# Bluhme Clinic: Agent-Direct Score D (49.2%)

Site: http://bluhmeclinic.se/
Report: https://directindex.org/r/bluhmeclinic.se
Scanned: 2026-10-22 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Bluhme Clinic is hard for agents to use.
An AI assistant can open Bluhme Clinic's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through boka.itsperfect.se.

## Direct links
- Phone: +46317114492
- Address: Vasagatan 42, 411 37, Göteborg

## Nearby, also direct
Places near Bluhme Clinic that take a booking or an order on their own website, with no marketplace in between.
- Deiva (70 m): https://directindex.org/r/deiva.se
- Care Of Hår O Hud (80 m): https://directindex.org/r/coharohud.se
- Saxée (120 m): https://directindex.org/r/saxee.se
- Hair by Wictoria (120 m): https://directindex.org/r/wellnessofwasa.se
- Tanjas HårAtelje (140 m): https://directindex.org/r/systermedfler.se

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Appointments through an unrecognised third party.** (+9 points) Check that the provider keeps your business as the seller of record. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Bluhme Clinic",
  "url": "http://bluhmeclinic.se/",
  "telephone": "+46317114492",
  "address": "Vasagatan 42, 411 37, Göteborg",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 57.69947243,
    "longitude": 11.97116357
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Bluhme Clinic

> local business in Vasagatan 42, 411 37, Göteborg, Gothenburg hairdressers and beauty salons. Phone +46317114492.

## About

- Website: http://bluhmeclinic.se/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.

## Where it stands
Not ranked yet in Gothenburg hairdressers and beauty salons.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 88% | no |
| Publish the menu or price list as HTML | 7% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 14% | no |
| Have an llms.txt | 28% | no |

Nearest places in the index: Deiva (B, 67 m, https://directindex.org/r/deiva.se); Modig Hårdesign (F, 80 m, https://directindex.org/r/modig-hardesign.nu); Care Of Hår O Hud (C, 80 m, https://directindex.org/r/coharohud.se); Clinic Vasaplatsen (F, 81 m, https://directindex.org/r/clinicdivine.se); Skönhetskliniken (C, 91 m, https://directindex.org/r/skonhetskliniken.se); Saxée (C, 115 m, https://directindex.org/r/saxee.se); Hair by Wictoria (C, 116 m, https://directindex.org/r/wellnessofwasa.se); Vasa Sax (F, 133 m, https://directindex.org/r/vasasax.se); Dr. Nina Skönhetsklinik - QUI (C, 137 m, https://directindex.org/r/drnina.se); Tanjas HårAtelje (C, 143 m, https://directindex.org/r/systermedfler.se).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask: "Eyebrow shaping and lashes before a wedding on Friday, book online." (ChatGPT); "A facial this weekend, somewhere I can book online." (ChatGPT)


Compared with its peers: Sites built with Squarespace 61% (41% A or B, 33756 sites); This site 49.2%.

See what an AI agent reads on this site: https://directindex.org/r/bluhmeclinic.se/agent-view

## Named by ChatGPT for "Eyebrow shaping and lashes before a wedding on Friday, book online" and "A facial this weekend, somewhere I can book online" in Gothenburg hairdressers and beauty salons, October 2026
- "Eyebrow shaping and lashes before a wedding on Friday, book online." (2026-10-21): ChatGPT with a link to this site. https://directindex.org/city/gothenburg-salons/recommended/brows-lashes
- "A facial this weekend, somewhere I can book online." (2026-10-21): ChatGPT with a link to this site. https://directindex.org/city/gothenburg-salons/recommended/facial
Named by 1 of 2 assistants asked. Badge: https://directindex.org/badge/named/bluhmeclinic.se.svg

## Businesses like Bluhme Clinic in Gothenburg hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Sites built with Squarespace in Gothenburg hairdressers and beauty salons | 11 | 63% | 36% | 49.2% |

The best of the sites built with Squarespace in Gothenburg hairdressers and beauty salons: Salong Trappa Ner (B 83.1%, https://directindex.org/r/salongtrappaner.se); Heidis Fot och Helhet (B 75%, https://directindex.org/r/xn--heidisfotvrd-2cb.com); Bill's cut barbershop (B 73.8%, https://directindex.org/r/billscutbarbershop.com); Shave It Barbershop (B 73.8%, https://directindex.org/r/shaveitbarbershop.se); Sultan Barbershop (C 69.2%, https://directindex.org/r/sultanbarbershop.se).

## The direct record
What agents get for Bluhme Clinic, as JSON: https://directindex.org/api/direct/bluhmeclinic.se
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +46317114492

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 1 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/bluhmeclinic.se
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/bluhmeclinic.se/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/bluhmeclinic.se/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=bluhmeclinic.se&force=1
