# Create Fertility: Agent-Direct Score A (86.2%)

Site: https://createfertility.com.au
Report: https://directindex.org/r/createfertility.com.au
Scanned: 2026-10-18 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Create Fertility is ready for agents.
An AI assistant can open Create Fertility's website. It can read what Create Fertility offers. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://createfertility.com.au/early-steps/egg-reserve-test/ (on the business's own site)
- Menu: https://createfertility.com.au/support/complimentary-therapies/
- Phone: (03) 9873 6789

## What to fix first

## What the site tells visitors (Measured, not scored)
- **The footer says © 2024.** Visitors and assistants may read that year as the last time anyone looked after the site. In Melbourne, 69% of comparable sites that show a year say 2025 or later.

- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The phone number on the site doesn't match the open map data.** The site shows %20(03)%209873%206789, but OpenStreetMap or Overture Maps lists (03) 9873 6789. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Create Fertility",
  "url": "https://createfertility.com.au",
  "telephone": "(03) 9873 6789",
  "address": "Suite 3, 72 Gloucester Avenue, 3806, Berwick",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -38.036979369332094,
    "longitude": 145.34492683409553
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://createfertility.com.au/early-steps/egg-reserve-test/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **List of services and prices is an HTML page.** Agents can read the items and prices.
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.

## Where it stands
8 of 4226 in Melbourne dentists, clinics and vets. Top 1% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 5% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 100% | yes |
| Structured data with address, phone and hours | 49% | no |
| Have an llms.txt | 32% | yes |

Nearest places in the index: John Gioulekas Dr (F, 74 m, https://directindex.org/r/berwickophthalmologyclinic.com.au); Empowering Women (B, 122 m, https://directindex.org/r/ewobgyn.com.au); The Berwick Village Vet (C, 247 m, https://directindex.org/r/berwickvillagevet.com.au); Berwick Orthodontic Specialists (B, 256 m, https://directindex.org/r/berwickorthodontics.com.au); Berwick Veterinary Hospital (B, 257 m, https://directindex.org/r/berwickvet.com.au); Berwick Physiotherapy (B, 277 m, https://directindex.org/r/berwickphysio.com.au); Melbourne Prosthodontic Centre Berwick (F, 334 m, https://directindex.org/r/mpcdental.com.au); Berwick Family Medical Clinic (C, 349 m, https://directindex.org/r/bfmcgroup.com); Tim Brown Plastic Surgeon (D, 351 m, https://directindex.org/r/timbrown.com.au); Langmore Dental (B, 396 m, https://directindex.org/r/langmoredental.com.au).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 58% (30% A or B, 68857 sites); This site 86.2%.

See what an AI agent reads on this site: https://directindex.org/r/createfertility.com.au/agent-view

## Businesses like Create Fertility in Melbourne dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Melbourne dentists, clinics and vets | 4226 | 59% | 34% | 86.2% |
| Sites built with WordPress in Melbourne dentists, clinics and vets | 580 | 65% | 46% | 86.2% |

The best of the sites built with WordPress in Melbourne dentists, clinics and vets: Clover Dental (A 95.4%, https://directindex.org/r/cloverdental.com.au); Keysborough Veterinary Practice (A 90.8%, https://directindex.org/r/keysivet.com.au); My Face Place (A 86.2%, https://directindex.org/r/myfaceplace.com.au); Shibata Dental (A 86.2%, https://directindex.org/r/shibatadentalcamberwell.com.au); Bodyline Health (B 84.6%, https://directindex.org/r/bodylinehealth.com).

With the fix above (Structured data is incomplete), the score would be about 95.4%, which would be first of 4,226 in Melbourne dentists, clinics and vets.

## The direct record
What agents get for Create Fertility, as JSON: https://directindex.org/api/direct/createfertility.com.au
- Book: https://createfertility.com.au/early-steps/egg-reserve-test/ (own site; found by the scan of 2026-10-18, not yet tested)
- Order: none on record
- Menu: https://createfertility.com.au/support/complimentary-therapies/ (html_page; from the scan)
- Hours: none on record
- Phone: (03) 9873 6789
- Stable links that count: https://directindex.org/go/createfertility.com.au/book, https://directindex.org/go/createfertility.com.au/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 16 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/createfertility.com.au
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/createfertility.com.au/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/createfertility.com.au/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=createfertility.com.au&force=1