# Rochdale Pioneers Museum: Agent-Direct Score F (27.7%)

Site: https://www.co-operativeheritage.coop
Report: https://directindex.org/r/co-operativeheritage.coop
Scanned: 2026-10-18 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Rochdale Pioneers Museum is largely invisible to agents.
AI assistants can't open Rochdale Pioneers Museum's website, so they go by what other sites say about it.

## Direct links
- Order directly: https://co-operative-heritage-trust-cio.square.site/ (through square acting for the business)
- Phone: +44 1706 524920
- Address: Toad Lane 31 OL12 0NU Rochdale
- Step-free access (OpenStreetMap)

## Nearby, also direct
Places near Rochdale Pioneers Museum that take a booking or an order on their own website, with no marketplace in between.
- Rochdale Town Centre Metrolink Station (300 m): https://directindex.org/r/tfgm.com
- Rochdale Arts and Heritage Centre (430 m): https://directindex.org/r/yourtrustrochdale.co.uk
- Healey Dell Heritage Centre & Tea Rooms (2 km): https://directindex.org/r/healeydelltearooms.co.uk
- eShores (3.2 km): https://directindex.org/r/eshores.co.uk

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Museum",
  "name": "Rochdale Pioneers Museum",
  "url": "https://www.co-operativeheritage.coop",
  "telephone": "+44 1706 524920",
  "email": "museum@heritagetrust.coop",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Toad Lane 31",
    "postalCode": "OL12 0NU",
    "addressLocality": "Rochdale"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.6186339,
    "longitude": -2.159406
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://co-operative-heritage-trust-cio.square.site/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Structured data found (Organization).** no address, phone or hours in it
- **Ordering through square on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
285 of 339 in Manchester tours, attractions and museums. Top 84% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 91% | yes |
| Publish the menu or price list as HTML | 14% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 94% | no |
| Structured data with address, phone and hours | 3% | no |
| Have an llms.txt | 23% | no |

Nearest places in the index: Rochdale Town Centre Metrolink Station (C, 303 m, https://directindex.org/r/tfgm.com); Rochdale Arts and Heritage Centre (F, 427 m, https://directindex.org/r/yourtrustrochdale.co.uk); Multi Asian Arts Centre (C, 748 m, https://directindex.org/r/zetnet.co.uk); Fireground (F, 899 m, https://directindex.org/r/fireground.org.uk); Miqat Travel (F, 964 m, https://directindex.org/r/miqattravel.co.uk); Qadria Travel Ltd (F, 970 m, https://directindex.org/r/qadria-group.com); A.Wilkinson's Removals Ltd. (F, 1469 m, https://directindex.org/r/weebly.com); Healey Dell Heritage Centre & Tea Rooms (A, 1957 m, https://directindex.org/r/healeydelltearooms.co.uk); eShores (B, 3231 m, https://directindex.org/r/eshores.co.uk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Manchester tours, attractions and museums and named 45 places. Rochdale Pioneers Museum wasn't one of them. See who was named: https://directindex.org/city/manchester-tours/recommended


Compared with its peers: Sites using Square 65% (42% A or B, 5435 sites); This site 27.7%.

See what an AI agent reads on this site: https://directindex.org/r/co-operativeheritage.coop/agent-view

Read by AI agents 2 times this month (OAI-SearchBot 2).

## Businesses like Rochdale Pioneers Museum in Manchester tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Manchester tours, attractions and museums | 339 | 44% | 12% | 27.7% |
| Sites using Square in Manchester tours, attractions and museums | 1 | 28% | 0% | 27.7% |

The best of the businesses of the same kind in Manchester tours, attractions and museums: City Centre Cruises (A 90.8%, https://directindex.org/r/citycentrecruises.co.uk); Edwin Doran Sports Tours (A 86.2%, https://directindex.org/r/edwindoran.com); Healey Dell Heritage Centre & Tea Rooms (A 86.2%, https://directindex.org/r/healeydelltearooms.co.uk); Museum of Illusions (B 84.6%, https://directindex.org/r/moimanchester.com); Sixt Car Hire (B 84.6%, https://directindex.org/r/sixt.co.uk).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; Structured data is incomplete; No tickets and prices found), the score would be about 87.7%. That would be 2nd of 339 in Manchester tours, attractions and museums, up from 285th.

## The direct record
What agents get for Rochdale Pioneers Museum, as JSON: https://directindex.org/api/direct/co-operativeheritage.coop
- Book: none on record
- Order: https://co-operative-heritage-trust-cio.square.site/ (vendor on own site: Square; found by the scan of 2026-10-18, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: +44 1706 524920
- Stable links that count: https://directindex.org/go/co-operativeheritage.coop/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square): yes
- Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 8 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/co-operativeheritage.coop/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/co-operativeheritage.coop/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=co-operativeheritage.coop&force=1