# Beauty Concept by Jenny Kruse: Agent-Direct Score C (62.6%) Site: https://beautyconcept-hamburg.de/ Report: https://directindex.org/r/beautyconcept-hamburg.de Scanned: 2026-10-20 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) Beauty Concept by Jenny Kruse is partly visible to agents. Some AI assistants are turned away by Beauty Concept by Jenny Kruse's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Treatwell. ## Direct links - Book directly: https://buchung.treatwell.de/common/venue-menu/javascript/widget-button.js?v1 (through treatwell acting for the business) - Phone: +494020918079 - Address: Hellkamp 18, 20255, Hamburg ## Nearby, also direct Places near Beauty Concept by Jenny Kruse that take a booking or an order on their own website, with no marketplace in between. - Beautycoach Ruth Vahle Haruna (40 m): https://directindex.org/r/ruth-vahle-haruna.de - ohlala (60 m): https://directindex.org/r/ohlala-hh.de - Groneberg Schwestern (160 m): https://directindex.org/r/groneberg-schwestern.de - 10er Friseur (180 m): https://directindex.org/r/10er-friseur.de ## What to fix first - **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai - **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant - **The server turns AI crawlers away at the door.** (+3.3 points) Requests as PerplexityBot (http_503) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Hamburg, 4.8% of comparable sites declare one. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # Beauty Concept by Jenny Kruse > organization in Hellkamp 18, 20255, Hamburg, Hamburg hairdressers and beauty salons. Phone +494020918079. ## Book or order directly - Book: https://buchung.treatwell.de/common/venue-menu/javascript/widget-button.js?v1 (through treatwell acting for the business) ## About - Website: https://beautyconcept-hamburg.de/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents. - **Structured data found (Organization).** no address, phone or hours in it - **Appointments through treatwell on your own domain.** There's no marketplace commission, and the customer stays yours. ## Where it stands 301 of 1762 in Hamburg hairdressers and beauty salons. Top 17% of the sites scanned in this index. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 90% | yes | | Publish the menu or price list as HTML | 16% | no | | Let AI crawlers in (no block at the server or in robots.txt) | 91% | no | | Structured data with address, phone and hours | 17% | no | | Have an llms.txt | 39% | no | Nearest places in the index: Beautycoach Ruth Vahle Haruna (D, 42 m, https://directindex.org/r/ruth-vahle-haruna.de); ohlala (C, 60 m, https://directindex.org/r/ohlala-hh.de); Haar3 Hanseatischer Haarschneider Hellkamp (F, 96 m, https://directindex.org/r/h3aar.de); Groneberg Schwestern (D, 156 m, https://directindex.org/r/groneberg-schwestern.de); Nebenan (F, 163 m, https://directindex.org/r/salon-nebenan.de); FaceFlx (D, 172 m, https://directindex.org/r/faceflx.de); 10er Friseur (C, 181 m, https://directindex.org/r/10er-friseur.de); Zzzischer (F, 195 m, https://directindex.org/r/zzzischer.de); SunCity (F, 234 m, https://directindex.org/r/sunfan.de); Little Spa & Massage (F, 241 m, https://directindex.org/r/little-spa.de). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. Recommended when people ask: "A facial this weekend, somewhere I can book online." (ChatGPT) Compared with its peers: Sites built with WordPress 55% (24% A or B, 251601 sites); Sites using Treatwell 49% (4% A or B, 1916 sites); This site 62.6%. See what an AI agent reads on this site: https://directindex.org/r/beautyconcept-hamburg.de/agent-view ## Named by ChatGPT for "A facial this weekend, somewhere I can book online" in Hamburg hairdressers and beauty salons, October 2026 - "A facial this weekend, somewhere I can book online." (2026-10-21): ChatGPT with a link to this site. https://directindex.org/city/hamburg-salons/recommended/facial Named by 1 of 2 assistants asked. Badge: https://directindex.org/badge/named/beautyconcept-hamburg.de.svg ## Businesses like Beauty Concept by Jenny Kruse in Hamburg hairdressers and beauty salons | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in Hamburg hairdressers and beauty salons | 1762 | 44% | 10% | 62.6% | | Sites built with WordPress in Hamburg hairdressers and beauty salons | 558 | 52% | 14% | 62.6% | | Sites using Treatwell in Hamburg hairdressers and beauty salons | 170 | 46% | 3% | 62.6% | | Sites built with WordPress and using Treatwell in Hamburg hairdressers and beauty salons | 48 | 49% | 6% | 62.6% | The best of the sites built with WordPress and using Treatwell in Hamburg hairdressers and beauty salons: COSMETICS ATELIER Bea von Schilgen (B 78.5%, https://directindex.org/r/kosmetik-atelier-hamburg.de); Holz's Köpfe (B 77.5%, https://directindex.org/r/holz-koepfe.de); Andreas Stettin (B 73.8%, https://directindex.org/r/andreas-stettin.de); Martin Max (C 67.7%, https://directindex.org/r/martinmax.de); Lore Beauty (C 66.2%, https://directindex.org/r/lorebeauty.de). With the three fixes above (No price list of services found; Structured data is incomplete; The server turns AI crawlers away at the door), the score would be about 87.7%. That would be 7th of 1,762 in Hamburg hairdressers and beauty salons, up from 301st. ## The direct record What agents get for Beauty Concept by Jenny Kruse, as JSON: https://directindex.org/api/direct/beautyconcept-hamburg.de - Book: https://buchung.treatwell.de/common/venue-menu/javascript/widget-button.js?v1 (vendor on own site: Treatwell; found by the scan of 2026-10-20, not yet tested) - Order: none on record - Menu: none on record - Hours: none on record - Phone: +494020918079 - Stable links that count: https://directindex.org/go/beautyconcept-hamburg.de/book ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no - Vendor terms for agents, Treatwell: Not stated. Treatwell's website and app terms of use (April 2024), section 8.4.3, forbid automated systems or software that extract content or data without a written licence; bookings fall under separate booking terms that were not read, so an agent booking for a customer is not addressed here. Read 2026-10-15: https://www.treatwell.co.uk/info/terms-of-use/ ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 21.7 | 25 | | Readable | 9 | 25 | | Actionable | 10 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/beautyconcept-hamburg.de - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: yes - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: yes Keep watching this business (https://directindex.org/r/beautyconcept-hamburg.de/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/beautyconcept-hamburg.de/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=beautyconcept-hamburg.de&force=1