# Beer Merchants: Agent-Direct Score C (61.5%) Site: https://www.beermerchants.com Report: https://directindex.org/r/beermerchants.com Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) Beer Merchants is partly visible to agents. An AI assistant can open Beer Merchants's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site. ## Direct links - Order directly: https://beermerchants.com/search?brand%5B%5D=warpigs (on the business's own site) - Phone: 01622 710339 - Address: 101 North Western Street, M12 6DY, Manchester - Prices: 64 prices on the site, the middle one £39.48 ## Nearby, also direct Places near Beer Merchants that take a booking or an order on their own website, with no marketplace in between. - Cloudwater Brewery Tap Room (270 m): https://directindex.org/r/cloudwaterbrew.co - The Jane Eyre Cocktail Bar (330 m): https://directindex.org/r/escapetofreightisland.com - Django Coffee Co. (520 m): https://directindex.org/r/djangocoffeeco.com - Store Street Exchange (780 m): https://directindex.org/r/storestreetmanchester.co.uk ## What to fix first - **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant - **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **64 prices on the landing page, the middle one £39.48.** In Manchester, the middle price of comparable sites that show prices is £13.50. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # Beer Merchants > local business in 101 North Western Street, M12 6DY, Manchester, Manchester cafes and bars. Phone 01622 710339. ## Book or order directly - Order: https://beermerchants.com/search?brand%5B%5D=warpigs (on the business's own site) ## About - Website: https://www.beermerchants.com - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents. - **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response. - **Ordering on your own site.** Agents can order without going through a marketplace. ## Where it stands 450 of 1309 in Manchester cafes and bars. Top 34% of the sites scanned in this index. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 100% | yes | | Publish the menu or price list as HTML | 92% | no | | Let AI crawlers in (no block at the server or in robots.txt) | 86% | yes | | Structured data with address, phone and hours | 30% | no | | Have an llms.txt | 20% | no | Nearest places in the index: Cloudwater Brewery Tap Room (B, 269 m, https://directindex.org/r/cloudwaterbrew.co); The Star & Garter (F, 313 m, https://directindex.org/r/starandgarter.co.uk); The Jane Eyre Cocktail Bar (D, 325 m, https://directindex.org/r/escapetofreightisland.com); Temperance Street Café by Cheshire Scrumptious (F, 325 m, https://directindex.org/r/cheshirescrumptious.co.uk); Django Coffee Co. (B, 521 m, https://directindex.org/r/djangocoffeeco.com); Piccadilly Central (D, 654 m, https://directindex.org/r/piccadillycentral.com); Piccadilly Tap (D, 673 m, https://directindex.org/r/piccadillytap.com); Private Blue Bar (F, 779 m, https://directindex.org/r/hilton.com); Store Street Exchange (B, 782 m, https://directindex.org/r/storestreetmanchester.co.uk); Freshwalks (D, 799 m, https://directindex.org/r/freshwalks.co.uk). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. The assistants were asked 12 everyday questions about Manchester cafes and bars and named 52 places. Beer Merchants wasn't one of them. See who was named: https://directindex.org/city/manchester-cafes-bars/recommended See what an AI agent reads on this site: https://directindex.org/r/beermerchants.com/agent-view ## Businesses like Beer Merchants in Manchester cafes and bars | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in Manchester cafes and bars | 1309 | 49% | 24% | 61.5% | The best of the businesses of the same kind in Manchester cafes and bars: Pink Cafe (A 100%, https://directindex.org/r/pinkcafe.co.uk); Popworld (A 100%, https://directindex.org/r/popworldparty.co.uk); The Waldorf (A 100%, https://directindex.org/r/greatlocalpubs.co.uk); Stamford Arms (A 98.5%, https://directindex.org/r/stamfordarmsstalybridge.co.uk); Darts 59 (A 96.9%, https://directindex.org/r/bar59ashton.co.uk). With the two fixes above (No structured data for the business; No menu or price list found), the score would be about 95.4%. That would be 7th of 1,309 in Manchester cafes and bars, up from 450th. ## The direct record What agents get for Beer Merchants, as JSON: https://directindex.org/api/direct/beermerchants.com - Book: none on record - Order: https://beermerchants.com/search?brand%5B%5D=warpigs (own site; found by the scan of 2026-10-21, not yet tested) - Menu: none on record - Hours: none on record - Phone: 01622 710339 - Stable links that count: https://directindex.org/go/beermerchants.com/order ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 25 | 25 | | Readable | 0 | 25 | | Actionable | 15 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/beermerchants.com - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: yes - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: no Keep watching this business (https://directindex.org/r/beermerchants.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/beermerchants.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=beermerchants.com&force=1