# The Hall of Architecture: Agent-Direct Score C (57.4%)

Site: https://cmoa.org/about/hall-of-architecture
Report: https://directindex.org/r/carnegieart.org
Scanned: 2026-11-15 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
The Hall of Architecture is partly visible to agents.
Some AI assistants are turned away by The Hall of Architecture's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://carnegieart.org/info/tickets/?utm_source=website&utm_medium=homepage&utm_campaign=admissions&utm_content=skip-the-line-get-your-tickets-now (on the business's own site)
- Order directly: https://carnegieart.org/exhibition/extraordinary-ordinary-things/ (on the business's own site)
- Phone: 412-622-3131
- Address: 4400 Forbes Ave, Pittsburgh 15213-4007

## Nearby, also direct
Places near The Hall of Architecture that take a booking or an order on their own website, with no marketplace in between.
- Carnegie Museum of Natural History (80 m): https://directindex.org/r/carnegiemnh.org
- Enterprise Rent-A-Car (1.4 km): https://directindex.org/r/enterprise.com
- The Pittsburgh Tour Company (2.3 km): https://directindex.org/r/pghtours.com
- The Clemente Museum (2.6 km): https://directindex.org/r/clementemuseum.com
- Pittsburgh Glass Center (2.7 km): https://directindex.org/r/pittsburghglasscenter.org

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **robots.txt blocks GPTBot, ClaudeBot, Google-Extended.** (+3.7 points) These are the crawlers behind ChatGPT, Claude, Perplexity and Google's AI features. Remove the Disallow lines for them, or add explicit Allow rules. Guide: https://directindex.org/guides/robots-txt-for-ai-agents

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "The Hall of Architecture",
  "url": "https://cmoa.org/about/hall-of-architecture",
  "telephone": "412-622-3131",
  "address": "4400 Forbes Ave, Pittsburgh 15213-4007",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.443529,
    "longitude": -79.949505
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://carnegieart.org/info/tickets/?utm_source=website&utm_medium=homepage&utm_campaign=admissions&utm_content=skip-the-line-get-your-tickets-now",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://carnegieart.org/exhibition/extraordinary-ordinary-things/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

robots.txt. Add these lines to /robots.txt and delete any Disallow rule that names these crawlers.

```
# Let AI assistants read the site: they send people to you; a marketplace keeps them.
# Remove any Disallow lines for these names elsewhere in this file.
User-agent: GPTBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: OAI-SearchBot
Allow: /

User-agent: ChatGPT-User
Allow: /

User-agent: Claude-User
Allow: /

User-agent: Perplexity-User
Allow: /
```

## Already right
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Tickets on your own site.** Agents can buy tickets without going through a marketplace.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
Not ranked yet in Pittsburgh tours, attractions and museums.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 70% | yes |
| Publish the menu or price list as HTML | 10% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 90% | no |
| Structured data with address, phone and hours | 10% | no |
| Have an llms.txt | 10% | yes |

Nearest places in the index: Carnegie Museum of Natural History (C, 75 m, https://directindex.org/r/carnegiemnh.org); Schenley Park Visitors Center (D, 629 m, https://directindex.org/r/pittsburghparks.org); Enterprise Rent-A-Car (F, 1441 m, https://directindex.org/r/enterprise.com); Holocaust Center of Pittsburgh (C, 2207 m, https://directindex.org/r/hcofpgh.org); The Pittsburgh Tour Company (A, 2261 m, https://directindex.org/r/pghtours.com); Center for PostNatural History (C, 2467 m, https://directindex.org/r/postnatural.org); Boom Concepts (D, 2478 m, https://directindex.org/r/boomuniverse.co); The Clemente Museum (F, 2609 m, https://directindex.org/r/clementemuseum.com); Pittsburgh Glass Center (B, 2689 m, https://directindex.org/r/pittsburghglasscenter.org).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Pittsburgh tours, attractions and museums and named 53 places. The Hall of Architecture wasn't one of them. See who was named: https://directindex.org/city/pittsburgh-tours/recommended


Compared with its peers: Sites built with WordPress 55% (25% A or B, 270003 sites); This site 57.4%.

See what an AI agent reads on this site: https://directindex.org/r/carnegieart.org/agent-view

## Businesses like The Hall of Architecture in Pittsburgh tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Pittsburgh tours, attractions and museums | 14 | 58% | 29% | 57.4% |
| Sites built with WordPress in Pittsburgh tours, attractions and museums | 25 | 59% | 24% | 57.4% |

The best of the sites built with WordPress in Pittsburgh tours, attractions and museums: Buhl Planetarium and Observatory (A 86.2%, https://directindex.org/r/kaminsciencecenter.org); Museum of Illusions Pittsburgh (B 84.6%, https://directindex.org/r/moipittsburgh.com); Senator John Heinz History Center (B 80%, https://directindex.org/r/heinzhistorycenter.org); Children's Museum of Pittsburgh (B 73.8%, https://directindex.org/r/pittsburghkids.org); Pittsburgh Glass Center (B 73.8%, https://directindex.org/r/pittsburghglasscenter.org).

With the three fixes above (No structured data for the business; No tickets and prices found; robots.txt blocks GPTBot, ClaudeBot, Google-Extended), the score would be about 95.4%, which would be first of 14 in Pittsburgh tours, attractions and museums.

## The direct record
What agents get for The Hall of Architecture, as JSON: https://directindex.org/api/direct/carnegieart.org
- Book: https://carnegieart.org/info/tickets/?utm_source=website&utm_medium=homepage&utm_campaign=admissions&utm_content=skip-the-line-get-your-tickets-now (own site; found by the scan of 2026-11-15, not yet tested)
- Order: https://carnegieart.org/exhibition/extraordinary-ordinary-things/ (own site; found by the scan of 2026-11-15, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: 412-622-3131
- Stable links that count: https://directindex.org/go/carnegieart.org/book, https://directindex.org/go/carnegieart.org/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 21.3 | 25 |
| Readable | 1 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/carnegieart.org
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/carnegieart.org/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/carnegieart.org/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=carnegieart.org&force=1