# Benchmark Pizzeria: Agent-Direct Score C (58.5%)

Site: https://benchmarkpizzeria.com
Report: https://directindex.org/r/benchmarkpizzeria.com
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Benchmark Pizzeria is partly visible to agents.

## Direct links
- Order directly: https://www.toasttab.com/benchmark-pizzeria-kensington (through toast acting for the business)
- Phone: 510-368-2855

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Menu or price list lives on another site.** (+5 points) The link points to toasttab.com, so the credit and the traffic go there. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Benchmark Pizzeria",
  "url": "https://benchmarkpizzeria.com",
  "telephone": "510-368-2855",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Oak View Avenue 1568",
    "addressCountry": "US"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 37.8993884,
    "longitude": -122.2873653
  },
  "openingHours": "Mo-Su 16:30-21:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "16:30",
      "closes": "21:00"
    }
  ],
  "servesCuisine": [
    "pizza"
  ],
  "hasMenu": "https://www.toasttab.com/benchmark-pizzeria-kensington",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.toasttab.com/benchmark-pizzeria-kensington",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Benchmark Pizzeria

> restaurant (pizza) in Oak View Avenue 1568, San Francisco. Phone 510-368-2855.

## Book or order directly

- Order: https://www.toasttab.com/benchmark-pizzeria-kensington (through toast acting for the business)
- Menu: https://www.toasttab.com/benchmark-pizzeria-kensington

## Opening hours

Mo-Su 16:30-21:00

## About

- Website: https://benchmarkpizzeria.com
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Ordering through toast on your own domain.** No marketplace commission, and the guest stays yours.
- **Toast works with agents through its partners.** Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Read 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/. An assistant that is not a partner may not finish the step there; a direct path on your own domain works for all of them.

## Where it stands
595 of 1142 in San Francisco. Top 52% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 94% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 94% | yes |
| Structured data with address, phone and hours | 48% | no |
| Have an llms.txt | 13% | no |

Nearest places with a similar menu: Domino's (A, 958 m, https://directindex.org/r/dominos.com); Islice (C, 1202 m, https://directindex.org/r/isliceonline.com); La Val's Pizza (B, 1321 m, https://directindex.org/r/lavalspizzamenu.com); Miles Pizza Slice (C, 1509 m, https://directindex.org/r/milespizzaslice.com); Mountain Mike's (A, 2788 m, https://directindex.org/r/mountainmikespizza.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 58% (29% A or B, 36926 sites); Sites using Toast 74% (63% A or B, 1884 sites); This site 58.5%.

See what an AI agent reads on this site: https://directindex.org/r/benchmarkpizzeria.com/agent-view

## Businesses like Benchmark Pizzeria in San Francisco

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in San Francisco | 1142 | 50% | 40% | 58.5% |
| Built with WordPress in San Francisco | 177 | 69% | 55% | 58.5% |
| Using Toast in San Francisco | 134 | 75% | 68% | 58.5% |
| Built with WordPress and using Toast in San Francisco | 32 | 70% | 47% | 58.5% |

The best of Built with WordPress and using Toast in San Francisco: John's Grill Live Jazz (A 87.7%, https://directindex.org/r/johnsgrill.com); Cultivar Sausalito (A 86.2%, https://directindex.org/r/cultivarwine.com); La Marcha (A 86.2%, https://directindex.org/r/lamarchaberkeley.com); Penny Roma (A 86.2%, https://directindex.org/r/pennyroma.com); Sushi Ran (A 86.2%, https://directindex.org/r/sushiran.com).

With the two fixes above (No structured data for the business; Menu or price list lives on another site) the score would be about 87.7%: 113th of 1,142 in San Francisco, up from 595th.

## The direct record
What agents get for Benchmark Pizzeria, as JSON: https://directindex.org/api/direct/benchmarkpizzeria.com
- Book: none on record
- Order: https://www.toasttab.com/benchmark-pizzeria-kensington (vendor on own site: Toast; found by the scan of 2026-10-14, not yet tested)
- Menu: https://www.toasttab.com/benchmark-pizzeria-kensington (external; from the scan)
- Hours: Mo-Su 16:30-21:00 (closed now) (from OpenStreetMap)
- Phone: 510-368-2855
- Stable links that count: https://directindex.org/go/benchmarkpizzeria.com/order, https://directindex.org/go/benchmarkpizzeria.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured
- Vendor terms for agents, Toast: Through partners. Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Read 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 3 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/benchmarkpizzeria.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Deep report: https://directindex.org/r/benchmarkpizzeria.com/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=benchmarkpizzeria.com&force=1