# Effe&Gold: Agent-Direct Score F (10.8%)

Site: https://www.effe-gold.de/berlin.html
Report: https://directindex.org/r/effe-gold.de
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Effe&Gold is largely invisible to agents.
AI assistants cannot open the website of Effe&Gold, so they rely on what other sites say about it.

## Direct links
- Menu: https://www.effe-gold.de/pdf/EffeGold-Speisekarte.pdf

## What to fix first
- **The site turns every visitor without a browser away, AI agents included.** (+25 points) A plain fetch was refused (challenge:attention required); only a real browser got the page. Every AI crawler and agent is turned away the same way, so Reachable scores 0 and the rest is measured on the rendered page. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Booking only through bookatable.** (+12 points) Every agent transaction goes through the marketplace and its commission. Add a direct path on your own site, even a simple form. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as HTML, keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Effe&Gold",
  "url": "https://www.effe-gold.de/berlin.html",
  "address": "Washingtonplatz 3, 10557, Berlin",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.524197,
    "longitude": 13.3691847
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There is no robots.txt, which allows everything.

## Where it stands
4233 of 4748 in Berlin. Top 89% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 84% | no |
| Publish the menu or price list as HTML | 75% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 83% | no |
| Structured data with address, phone and hours | 41% | no |
| Have an llms.txt | 26% | no |

Nearest places with a similar menu: White Bird (D, 1065 m, https://directindex.org/r/whitebird-burger-bar.de); Peter Pane (C, 1357 m, https://directindex.org/r/peterpane.de); EXITROOM Burger, Coffee, Waffles & Cocktails (B, 1592 m, https://directindex.org/r/exitroomburger.de); Wilhelms Burger (F, 1749 m, https://directindex.org/r/wilhelmsburger.berlin); Supreme Burger Grill & Bar (B, 1768 m, https://directindex.org/r/supremeberlin.de); Vincent Vegan (C, 1834 m, https://directindex.org/r/eatvincent.com); The Meat Company (D, 1970 m, https://directindex.org/r/themeatcompany.berlin); Pound And Pence (F, 2105 m, https://directindex.org/r/poundpence.com); Beef Bull Club (F, 2173 m, https://directindex.org/r/beefbullclub.de); Cantinerie (B, 2219 m, https://directindex.org/r/cantinerie.de).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

See what an AI agent reads on this site: https://directindex.org/r/effe-gold.de/agent-view

## Businesses like Effe&Gold in Berlin

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Berlin | 4748 | 46% | 19% | 10.8% |
| Sites using Bookatable in Berlin | 1 | 11% | 0% | 10.8% |

The best of the businesses of the same kind in Berlin: Bavarian (A 100%, https://directindex.org/r/bavarianrestaurant.de); Berlin Neu Hohenschönhausen (A 100%, https://directindex.org/r/burgerme.de); Dante (A 100%, https://directindex.org/r/nuovodante.de); Eosander (A 100%, https://directindex.org/r/palace-restaurant.de); Gasthaus Figl (A 100%, https://directindex.org/r/gasthaus-figl.de).

With the three fixes above (The site turns every visitor without a browser away, AI agents included; No structured data for the business; Booking only through bookatable) the score would be about 90.8%: 83rd of 4,748 in Berlin, up from 4233rd.

## The direct record
What agents get for Effe&Gold, as JSON: https://directindex.org/api/direct/effe-gold.de
- Book: none on record
- Order: none on record
- Menu: https://www.effe-gold.de/pdf/EffeGold-Speisekarte.pdf (pdf; from the scan)
- Hours: none on record
- Phone: none on record
- Stable links that count: https://directindex.org/go/effe-gold.de/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Bookatable: Not stated. The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet.

Only a real browser got this page (a plain fetch got challenge:attention required); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 4 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/effe-gold.de/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/effe-gold.de/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=effe-gold.de&force=1