.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 15 | 25 |
| Readable | 15 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/ellensbeautyrooms.ie
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/ellensbeautyrooms.ie/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/ellensbeautyrooms.ie/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=ellensbeautyrooms.ie&force=1
