# Creative Arts Therapies: Agent-Direct Score F (35.4%)

Site: http://brianamacwilliam.com
Report: https://directindex.org/r/brianamacwilliam.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Creative Arts Therapies is largely invisible to agents.
AI assistants can't open Creative Arts Therapies's website, so they go by what other sites say about it.

## Direct links
- Order directly: https://onlinecourses.brianamacwilliam.com/secure-in-the-spark-book-pre-order (on the business's own site)
- Phone: 16466005830
- Address: 227 E 24th St, 10010-3801, New York

## Nearby, also direct
Places near Creative Arts Therapies that take a booking or an order on their own website, with no marketplace in between.
- Repair Physical Therapy (80 m): https://directindex.org/r/repairphysicaltherapy.com
- Sciatica Treatment Doctors & Specialists (140 m): https://directindex.org/r/painmanagementnyc.com
- Dr. Leila Ostovar-kermani, Dpm (230 m): https://directindex.org/r/clementpodiatry.com
- Small Door Veterinary (240 m): https://directindex.org/r/smalldoorvet.com
- Dr. Douglas Bailyn (240 m): https://directindex.org/r/dbailynmd.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (challenge:checking your browser). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## What the site tells visitors (Measured, not scored)
- **The footer says © 2021.** Visitors and assistants may read that year as the last time anyone looked after the site. In New York, 79% of comparable sites that show a year say 2025 or later.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Person",
  "name": "Creative Arts Therapies",
  "url": "http://brianamacwilliam.com",
  "telephone": "16466005830",
  "address": "227 E 24th St, 10010-3801, New York",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.739164,
    "longitude": -73.98129
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://onlinecourses.brianamacwilliam.com/secure-in-the-spark-book-pre-order",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Structured data found (Person).** no address, phone or hours in it
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
4952 of 6404 in New York dentists, clinics and vets. Top 77% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | yes |
| Publish the menu or price list as HTML | 5% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | no |
| Structured data with address, phone and hours | 31% | no |
| Have an llms.txt | 37% | no |

Nearest places in the index: Repair Physical Therapy (C, 82 m, https://directindex.org/r/repairphysicaltherapy.com); The Fire Bell Club of Ny (F, 136 m, https://directindex.org/r/firebellclub.org); Sciatica Treatment Doctors & Specialists (B, 138 m, https://directindex.org/r/painmanagementnyc.com); Cusp Dental Research (F, 142 m, https://directindex.org/r/cuspdental.com); Gramercy allergy & asthma Dr. Collins (D, 185 m, https://directindex.org/r/gramercyallergy.com); Pathak Podiatry (C, 187 m, https://directindex.org/r/pathakpodiatry.com); DeLoor Podiatry Gramercy (F, 189 m, https://directindex.org/r/joseloorpodiatry.com); Dr. Leila Ostovar-kermani, Dpm (C, 233 m, https://directindex.org/r/clementpodiatry.com); Small Door Veterinary (B, 236 m, https://directindex.org/r/smalldoorvet.com); Dr. Douglas Bailyn (C, 238 m, https://directindex.org/r/dbailynmd.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 55% (24% A or B, 224455 sites); This site 35.4%.

See what an AI agent reads on this site: https://directindex.org/r/brianamacwilliam.com/agent-view

## Businesses like Creative Arts Therapies in New York dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in New York dentists, clinics and vets | 6404 | 49% | 19% | 35.4% |
| Sites built with WordPress in New York dentists, clinics and vets | 2640 | 58% | 30% | 35.4% |

The best of the sites built with WordPress in New York dentists, clinics and vets: Central Park Orthodontics (A 95.4%, https://directindex.org/r/centralparkorthodontics.com); Cosmetic Dentistry NY- Dr. Viviane Trinh - Dentist (A 95.4%, https://directindex.org/r/cosmeticdentistryny.com); Sutton Animal Hospital (A 95.4%, https://directindex.org/r/suttonvet.com); SkinLab (A 93.8%, https://directindex.org/r/skinlab-nyc.com); Russak Dermatology Clinic (A 89.2%, https://directindex.org/r/russakplus.com).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; Structured data is incomplete; No list of services and prices found), the score would be about 95.4%, which would be first of 6,404 in New York dentists, clinics and vets.

## The direct record
What agents get for Creative Arts Therapies, as JSON: https://directindex.org/api/direct/brianamacwilliam.com
- Book: none on record
- Order: https://onlinecourses.brianamacwilliam.com/secure-in-the-spark-book-pre-order (own site; found by the scan of 2026-10-24, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: 16466005830
- Stable links that count: https://directindex.org/go/brianamacwilliam.com/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got challenge:checking your browser); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 8 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/brianamacwilliam.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/brianamacwilliam.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=brianamacwilliam.com&force=1