---
title: What an AI agent reads on Colgate-Palmolive · The Direct Index
url: https://directindex.org/r/colgate.com.au/agent-view?format=md
---

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 [Report](https://directindex.org/r/colgate.com.au) · scanned 2026-10-19

# What an AI agent reads on Colgate-Palmolive

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [colgate.com.au](http://www.colgate.com.au/), taken from the copy the scanner kept.

27,030

characters of text without JavaScript

Organization

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: Colgate®: Toothpaste, Toothbrushes & Oral Care Resources · language en-AU. First 1,800 of 27,030 characters:

```
Colgate®: Toothpaste, Toothbrushes & Oral Care Resources multi_match Toggle Result Page Url Invalid query PRODUCTS BY NEED Whiten Teeth Gum Health Kids' Oral Health Prevent Cavities Reduce Sensitivity Protect Enamel Reduce Plaque Better Breath Control Tartar By Category Toothpastes Toothbrushes Mouthwashes & Rinses Whitening Products Kids' Products Prescription Products Floss By Brand Colgate® MaxFresh Colgate® Total Colgate® Sensitive Colgate® Kids Colgate® Optic White Colgate® Blast View All Products Top-rated products Colgate® Optic White® Powered Toothbrush Soft Refill 2 Pack Shop Now Colgate Total® Active Prevention+ Toothpaste Deep Clean Shop Now Colgate® Total Active Prevention Clean Mint Mouthwash Shop Now ORAL HEALTH BY NEED Whiten Teeth Gum Health Kids' Oral Health Prevent Cavities Reduce Sensitivity Protect Enamel Reduce Plaque Better Breath Control Tartar BY LIFE STAGE Infants (0-1) Young Kids (2-5) Kids (6-12) Teens (13-18) Young Adults (19-34) Adults (34-64) Senior (65+) View All Articles BRUSHING & FLOSSING How to Brush What Is the Right Way to Brush? Proper brushing takes at least two minutes — that's right, 120 seconds!... Read More BRUSHING & FLOSSING How To Floss What is the Right Way to Floss? Proper flossing removes plaque and food particles in places where a toothbrush cannot easily reach... Read More MISSION History & Purpose History & Purpose Science & Innovation Science & Innovation Innovation Experts Quality Safety & Ingredients Ingredients A-Z Oral Health Commitment Oral Health Commitment Bright Smiles, Bright Futures Educational Resources Environmental Impact Environmental Impact Sustainable Products Sustainable Habits FOR PROFESSIONALS EN (AU) FOR PROFESSIONALS EN (AU) PRODUCTS BY NEED Whiten Teeth Gum Health Kids' Oral Health Prevent Caviti
```

 Facts

## What it can say about the business

| A business type in JSON-LD | Organization |
| Name | Colgate |
| Telephone | 2123102000 |
| Address | yes |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 1 (Organization, microdata:BreadcrumbList, microdata:ListItem) |

 Actions

## The links it would act on

| Link | Role | Where it goes |
| --- | --- | --- |
| [www.colgate.com.au/oral-health/root-canals/illustrations-root-canal-tr](https://www.colgate.com.au/oral-health/root-canals/illustrations-root-canal-treatment-from-start-to-finish) | booking | the business's own site |
| [www.colgatepalmolive.com.au/](https://www.colgatepalmolive.com.au/) | booking | an unrecognised third party |
| [www.dhsv.org.au/dental-health/teeth-tips-and-facts/root-canal-treatmen](https://www.dhsv.org.au/dental-health/teeth-tips-and-facts/root-canal-treatment) | booking | an unrecognised third party |

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/colgate.com.au) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```