# Beverly Hills Aesthetics | Sam Assassa, MD: Agent-Direct Score C (62.6%)

Site: https://www.bhaesthetics.com
Report: https://directindex.org/r/bhaesthetics.com
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Beverly Hills Aesthetics | Sam Assassa, MD is partly visible to agents.
Some AI assistants are turned away by Beverly Hills Aesthetics | Sam Assassa, MD's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Square.

## Direct links
- Order directly: https://beverly-hills-aesthetics.square.site/ (through square acting for the business)
- Phone: (424) 284-8933
- Address: 640 S San Vicente Blvd Ste 410, 90048, Los Angeles

## Nearby, also direct
Places near Beverly Hills Aesthetics | Sam Assassa, MD that take a booking or an order on their own website, with no marketplace in between.
- Face Haus - West Hollywood, Ca (50 m): https://directindex.org/r/thefacehaus.com
- Look At Me Nails (50 m): https://directindex.org/r/lookat-me.us
- Winx Beautique (60 m): https://directindex.org/r/booker.com
- MUA Salon (130 m): https://directindex.org/r/muasalon.com
- Taboo Hair Care (190 m): https://directindex.org/r/taboohaircare.com

## What to fix first
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The server turns AI crawlers away at the door.** (+3.3 points) Requests as GPTBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Beverly Hills Aesthetics | Sam Assassa, MD",
  "url": "https://www.bhaesthetics.com",
  "telephone": "(424) 284-8933",
  "address": "640 S San Vicente Blvd Ste 410, 90048, Los Angeles",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 34.07268000159389,
    "longitude": -118.37277511317056
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://beverly-hills-aesthetics.square.site/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it
- **Ordering through square on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
848 of 2757 in Los Angeles hairdressers and beauty salons. Top 31% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 93% | yes |
| Publish the menu or price list as HTML | 28% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | no |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 55% | yes |

Nearest places in the index: Face Haus - West Hollywood, Ca (B, 47 m, https://directindex.org/r/thefacehaus.com); Look At Me Nails (B, 51 m, https://directindex.org/r/lookat-me.us); Winx Beautique (C, 59 m, https://directindex.org/r/booker.com); Smile Skin Care Salon (F, 79 m, https://directindex.org/r/smileskincare.com); Lymphatic by Siane (F, 106 m, https://directindex.org/r/lymphaticbysiane.com); J’Moreno Artistry - Eyebrow & Hair Salon (F, 112 m, https://directindex.org/r/jmorenoartistry.com); Neuro Kinetic Therapy (F, 130 m, https://directindex.org/r/advancedbodymechanics.com); MUA Salon (A, 133 m, https://directindex.org/r/muasalon.com); Beverly Hills Salon Off Third (F, 172 m, https://directindex.org/r/eytanbensalon.com); Taboo Hair Care (C, 190 m, https://directindex.org/r/taboohaircare.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 55% (24% A or B, 224455 sites); Sites using Square 65% (41% A or B, 5073 sites); This site 62.6%.

See what an AI agent reads on this site: https://directindex.org/r/bhaesthetics.com/agent-view

## Businesses like Beverly Hills Aesthetics | Sam Assassa, MD in Los Angeles hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Los Angeles hairdressers and beauty salons | 2757 | 48% | 21% | 62.6% |
| Sites built with WordPress in Los Angeles hairdressers and beauty salons | 620 | 57% | 23% | 62.6% |
| Sites using Square in Los Angeles hairdressers and beauty salons | 181 | 63% | 40% | 62.6% |
| Sites built with WordPress and using Square in Los Angeles hairdressers and beauty salons | 39 | 62% | 26% | 62.6% |

The best of the sites built with WordPress and using Square in Los Angeles hairdressers and beauty salons: BROWLUSH (B 84.6%, https://directindex.org/r/browlush.com); Mahbod Style (B 81.6%, https://directindex.org/r/mahbodstyle.com); Beauty By Shani (B 76.9%, https://directindex.org/r/beautybyshani.com); ALLERGY & SKIN SPA (B 75.4%, https://directindex.org/r/skinspabydrkia.com); Anafoxbeauty (B 75.4%, https://directindex.org/r/anafoxbeauty.org).

With the three fixes above (No price list of services found; Structured data is incomplete; The server turns AI crawlers away at the door), the score would be about 87.7%. That would be 28th of 2,757 in Los Angeles hairdressers and beauty salons, up from 848th.

## The direct record
What agents get for Beverly Hills Aesthetics | Sam Assassa, MD, as JSON: https://directindex.org/api/direct/bhaesthetics.com
- Book: none on record
- Order: https://beverly-hills-aesthetics.square.site/ (vendor on own site: Square; found by the scan of 2026-10-23, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: (424) 284-8933
- Stable links that count: https://directindex.org/go/bhaesthetics.com/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square): yes
- Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations

Found one hop past the home page: contact page /about/: business JSON-LD.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 21.7 | 25 |
| Readable | 9 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/bhaesthetics.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/bhaesthetics.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/bhaesthetics.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=bhaesthetics.com&force=1
