# Hole in the Wall Pizza: Agent-Direct Score F (24.6%)

Site: https://sfholewallpizza.com/
Report: https://directindex.org/r/doordash.com
Scanned: 2026-10-16 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Hole in the Wall Pizza is largely invisible to agents.
AI assistants cannot open the website of Hole in the Wall Pizza, so they rely on what other sites say about it.

## What to fix first
- **The site turns every visitor without a browser away, AI agents included.** (+25 points) A plain fetch was refused (http_403); only a real browser got the page. Every AI crawler and agent is turned away the same way, so Reachable scores 0 and the rest is measured on the rendered page. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Ordering only through doordash.** (+12 points) Every agent transaction goes through the marketplace and its commission. Add a direct path on your own site, even a simple form. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer' from marketplaces instead. Add a menu or price list page and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+5 points) Missing: telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Hole in the Wall Pizza",
  "url": "https://sfholewallpizza.com/",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Scott Street 3244",
    "postalCode": "94123",
    "addressLocality": "San Francisco"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 37.7999052,
    "longitude": -122.4409962
  },
  "servesCuisine": [
    "pizza"
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There is no robots.txt, which allows everything.
- **Structured data present (Restaurant).** address
- **DoorDash works with agents through its partners.** DoorDash's consumer terms (13 August 2026) allow access only by means DoorDash authorizes and bar automated means without written permission; agents order only through its CLI and MCP limited betas. Read 2026-10-15: https://help.doordash.com/legal/document?type=cx-terms-and-conditions&region=US&locale=en-US. An assistant that is not a partner may not finish the step there; a direct path on your own domain works for all of them.

## Since the scan of 2026-10-14 (F then)
- Fixed: The site could not be read at all
- New: The site turned every visitor without a browser away; Structured data was incomplete; No menu or price list; Ordering only through a marketplace

## Where it stands
861 of 1097 in San Francisco. Top 78% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 94% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 95% | no |
| Structured data with address, phone and hours | 47% | no |
| Have an llms.txt | 13% | no |

Nearest places with a similar menu: Pinsa Rossa (A, 1358 m, https://directindex.org/r/pinsarossa.com); apizza (C, 1412 m, https://directindex.org/r/apizzaforeveryone.com); Fiorella Polk Street (B, 1693 m, https://directindex.org/r/fiorella-sf.com); Square Pie Guys (B, 1749 m, https://directindex.org/r/squarepieguys.com); Pizzalicious (B, 2267 m, https://directindex.org/r/slicelife.com); Rose Pizzeria (C, 2464 m, https://directindex.org/r/rosepizzeria.com); Round Table Pizza (B, 2565 m, https://directindex.org/r/roundtablepizza.com); Bellissimo Pizza (C, 2568 m, https://directindex.org/r/wixsite.com); Giorgio's Pizza (B, 2580 m, https://directindex.org/r/giorgiospizza.com); Gusto (B, 2641 m, https://directindex.org/r/gustosf.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites using DoorDash 60% (32% A or B, 173 sites); This site 24.6%.

See what an AI agent reads on this site: https://directindex.org/r/doordash.com/agent-view

## Businesses like Hole in the Wall Pizza in San Francisco

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in San Francisco | 1097 | 54% | 42% | 24.6% |
| Sites using DoorDash in San Francisco | 10 | 58% | 50% | 24.6% |

The best of the sites using DoorDash in San Francisco: Lapisara (A 100%, https://directindex.org/r/lapisaraeatery.com); Barrel House (B 73.8%, https://directindex.org/r/barrelhousetavern.com); Chouchou (B 73.8%, https://directindex.org/r/chouchousf.com); Los Hermanos Taqueria (B 73.8%, https://directindex.org/r/loshermanosonline.com); Tacubaya (B 72.3%, https://directindex.org/r/tacubaya.net).

With the three fixes above (The site turns every visitor without a browser away, AI agents included; Ordering only through doordash; No menu or price list found) the score would be about 92.3%: 32nd of 1,097 in San Francisco, up from 861st.

## The direct record
What agents get for Hole in the Wall Pizza, as JSON: https://directindex.org/api/direct/doordash.com
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: none on record

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, DoorDash: Through partners. DoorDash's consumer terms (13 August 2026) allow access only by means DoorDash authorizes and bar automated means without written permission; agents order only through its CLI and MCP limited betas. Read 2026-10-15: https://help.doordash.com/legal/document?type=cx-terms-and-conditions&region=US&locale=en-US

Only a real browser got this page (a plain fetch got http_403); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 13 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/doordash.com/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/doordash.com/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=doordash.com&force=1