# Avery: Agent-Direct Score D (50.3%)

Site: http://www.averyhealthcare.co.uk
Report: https://directindex.org/r/averyhealthcare.co.uk
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Avery is hard for agents to use.
Some AI assistants are turned away by Avery's website. It can't find a menu or price list, so it answers from other sites. It finds a phone number, but no link to book or order online.

## Direct links
- Phone: 0121 554 7261
- Address: Albion Ct, Clinton St, B18 4BJ, Birmingham

## Nearby, also direct
Places near Avery that take a booking or an order on their own website, with no marketplace in between.
- Heath Street Health Centre (550 m): https://directindex.org/r/heathstreethealth.nhs.uk
- Cavendish Medical Practice (550 m): https://directindex.org/r/cavendishmedicalpractice.co.uk
- Charles Davies House Residential Care (900 m): https://directindex.org/r/birminghammind.org
- Hockley Medical Practice (960 m): https://directindex.org/r/hockleymedicalpractice.com
- House of Health (1 km): https://directindex.org/r/houseofhealth.org.uk

## What to fix first
- **No online booking link on the website.** (+13 points) There's only a phone number or WhatsApp, and agents can't use those yet. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The server turns AI crawlers away at the door.** (+3.3 points) Requests as ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **The phone number on the site doesn't match the open map data.** The site shows 08000129113, but OpenStreetMap or Overture Maps lists 0121 554 7261. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Avery",
  "url": "http://www.averyhealthcare.co.uk",
  "telephone": "0121 554 7261",
  "address": "Albion Ct, Clinton St, B18 4BJ, Birmingham",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.489939,
    "longitude": -1.930067
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it

## Where it stands
Not ranked yet in Birmingham dentists, clinics and vets.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | no |
| Publish the menu or price list as HTML | 12% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 90% | no |
| Structured data with address, phone and hours | 38% | no |
| Have an llms.txt | 32% | yes |

Nearest places in the index: Birmingham Treatment Centre (F, 278 m, https://directindex.org/r/swbh.nhs.uk); Synergy Dental Practice Limited (C, 423 m, https://directindex.org/r/synergydental.org.uk); Heath Street Health Centre (C, 552 m, https://directindex.org/r/heathstreethealth.nhs.uk); Cavendish Medical Practice (C, 552 m, https://directindex.org/r/cavendishmedicalpractice.co.uk); Immediate Care Medical (D, 673 m, https://directindex.org/r/immediatecaremedical.co.uk); Sikh Coaching (F, 695 m, https://directindex.org/r/sikhcoaching.com); Broadway Dental Suite (D, 894 m, https://directindex.org/r/broadwaydentalsuite.com); Charles Davies House Residential Care (B, 898 m, https://directindex.org/r/birminghammind.org); Hockley Medical Practice (C, 964 m, https://directindex.org/r/hockleymedicalpractice.com); House of Health (C, 1019 m, https://directindex.org/r/houseofhealth.org.uk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Birmingham dentists, clinics and vets and named 52 places. Avery wasn't one of them. See who was named: https://directindex.org/city/birmingham-clinics/recommended


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236086 sites); This site 50.3%.

See what an AI agent reads on this site: https://directindex.org/r/averyhealthcare.co.uk/agent-view

## Businesses like Avery in Birmingham dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Sites built with WordPress in Birmingham dentists, clinics and vets | 233 | 61% | 34% | 50.3% |

The best of the sites built with WordPress in Birmingham dentists, clinics and vets: Birmingham Dental Excellence (A 86.2%, https://directindex.org/r/birminghamdentalexcellence.co.uk); Midland Skin (A 86.2%, https://directindex.org/r/midlandskin.co.uk); Achieve Health Edgbaston Birmingham (B 84.6%, https://directindex.org/r/achievehealth.uk); Four oaks physio (B 84.6%, https://directindex.org/r/fouroaksphysio.co.uk); Newmedica Eye Health Clinic & Surgical Centre (B 84.6%, https://directindex.org/r/newmedica.co.uk).

## The direct record
What agents get for Avery, as JSON: https://directindex.org/api/direct/averyhealthcare.co.uk
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: 0121 554 7261

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 21.7 | 25 |
| Readable | 9 | 25 |
| Actionable | 2 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/averyhealthcare.co.uk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/averyhealthcare.co.uk/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/averyhealthcare.co.uk/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=averyhealthcare.co.uk&force=1
