# Born and Raised: Agent-Direct Score F (33.8%)

Site: https://www.bornandraisedrestaurant.com
Report: https://directindex.org/r/bornandraisedrestaurant.com
Scanned: 2026-11-12 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Born and Raised is largely invisible to agents.
AI assistants can't open Born and Raised's website, so they go by what other sites say about it.

## Direct links
- Order directly: https://order.bornandraisedrestaurant.com/menu/TWVudToyMDQ= (on the business's own site)
- Menu: https://order.bornandraisedrestaurant.com/menu/TWVudToyMDQ=
- Phone: +1-289-768-5233
- Address: 224 James Street North, Hamilton, Ontario L8R 2L3
- Hours, from OpenStreetMap · Overture Maps: Mon–Wed closed; Thu–Sat 16:00–22:00; Sun closed
- Outdoor seating (OpenStreetMap)

## Nearby, also direct
Places near Born and Raised that take a booking or an order on their own website, with no marketplace in between.
- Capri (640 m): https://directindex.org/r/capriristorante.ca
- Seasoned (830 m): https://directindex.org/r/seasonedrestaurant.ca
- The Express Italian Eatery (3.3 km): https://directindex.org/r/expressrestaurant.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (http_403). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Booking through an unrecognised third party.** (no points, but worth doing) Check that the provider keeps your business as the seller of record. Guide: https://directindex.org/guides/book-direct-on-your-own-website

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Born and Raised",
  "url": "https://www.bornandraisedrestaurant.com",
  "telephone": "+1-289-768-5233",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "224 James Street North",
    "postalCode": "L8R 2L3",
    "addressLocality": "Hamilton",
    "addressRegion": "Ontario"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 43.2623654,
    "longitude": -79.8664071
  },
  "openingHours": "Th-Sa 16:00-22:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Thursday",
        "Friday",
        "Saturday"
      ],
      "opens": "16:00",
      "closes": "22:00"
    }
  ],
  "servesCuisine": [
    "italian"
  ],
  "hasMenu": "https://order.bornandraisedrestaurant.com/menu/TWVudToyMDQ=",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://order.bornandraisedrestaurant.com/menu/TWVudToyMDQ=",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Menu or price list is an HTML page.** Agents can read the items and prices.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
437 of 548 in Hamilton. Top 80% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 96% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | no |
| Structured data with address, phone and hours | 52% | no |
| Have an llms.txt | 43% | no |

Nearest places with a similar menu: Claudio's (C, 104 m, https://directindex.org/r/claudios.ca); Nonno's Butcher (F, 492 m, https://directindex.org/r/nonnos.ca); Capri (B, 638 m, https://directindex.org/r/capriristorante.ca); Seasoned (B, 829 m, https://directindex.org/r/seasonedrestaurant.ca); La Cantina (C, 1035 m, https://directindex.org/r/lacantinahamilton.ca); Ciao Bella (D, 1210 m, https://directindex.org/r/ciaobellahamilton.ca); Artie's (B, 1714 m, https://directindex.org/r/shoparties.ca); CIMA Enoteca (F, 1776 m, https://directindex.org/r/cimaenoteca.ca); The Express Italian Eatery (A, 3255 m, https://directindex.org/r/expressrestaurant.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Hamilton and named 85 places. Born and Raised wasn't one of them. See who was named: https://directindex.org/city/hamilton/recommended


Compared with its peers: Sites built with Duda 41% (9% A or B, 4388 sites); This site 33.8%.

See what an AI agent reads on this site: https://directindex.org/r/bornandraisedrestaurant.com/agent-view

## Businesses like Born and Raised in Hamilton

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Hamilton | 548 | 56% | 35% | 33.8% |
| Sites built with Duda in Hamilton | 11 | 32% | 9% | 33.8% |

The best of the sites built with Duda in Hamilton: Prime Pizza - Hamilton (B 72.3%, https://directindex.org/r/primepizza.ca); La Cantina (C 55.4%, https://directindex.org/r/lacantinahamilton.ca); Golden Tenders (D 46.2%, https://directindex.org/r/goldentenders.com); Halibut House (F 30.8%, https://directindex.org/r/halibuthouse.ca); Mountain Grill (F 29.2%, https://directindex.org/r/mountaingrill.ca).

With the two fixes above (The site turns away every visitor that isn't a browser, AI agents included; No structured data for the business), the score would be about 95.4%. That would be 16th of 548 in Hamilton, up from 437th.

## The direct record
What agents get for Born and Raised, as JSON: https://directindex.org/api/direct/bornandraisedrestaurant.com
- Book: none on record
- Order: https://order.bornandraisedrestaurant.com/menu/TWVudToyMDQ= (own site; found by the scan of 2026-11-12, not yet tested)
- Menu: https://order.bornandraisedrestaurant.com/menu/TWVudToyMDQ= (html_page; from the scan)
- Hours: Th-Sa 16:00-22:00 (closed now) (from OpenStreetMap)
- Phone: +1-289-768-5233
- Stable links that count: https://directindex.org/go/bornandraisedrestaurant.com/order, https://directindex.org/go/bornandraisedrestaurant.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got http_403); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 7 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/bornandraisedrestaurant.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/bornandraisedrestaurant.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=bornandraisedrestaurant.com&force=1