# Brother: Agent-Direct Score F (39.5%)

Site: https://www.brotherformen.co.uk/11
Report: https://directindex.org/r/brotherformen.co.uk
Scanned: 2026-10-14 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Brother is largely invisible to agents.
Some AI assistants are turned away by Brother's website. It can't find a menu or price list, so it answers from other sites. To book or order, it is sent to Booksy, a marketplace.

## Direct links
- Phone: +44 141 237 7090
- Address: Byres Road 121 G12 8TT Glasgow
- Prices: 3 prices on the site, the middle one £38.00

## Nearby, also direct
Places near Brother that take a booking or an order on their own website, with no marketplace in between.
- The Gentleman's Barber (80 m): https://directindex.org/r/nearcut.com
- Tina O'Doherty's Laser Hair Removal Clinic (150 m): https://directindex.org/r/tinaodohertys.com
- Lan Thai Massage & Wellness (170 m): https://directindex.org/r/lanthai-massage.co.uk
- Tantrum Hair Extensions (200 m): https://directindex.org/r/tantrumhairextensions.com
- POMOhair (320 m): https://directindex.org/r/pomohair.com

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Appointments only through booksy.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **The server turns AI crawlers away at the door.** (+3.3 points) Requests as ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing

## What the site tells visitors (Measured, not scored)
- **3 prices on the landing page, the middle one £38.00.** In Glasgow, the middle price of comparable sites that show prices is £35.00.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HairSalon",
  "name": "Brother",
  "url": "https://www.brotherformen.co.uk/11",
  "telephone": "+44 141 237 7090",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Byres Road 121",
    "postalCode": "G12 8TT",
    "addressLocality": "Glasgow"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 55.8729679,
    "longitude": -4.2965302
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Booksy works with agents through its partners.** Booksy's US customer terms (June 2026), section 4.2.6, bar automated tools such as bots, crawlers or scrapers collecting data from the app; the sanctioned agent path is Google AI Mode, which books into the provider's calendar. Terms read on 2026-10-15: https://booksy.com/en-us/p/terms. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
302 of 472 in Glasgow hairdressers and beauty salons. Top 64% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 94% | no |
| Publish the menu or price list as HTML | 12% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | no |
| Structured data with address, phone and hours | 8% | no |
| Have an llms.txt | 59% | yes |

Nearest places in the index: The Gentleman's Barber (C, 79 m, https://directindex.org/r/nearcut.com); Tina O'Doherty's Laser Hair Removal Clinic (F, 146 m, https://directindex.org/r/tinaodohertys.com); Glamour Et Fleur Body Clinic (F, 152 m, https://directindex.org/r/glamouretfleurbodyclinic.com); Lan Thai Massage & Wellness (C, 171 m, https://directindex.org/r/lanthai-massage.co.uk); Lan Thai Massage & Spa (F, 174 m, https://directindex.org/r/lanthaimassage.com); G Jassal an All trades company (D, 177 m, https://directindex.org/r/gjassal.com); Tantrum Hair Extensions (C, 199 m, https://directindex.org/r/tantrumhairextensions.com); Pinups Vintage Hair & Makeup (D, 283 m, https://directindex.org/r/uk.com); 33 Dowanhill (C, 286 m, https://directindex.org/r/33dowanhill.com); POMOhair (C, 316 m, https://directindex.org/r/pomohair.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask: "A barber for a beard trim and a cut today. Can I book online?" (ChatGPT)


Compared with its peers: Sites built with WordPress 55% (24% A or B, 251601 sites); Sites using Booksy 50% (4% A or B, 1129 sites); This site 39.5%.

See what an AI agent reads on this site: https://directindex.org/r/brotherformen.co.uk/agent-view

## Named by ChatGPT for "A barber for a beard trim and a cut today. Can I book online?" in Glasgow hairdressers and beauty salons, November 2026
- "A barber for a beard trim and a cut today. Can I book online?" (2026-11-07): ChatGPT with a link to this site. https://directindex.org/city/glasgow-salons/recommended/barber-today
Named by 1 of 2 assistants asked. Badge: https://directindex.org/badge/named/brotherformen.co.uk.svg

## Businesses like Brother in Glasgow hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Glasgow hairdressers and beauty salons | 472 | 47% | 17% | 39.5% |
| Sites built with WordPress in Glasgow hairdressers and beauty salons | 145 | 55% | 15% | 39.5% |
| Sites using Booksy in Glasgow hairdressers and beauty salons | 9 | 51% | 11% | 39.5% |
| Sites built with WordPress and using Booksy in Glasgow hairdressers and beauty salons | 4 | 49% | 0% | 39.5% |

The best of the sites built with WordPress and using Booksy in Glasgow hairdressers and beauty salons: Paragon - Modern Barbering (C 55.4%, https://directindex.org/r/paragonbarbering.com); Curley's Urbane Barbers (D 50.3%, https://directindex.org/r/curleysurbanebarbers.co.uk); Beauty by irene young (D 49.2%, https://directindex.org/r/beautybyirene.co.uk).

With the three fixes above (No structured data for the business; Appointments only through booksy; No price list of services found), the score would be about 90.3%, which would be first of 472 in Glasgow hairdressers and beauty salons.

## The direct record
What agents get for Brother, as JSON: https://directindex.org/api/direct/brotherformen.co.uk
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +44 141 237 7090

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured
- Vendor terms for agents, Booksy: Through partners. Booksy's US customer terms (June 2026), section 4.2.6, bar automated tools such as bots, crawlers or scrapers collecting data from the app; the sanctioned agent path is Google AI Mode, which books into the provider's calendar. Read 2026-10-15: https://booksy.com/en-us/p/terms

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 21.7 | 25 |
| Readable | 1 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/brotherformen.co.uk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/brotherformen.co.uk/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/brotherformen.co.uk/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=brotherformen.co.uk&force=1