# Duddell's: Agent-Direct Score D (41.5%)

Site: http://www.duddells.co/
Report: https://directindex.org/r/duddells.co
Scanned: 2026-10-20 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Duddell's is hard for agents to use.
AI assistants can't open Duddell's's website, so they go by what other sites say about it.

## Direct links
- Book directly: https://www.sevenrooms.com/experiences/duddellshk (through sevenrooms acting for the business)
- Order directly: https://duddells.co/pages/pickup-and-delivery (on the business's own site)
- Menu: https://cdn.shopify.com/s/files/1/0597/3475/3365/files/Digital_Duddell_s_Hairy_Crab_Menu_2026.pdf?v=1791793427
- Phone: +85225259191
- Address: 3/F & 4/F, 1 Duddell Street, 1 Duddell St, 000000, Hong Kong
- Languages: English, Chinese
- WhatsApp: a link on the site

## Nearby, also direct
Places near Duddell's that take a booking or an order on their own website, with no marketplace in between.
- Estro (0 m): https://directindex.org/r/estro.hk
- Beefbar Hong Kong (40 m): https://directindex.org/r/beefbar.com
- Zuma Hong Kong (70 m): https://directindex.org/r/zumarestaurant.com
- Kappo Rin (70 m): https://directindex.org/r/kappo-rin.com
- Nagamoto (70 m): https://directindex.org/r/nagamoto.hk

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as an HTML page and keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Duddell's",
  "url": "http://www.duddells.co/",
  "telephone": "+85225259191",
  "address": "3/F & 4/F, 1 Duddell Street, 1 Duddell St, 000000, Hong Kong",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 22.28017893,
    "longitude": 114.15726207
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.sevenrooms.com/experiences/duddellshk",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://duddells.co/pages/pickup-and-delivery",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it
- **Booking through sevenrooms on your own domain.** There's no marketplace commission, and the customer stays yours.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
797 of 1491 in Hong Kong. Top 53% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 87% | yes |
| Publish the menu or price list as HTML | 75% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 92% | no |
| Structured data with address, phone and hours | 25% | no |
| Have an llms.txt | 43% | no |

Nearest places in the index: Estro (C, 2 m, https://directindex.org/r/estro.hk); Beefbar Hong Kong (B, 35 m, https://directindex.org/r/beefbar.com); Wolfgang's Steakhouse (F, 36 m, https://directindex.org/r/wolfgangssteakhouse.hk); Zuma Hong Kong (A, 65 m, https://directindex.org/r/zumarestaurant.com); Kappo Rin (C, 67 m, https://directindex.org/r/kappo-rin.com); 唐人館 (F, 69 m, https://directindex.org/r/chinatang.com); CITRINO da YOSHINAGA JINBO (F, 70 m, https://directindex.org/r/citrino.hk); Nagamoto (C, 71 m, https://directindex.org/r/nagamoto.hk); Ryota Kappou Modern (B, 73 m, https://directindex.org/r/ryota.hk); Arcane (C, 75 m, https://directindex.org/r/arcane.hk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask: "Brunch on Sunday for four. Where can I reserve?" (Gemini)


Compared with its peers: Sites built with Shopify 48% (26% A or B, 7656 sites); Sites using SevenRooms 70% (52% A or B, 1973 sites); This site 41.5%.

See what an AI agent reads on this site: https://directindex.org/r/duddells.co/agent-view

## Named by Gemini for "Brunch on Sunday for four. Where can I reserve?" in Hong Kong, October 2026
- "Brunch on Sunday for four. Where can I reserve?" (2026-10-16): Gemini with a link to this site. https://directindex.org/city/hong-kong/recommended/brunch
Named by 1 of 3 assistants asked. Badge: https://directindex.org/badge/named/duddells.co.svg

## Businesses like Duddell's in Hong Kong

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Hong Kong | 1491 | 45% | 17% | 41.5% |
| Sites built with Shopify in Hong Kong | 72 | 55% | 35% | 41.5% |
| Sites using SevenRooms in Hong Kong | 86 | 66% | 38% | 41.5% |
| Sites built with Shopify and using SevenRooms in Hong Kong | 1 | 42% | 0% | 41.5% |

The best of the sites using SevenRooms in Hong Kong: Artemis and Apollo (A 95.4%, https://directindex.org/r/artemisandapollo.com); LALA Hong Kong (A 92.3%, https://directindex.org/r/lalahk.co); Motorino Wan Chai (A 92.3%, https://directindex.org/r/motorinohongkong.com); Buenos Aires Polo Club (A 87.7%, https://directindex.org/r/bapoloclub.com); Le Garcon Saigon (A 87.7%, https://directindex.org/r/legarconsaigon.com).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; Structured data is incomplete; Menu or price list is a PDF), the score would be about 95.4%. That would be 7th of 1,491 in Hong Kong, up from 797th.

## The direct record
What agents get for Duddell's, as JSON: https://directindex.org/api/direct/duddells.co
- Book: https://www.sevenrooms.com/experiences/duddellshk (vendor on own site: SevenRooms; found by the scan of 2026-10-20, not yet tested)
- Order: https://duddells.co/pages/pickup-and-delivery (own site; found by the scan of 2026-10-20, not yet tested)
- Menu: https://cdn.shopify.com/s/files/1/0597/3475/3365/files/Digital_Duddell_s_Hairy_Crab_Menu_2026.pdf?v=1791793427 (pdf; from the scan)
- Hours: none on record
- Phone: +85225259191
- Stable links that count: https://directindex.org/go/duddells.co/book, https://directindex.org/go/duddells.co/order, https://directindex.org/go/duddells.co/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 12 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/duddells.co/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/duddells.co/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=duddells.co&force=1