# Colgate for the Dental Professional: Agent-Direct Score D (52.3%)

Site: http://www.colgateprofessional.com/
Report: https://directindex.org/r/colgateprofessional.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Colgate for the Dental Professional is hard for agents to use.
AI assistants can't open Colgate for the Dental Professional's website, so they go by what other sites say about it.

## Direct links
- Book directly: https://www.colgateprofessional.com/dentist-resources/patient-care/communicating-pediatric-patients (on the business's own site)
- Menu: https://www.colgateprofessional.com/dentist-resources/patient-care/dental-care-oral-health-elementary-school-children
- Phone: +18002265428
- Address: 300 Park Ave, 10022-6143, New York

## Nearby, also direct
Places near Colgate for the Dental Professional that take a booking or an order on their own website, with no marketplace in between.
- Madison Dental PC (120 m): https://directindex.org/r/madisondentalpc.com
- Modern Dental of Manhattan (120 m): https://directindex.org/r/manhattandentists.com
- Dr. Michael Kraus- Cosmetic and Restorative Dentistry (120 m): https://directindex.org/r/michaelkrausdds.com
- Pristine Dental (120 m): https://directindex.org/r/pristinedentalnyc.com
- The Wellness Restoration Center (120 m): https://directindex.org/r/drmarciaharris.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (challenge:access denied). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Structured data is incomplete.** (+3 points) Missing: opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The phone number on the site doesn't match the open map data.** The site shows 2123102000, but OpenStreetMap or Overture Maps lists +18002265428. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Colgate for the Dental Professional",
  "url": "http://www.colgateprofessional.com/",
  "telephone": "+18002265428",
  "address": "300 Park Ave, 10022-6143, New York",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.75695,
    "longitude": -73.97446
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.colgateprofessional.com/dentist-resources/patient-care/communicating-pediatric-patients",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Structured data found (Organization).** address, phone
- **List of services and prices is an HTML page.** Agents can read the items and prices.
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.

## Where it stands
3272 of 6404 in New York dentists, clinics and vets. Top 51% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | yes |
| Publish the menu or price list as HTML | 5% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | no |
| Structured data with address, phone and hours | 31% | no |
| Have an llms.txt | 37% | no |

Nearest places in the index: Cannabacy Health (D, 71 m, https://directindex.org/r/cannabacyhealth.com); Madison Dental PC (B, 116 m, https://directindex.org/r/madisondentalpc.com); Midtown Cosmetic Dental (D, 120 m, https://directindex.org/r/midtowncosmeticdental.com); Park East Podiatry (C, 120 m, https://directindex.org/r/parkeastpodiatry.com); Vlad Sudacov DMD (D, 121 m, https://directindex.org/r/drsudacov.com); Modern Dental of Manhattan (B, 121 m, https://directindex.org/r/manhattandentists.com); Dr. Michael Kraus- Cosmetic and Restorative Dentistry (C, 121 m, https://directindex.org/r/michaelkrausdds.com); Pristine Dental (B, 122 m, https://directindex.org/r/pristinedentalnyc.com); The Wellness Restoration Center (C, 122 m, https://directindex.org/r/drmarciaharris.com); Scott C. Province, Dds (D, 122 m, https://directindex.org/r/drprovince.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


See what an AI agent reads on this site: https://directindex.org/r/colgateprofessional.com/agent-view

## Businesses like Colgate for the Dental Professional in New York dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in New York dentists, clinics and vets | 6404 | 49% | 19% | 52.3% |

The best of the businesses of the same kind in New York dentists, clinics and vets: Central Park Orthodontics (A 95.4%, https://directindex.org/r/centralparkorthodontics.com); Cosmetic Dentistry NY- Dr. Viviane Trinh - Dentist (A 95.4%, https://directindex.org/r/cosmeticdentistryny.com); Pro Motion Physical Therapy (A 95.4%, https://directindex.org/r/promotionphysicaltherapy.com); Sutton Animal Hospital (A 95.4%, https://directindex.org/r/suttonvet.com); Premier Dermatology and Aesthetics (A 93.8%, https://directindex.org/r/pdskincenter.com).

With the two fixes above (The site turns away every visitor that isn't a browser, AI agents included; Structured data is incomplete), the score would be about 95.4%, which would be first of 6,404 in New York dentists, clinics and vets.

## The direct record
What agents get for Colgate for the Dental Professional, as JSON: https://directindex.org/api/direct/colgateprofessional.com
- Book: https://www.colgateprofessional.com/dentist-resources/patient-care/communicating-pediatric-patients (own site; found by the scan of 2026-10-24, not yet tested)
- Order: none on record
- Menu: https://www.colgateprofessional.com/dentist-resources/patient-care/dental-care-oral-health-elementary-school-children (html_page; from the scan)
- Hours: none on record
- Phone: +18002265428
- Stable links that count: https://directindex.org/go/colgateprofessional.com/book, https://directindex.org/go/colgateprofessional.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got challenge:access denied); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 19 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/colgateprofessional.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/colgateprofessional.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=colgateprofessional.com&force=1