---
title: What an AI agent reads on Melbourne Haematology - Dr Matthew Murphy · The Direct Index
url: https://directindex.org/r/drmatthewamurphy.com/agent-view?format=md
---

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 [Report](https://directindex.org/r/drmatthewamurphy.com) · scanned 2026-10-18

# What an AI agent reads on Melbourne Haematology - Dr Matthew Murphy

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [drmatthewamurphy.com](http://www.drmatthewamurphy.com/), taken from the copy the scanner kept.

1,781

characters of text without JavaScript

none

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: Dr Matthew Murphy - Haematologist · language en. First 1,781 of 1,781 characters:

```
Dr Matthew Murphy - Haematologist top of pageHomeContactWhat is a haematologist?MoreUse tab to navigate through the menu items.Dr Matthew MurphySpecialist HaematologistDr. Murphy is a Melbourne-trained haematologist with experience in laboratory and clinical haematology. He has a special interest in malignant haematology, especially multiple myeloma and lymphoma. He also sees non-malignant haematologic disorders including DVT/PE, iron deficiency and abnormal blood counts. ​ His laboratory training enables him to seamlessly integrate advanced diagnostic techniques, including genomic testing into patient care. ​​ ​What is a haematologist? ExperienceDr Murphy completed advanced training in clinical & laboratory haematology at various Melbourne hospitals including - Royal Melbourne Hospital / Peter Macallum Cancer Centre, Eastern Health and Northern Health. ​ He subsequently completed a clinical research fellowship at Alfred Health, predominantly focused on multiple myeloma. During this time, he was a sub-investigator on numerous clinical trials asessing novel treatments for myeloma & lymphoma. ​ ​ He has public appointments at Eastern Health and Northern Health. He also treats patients privately at John Fawkner Hospital and Epworth Richmond.​ExperienceQualificationsFellow of the Royal Australasian College of Physicians ​ Fellow of the Royal College of Pathologists of Australasia ​Doctor of Medicine (with Distinction) The University of Melbourne ​Bachelor of Biomedicine The University of Melbourne ​ ​QualificationsContactCoburg ​ 265 Moreland Rd Coburg Ph: 03 9386 5527 Fax: 03 9383 7185 admin@melbournehaematology.com.au ​ ​ Richmond ​ 43 Erin St Richmond Ph: 03 9421 0210 Fax: 03 9421 0215 info@oncology.com.auContactPowered and secured by Wixbottom of page
```

 Facts

## What it can say about the business

| A business type in JSON-LD | no |
| Name | no |
| Telephone | +61393865527 (a tel: link, not structured) |
| Address | no |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 1 (WebSite) |

 Actions

## The links it would act on

No booking or ordering link found; only a phone number (+61393865527). An agent has nothing to act on.

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/drmatthewamurphy.com) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```