# Amate: Agent-Direct Score F (23.1%)

Site: http://www.amate.es/
Report: https://directindex.org/r/amate.es
Scanned: 2026-10-20 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Amate is largely invisible to agents.
AI assistants can't open Amate's website, so they go by what other sites say about it.

## Direct links
- Book directly: https://amate.es/collections/mesa-1 (on the business's own site)
- Phone: +34913198934
- Address: C. de Argensola, 6, 28004, Madrid
- Prices: 5 prices on the site, the middle one €12.50

## Nearby, also direct
Places near Amate that take a booking or an order on their own website, with no marketplace in between.
- Barbara Ann (110 m): https://directindex.org/r/barbaraann.es
- Casa Neutrale (120 m): https://directindex.org/r/casaneutrale.com
- DSTAgE (130 m): https://directindex.org/r/dstageconcept.com
- Roostiq Bar (150 m): https://directindex.org/r/roostiq.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Madrid, 21% of comparable sites declare one.
- **5 prices on the landing page, the middle one €12.50.** In Madrid, the middle price of comparable sites that show prices is €15.00.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Amate",
  "url": "http://www.amate.es/",
  "telephone": "+34913198934",
  "address": "C. de Argensola, 6, 28004, Madrid",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.42506916,
    "longitude": -3.69502869
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://amate.es/collections/mesa-1",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Booking on your own site.** Agents can book without going through a marketplace.

## Where it stands
778 of 918 in Madrid cafes and bars. Top 85% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 96% | yes |
| Publish the menu or price list as HTML | 77% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 89% | no |
| Structured data with address, phone and hours | 25% | no |
| Have an llms.txt | 32% | no |

Nearest places in the index: Volta Cafe (D, 52 m, https://directindex.org/r/entradium.com); Barrutia y el 9 (B, 59 m, https://directindex.org/r/barrutiayel9.com); Barbara Ann (A, 109 m, https://directindex.org/r/barbaraann.es); Casa Neutrale (A, 115 m, https://directindex.org/r/casaneutrale.com); DSTAgE (B, 125 m, https://directindex.org/r/dstageconcept.com); Thundercat Club (C, 145 m, https://directindex.org/r/thundercatclub.com); Doce botellas (D, 145 m, https://directindex.org/r/docebotellas.com); Roostiq Bar (B, 150 m, https://directindex.org/r/roostiq.com); Natif Café y Cocina (D, 153 m, https://directindex.org/r/natif.es); Ficus Bar (C, 156 m, https://directindex.org/r/ficusbar.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 48% (26% A or B, 7656 sites); This site 23.1%.

See what an AI agent reads on this site: https://directindex.org/r/amate.es/agent-view

## Businesses like Amate in Madrid cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Madrid cafes and bars | 918 | 49% | 22% | 23.1% |
| Sites built with Shopify in Madrid cafes and bars | 45 | 57% | 36% | 23.1% |

The best of the sites built with Shopify in Madrid cafes and bars: En copa de Balón Enolounge (A 95.4%, https://directindex.org/r/encopadebalon.com); Lilo (A 87.5%, https://directindex.org/r/lilobrunch.com); Hola Coffee (A 86.2%, https://directindex.org/r/hola.coffee); Balaguer coffee & bakery (B 84.6%, https://directindex.org/r/balaguercoffee.com); Dosis Cafe (B 84.6%, https://directindex.org/r/dosiscafe.es).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No structured data for the business; No menu or price list found), the score would be about 95.4%. That would be 4th of 918 in Madrid cafes and bars, up from 778th.

## The direct record
What agents get for Amate, as JSON: https://directindex.org/api/direct/amate.es
- Book: https://amate.es/collections/mesa-1 (own site; found by the scan of 2026-10-20, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +34913198934
- Stable links that count: https://directindex.org/go/amate.es/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 0 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/amate.es/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/amate.es/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=amate.es&force=1