# Derma Vital: Agent-Direct Score B (80%)

Site: http://www.dermavital.ca
Report: https://directindex.org/r/dermavital.ca
Scanned: 2026-10-19 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Derma Vital is mostly ready for agents.
An AI assistant can open Derma Vital's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://www.dermavital.ca/laser-treatments/ (on the business's own site)
- Phone: (403) 249-4247

## What to fix first

- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+3 points) Missing: opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business
- **The phone number on the site doesn't match the open map data.** The site shows 4034552250, but OpenStreetMap or Overture Maps lists (403) 249-4247. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Derma Vital",
  "url": "http://www.dermavital.ca",
  "telephone": "(403) 249-4247",
  "address": "2416 34 Ave SW, Calgary",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.0233061677431,
    "longitude": -114.11536662370948
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.dermavital.ca/laser-treatments/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Derma Vital

> local business in 2416 34 Ave SW, Calgary, Calgary hairdressers and beauty salons. Phone (403) 249-4247.

## Book or order directly

- Book: https://www.dermavital.ca/laser-treatments/ (on the business's own site)

## About

- Website: http://www.dermavital.ca
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (LocalBusiness).** address, phone
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.

## Where it stands
78 of 1158 in Calgary hairdressers and beauty salons. Top 7% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 19% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 100% | yes |
| Structured data with address, phone and hours | 19% | no |
| Have an llms.txt | 44% | no |

Nearest places in the index: Distilled Beauty Bar & Social House (A, 39 m, https://directindex.org/r/distilledbeautybar.com); Logix Hair Sam inc. (C, 54 m, https://directindex.org/r/logixhairmarda.com); Bliss Beauty Calgary (C, 55 m, https://directindex.org/r/blissbeautycalgary.com); Essence Wellness Clinic (C, 56 m, https://directindex.org/r/essencewellness.ca); Perfexion Skin Care (C, 70 m, https://directindex.org/r/perfexionskin.ca); Eclipse Nails & Lounge (D, 138 m, https://directindex.org/r/eclipsenails.ca); Inhale Exhale Massage Therapy (C, 280 m, https://directindex.org/r/inhalexhale.life); ENC Beauty Studio (F, 288 m, https://directindex.org/r/encbeauty.com); Infinity Beauty Spa & Lounge (D, 295 m, https://directindex.org/r/infinityspayyc.com); Muscle Relief (C, 327 m, https://directindex.org/r/musclerelief.ca).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Calgary hairdressers and beauty salons and named 65 places. Derma Vital wasn't one of them. See who was named: https://directindex.org/city/calgary-salons/recommended


See what an AI agent reads on this site: https://directindex.org/r/dermavital.ca/agent-view

## Businesses like Derma Vital in Calgary hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Calgary hairdressers and beauty salons | 1158 | 54% | 25% | 80% |

The best of the businesses of the same kind in Calgary hairdressers and beauty salons: rnr Spa & Wellness Center (A 95.4%, https://directindex.org/r/rnrwellness.com); FLY MediSpa (A 92.3%, https://directindex.org/r/flymedispa.ca); The Relaxing Wellness Company (A 92.3%, https://directindex.org/r/relaxingwellness.ca); Glass Skin Laser Boutique (A 90.8%, https://directindex.org/r/glasskinlaser.com); Tan On The Run Calgary (A 90.8%, https://directindex.org/r/tanontherun.com).

With the two fixes above (No price list of services found; Structured data is incomplete), the score would be about 95.4%, which would be first of 1,158 in Calgary hairdressers and beauty salons.

## The direct record
What agents get for Derma Vital, as JSON: https://directindex.org/api/direct/dermavital.ca
- Book: https://www.dermavital.ca/laser-treatments/ (own site; found by the scan of 2026-10-19, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: (403) 249-4247
- Stable links that count: https://directindex.org/go/dermavital.ca/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 12 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/dermavital.ca
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md)
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/dermavital.ca/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/dermavital.ca/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=dermavital.ca&force=1
