# Bad Apple: Agent-Direct Score F (23.1%)

Site: http://www.badapplehair.com
Report: https://directindex.org/r/badapplehair.com
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Bad Apple is largely invisible to agents.
AI assistants can't open Bad Apple's website, so they go by what other sites say about it.

## Direct links
- Book directly: https://www.badapplehair.com/bundles/reserve-js?v=8ZkoZ3svUa1mm3fUna_DT0LFrjbAHZVOgr4xzLxrZZ81 (on the business's own site)

## Nearby, also direct
Places near Bad Apple that take a booking or an order on their own website, with no marketplace in between.
- Urban Roots (60 m): https://directindex.org/r/urbanrootshair.com
- Laser Clinics UK (70 m): https://directindex.org/r/laserclinics.co.uk
- Everyman Barbers (80 m): https://directindex.org/r/everymanbarbers.co.uk
- Shepherds (90 m): https://directindex.org/r/shepherdsgrooming.com
- Jo Malone London (110 m): https://directindex.org/r/jomalone.co.uk

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (http_403). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HairSalon",
  "name": "Bad Apple",
  "url": "http://www.badapplehair.com",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.4789175,
    "longitude": -1.8988492
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.badapplehair.com/bundles/reserve-js?v=8ZkoZ3svUa1mm3fUna_DT0LFrjbAHZVOgr4xzLxrZZ81",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.

## Where it stands
517 of 592 in Birmingham hairdressers and beauty salons. Top 87% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | yes |
| Publish the menu or price list as HTML | 0% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | no |
| Structured data with address, phone and hours | 10% | no |
| Have an llms.txt | 41% | no |

Nearest places in the index: Medivine Salon (C, 9 m, https://directindex.org/r/medivine.co.uk); sk:n Birmingham City Centre (D, 48 m, https://directindex.org/r/sknclinics.co.uk); Urban Roots (D, 59 m, https://directindex.org/r/urbanrootshair.com); Laser Clinics UK (C, 74 m, https://directindex.org/r/laserclinics.co.uk); Everyman Barbers (C, 82 m, https://directindex.org/r/everymanbarbers.co.uk); Shepherds (C, 87 m, https://directindex.org/r/shepherdsgrooming.com); Toni & Guy (F, 93 m, https://directindex.org/r/variahairstudio.com); Neal's Yard Remedies (F, 93 m, https://directindex.org/r/nealsyardremedies.com); Jo Malone London (C, 106 m, https://directindex.org/r/jomalone.co.uk); Guildhall Practice. Birmingham City Centre (B, 113 m, https://directindex.org/r/theguildhallpractice.co.uk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask: "A haircut this Saturday afternoon, book it." (Gemini)


See what an AI agent reads on this site: https://directindex.org/r/badapplehair.com/agent-view

## Named by Gemini for "A haircut this Saturday afternoon, book it" in Birmingham hairdressers and beauty salons, October 2026
- "A haircut this Saturday afternoon, book it." (2026-10-23): Gemini with a link to this site. https://directindex.org/city/birmingham-salons/recommended/haircut-saturday
Named by 1 of 2 assistants asked. Badge: https://directindex.org/badge/named/badapplehair.com.svg

## Businesses like Bad Apple in Birmingham hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Birmingham hairdressers and beauty salons | 592 | 48% | 15% | 23.1% |

The best of the businesses of the same kind in Birmingham hairdressers and beauty salons: Aman Prestige Ltd. (B 84.6%, https://directindex.org/r/amanprestige.co.uk); Million Dollar Look - Skin Clinic & Aesthetics Training Academy (B 84.6%, https://directindex.org/r/milliondollarlook.co.uk); The Massage Company (B 84.6%, https://directindex.org/r/massagecompany.co.uk); Vogue Beauty & Aesthetics (B 84.6%, https://directindex.org/r/voguebeautyandaesthetics.com); Blunt (B 83.1%, https://directindex.org/r/bluntbarber.com).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No structured data for the business; No price list of services found), the score would be about 95.4%, which would be first of 592 in Birmingham hairdressers and beauty salons.

## The direct record
What agents get for Bad Apple, as JSON: https://directindex.org/api/direct/badapplehair.com
- Book: https://www.badapplehair.com/bundles/reserve-js?v=8ZkoZ3svUa1mm3fUna_DT0LFrjbAHZVOgr4xzLxrZZ81 (own site; found by the scan of 2026-10-21, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: none on record
- Stable links that count: https://directindex.org/go/badapplehair.com/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got http_403); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 0 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/badapplehair.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/badapplehair.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=badapplehair.com&force=1
