# Bruntsfield Physiotherapy: Agent-Direct Score C (67.7%)

Site: https://www.bruntsfieldphysiotherapy.co.uk/
Report: https://directindex.org/r/bruntsfieldphysiotherapy.co.uk
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Bruntsfield Physiotherapy is partly visible to agents.

## Direct links
- Book directly: https://bruntsfield-physiotherapy.uk1.cliniko.com/bookings#location (through cliniko acting for the business)
- Phone: +44 131 221 1044

## What to fix first
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost' from directories instead. Add a page with services and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Physiotherapy",
  "name": "Bruntsfield Physiotherapy",
  "url": "https://www.bruntsfieldphysiotherapy.co.uk/",
  "telephone": "+44 131 221 1044",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "17-19",
    "postalCode": "EH10 4HW",
    "addressLocality": "Edinburgh"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 55.940184,
    "longitude": -3.2038418
  },
  "openingHours": "Mo 08:00-18:30; Tu 08:00-18:00; We-Th 08:00-19:00; Fr 08:00-16:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday"
      ],
      "opens": "08:00",
      "closes": "18:30"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Tuesday"
      ],
      "opens": "08:00",
      "closes": "18:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Wednesday",
        "Thursday"
      ],
      "opens": "08:00",
      "closes": "19:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday"
      ],
      "opens": "08:00",
      "closes": "16:00"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://bruntsfield-physiotherapy.uk1.cliniko.com/bookings#location",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Bruntsfield Physiotherapy

> physiotherapy in 17-19 EH10 4HW Edinburgh, Edinburgh dentists, clinics and vets. Phone +44 131 221 1044.

## Book or order directly

- Book: https://bruntsfield-physiotherapy.uk1.cliniko.com/bookings#location (through cliniko acting for the business)

## Opening hours

Mo 08:00-18:30; Tu 08:00-18:00; We-Th 08:00-19:00; Fr 08:00-16:00

## About

- Website: https://www.bruntsfieldphysiotherapy.co.uk/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (Organization).** but without address, phone or hours
- **Appointments through cliniko on your own domain.** No marketplace commission, and the guest stays yours.

## Where it stands
44 of 159 in Edinburgh dentists, clinics and vets. Top 28% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 0% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 100% | yes |
| Structured data with address, phone and hours | 63% | no |
| Have an llms.txt | 50% | no |

Nearest places in the index: Edinburgh Orthodontics (D, 200 m, https://directindex.org/r/edinburghorthodontics.co.uk); New Life Teeth (C, 323 m, https://directindex.org/r/newlifeteeth.co.uk); Brougham Foot Clinic (F, 358 m, https://directindex.org/r/broughamfootclinic.co.uk); Bite Dentistry (C, 389 m, https://directindex.org/r/bitedentistry.co.uk); DentOutline - Private Dental Clinic (C, 433 m, https://directindex.org/r/dentoutline.co.uk); Gilmore Medical Practice (C, 434 m, https://directindex.org/r/gilmore-medical.com); Edinburgh Sports + Spinal Physiotherapy (B, 458 m, https://directindex.org/r/physiotherapistsedinburgh.co.uk); Sean Murphy Dental Care (B, 516 m, https://directindex.org/r/seanmurphydental.co.uk); Bruntsfield Medical Practice (C, 538 m, https://directindex.org/r/bruntsfieldmedicalpractice.co.uk); Marchmont Dental Care (C, 619 m, https://directindex.org/r/marchmontdentalcare.co.uk).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 58% (29% A or B, 36926 sites); This site 67.7%.

See what an AI agent reads on this site: https://directindex.org/r/bruntsfieldphysiotherapy.co.uk/agent-view

## Businesses like Bruntsfield Physiotherapy in Edinburgh dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Edinburgh dentists, clinics and vets | 159 | 51% | 23% | 67.7% |
| Built with WordPress in Edinburgh dentists, clinics and vets | 69 | 65% | 33% | 67.7% |
| Using Cliniko in Edinburgh dentists, clinics and vets | 5 | 74% | 80% | 67.7% |
| Built with WordPress and using Cliniko in Edinburgh dentists, clinics and vets | 2 | 72% | 50% | 67.7% |

The best of Using Cliniko in Edinburgh dentists, clinics and vets: Edinburgh Sports + Spinal Physiotherapy (B 77.5%, https://directindex.org/r/physiotherapistsedinburgh.co.uk); Active Clinics (B 76.9%, https://directindex.org/r/active-x.co.uk); Blackford Clinic (B 73.8%, https://directindex.org/r/blackfordclinic.co.uk); Therap-Ease (B 72.3%, https://directindex.org/r/therap-ease.biz).

With the two fixes above (No list of services and prices found; Structured data is incomplete) the score would be about 87.7%: first of 159 in Edinburgh dentists, clinics and vets.

## The direct record
What agents get for Bruntsfield Physiotherapy, as JSON: https://directindex.org/api/direct/bruntsfieldphysiotherapy.co.uk
- Book: https://bruntsfield-physiotherapy.uk1.cliniko.com/bookings#location (vendor on own site: Cliniko; found by the scan of 2026-10-14, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: Mo 08:00-18:30; Tu 08:00-18:00; We-Th 08:00-19:00; Fr 08:00-16:00 (closed now) (from OpenStreetMap)
- Phone: +44 131 221 1044
- Stable links that count: https://directindex.org/go/bruntsfieldphysiotherapy.co.uk/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured
- Vendor terms for agents, Cliniko: Not stated. The terms say nothing about automated use, could not be read on the date given, or the vendor has not been researched yet.

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 9 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/bruntsfieldphysiotherapy.co.uk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/bruntsfieldphysiotherapy.co.uk/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=bruntsfieldphysiotherapy.co.uk&force=1