# Areté Hair Lounge: Agent-Direct Score F (39.5%)

Site: http://www.aretehl.se/
Report: https://directindex.org/r/aretehl.se
Scanned: 2026-10-22 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Areté Hair Lounge is largely invisible to agents.
Some AI assistants are turned away by Areté Hair Lounge's website. It can't find a menu or price list, so it answers from other sites. To book or order, it is sent to Bokadirekt, a marketplace.

## Direct links
- Phone: +464074770
- Address: Hyllie Vattenparksgata 7c, 215 32, Malmö

## Nearby, also direct
Places near Areté Hair Lounge that take a booking or an order on their own website, with no marketplace in between.
- Mata Massage och Hälsa (520 m): https://directindex.org/r/wixsite.com
- 𝑷𝒓𝒂𝒏𝒂𝒓𝒊 Massage & 𝑩𝒆𝒂𝒖𝒕𝒚 𝑲𝒍𝒊𝒏𝒊𝒌 (710 m): https://directindex.org/r/pranari.se

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Appointments only through bokadirekt.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **The server turns AI crawlers away at the door.** (+3.3 points) Requests as PerplexityBot (http_429) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Areté Hair Lounge",
  "url": "http://www.aretehl.se/",
  "telephone": "+464074770",
  "address": "Hyllie Vattenparksgata 7c, 215 32, Malmö",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 55.56592063,
    "longitude": 12.97611252
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Areté Hair Lounge

> local business in Hyllie Vattenparksgata 7c, 215 32, Malmö, Malmö hairdressers and beauty salons. Phone +464074770.

## About

- Website: http://www.aretehl.se/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.

## Where it stands
200 of 297 in Malmö hairdressers and beauty salons. Top 67% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 83% | no |
| Publish the menu or price list as HTML | 3% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 87% | no |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 37% | no |

Nearest places in the index: Klippstället Hyllie Frisör (D, 72 m, https://directindex.org/r/klippstallet.se); Kayla Professional Hair & Beauty (D, 186 m, https://directindex.org/r/kaylabeauty.se); ProfessionNAIL (D, 200 m, https://directindex.org/r/nagelsalonger.se); Rituals (F, 231 m, https://directindex.org/r/rituals.com); Mata Massage och Hälsa (C, 521 m, https://directindex.org/r/wixsite.com); Salong Hårfin (D, 585 m, https://directindex.org/r/salongharfin.nu); Vi2 Hud & Hår (F, 638 m, https://directindex.org/r/vi2.nu); Members TAN (F, 645 m, https://directindex.org/r/memberstan.se); 𝑷𝒓𝒂𝒏𝒂𝒓𝒊 Massage & 𝑩𝒆𝒂𝒖𝒕𝒚 𝑲𝒍𝒊𝒏𝒊𝒌 (C, 707 m, https://directindex.org/r/pranari.se); Molly Kummel . com (F, 1727 m, https://directindex.org/r/mollykummel.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Malmö hairdressers and beauty salons and named 53 places. Areté Hair Lounge wasn't one of them. See who was named: https://directindex.org/city/malmo-salons/recommended


Compared with its peers: Sites using Bokadirekt 47% (1% A or B, 531 sites); This site 39.5%.

See what an AI agent reads on this site: https://directindex.org/r/aretehl.se/agent-view

## Businesses like Areté Hair Lounge in Malmö hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Malmö hairdressers and beauty salons | 297 | 47% | 8% | 39.5% |
| Sites using Bokadirekt in Malmö hairdressers and beauty salons | 80 | 47% | 0% | 39.5% |

The best of the sites using Bokadirekt in Malmö hairdressers and beauty salons: Caroli Skönhetslounge (C 66.2%, https://directindex.org/r/skonhetslounge.se); Malmö Relax Center (C 66.2%, https://directindex.org/r/malmorelaxcenter.se); Norrsken Hammam och Spa (C 66.2%, https://directindex.org/r/norrskenhammam.se); Tite (C 66.2%, https://directindex.org/r/titehud.se); PlusBeauty AB | Forever Glow by Benze (C 61.5%, https://directindex.org/r/plusbeauty.se).

With the three fixes above (No structured data for the business; Appointments only through bokadirekt; No price list of services found), the score would be about 90.3%, which would be first of 297 in Malmö hairdressers and beauty salons.

## The direct record
What agents get for Areté Hair Lounge, as JSON: https://directindex.org/api/direct/aretehl.se
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +464074770

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Bokadirekt: Not stated. The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 21.7 | 25 |
| Readable | 1 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/aretehl.se
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/aretehl.se/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/aretehl.se/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=aretehl.se&force=1
