# Virtue + Vice: Agent-Direct Score C (66.2%)

Site: https://shopvirtueandvice.com
Report: https://directindex.org/r/alookbehindtheseams.com
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Virtue + Vice is partly visible to agents.
An AI assistant can open Virtue + Vice's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Calendly.

## Direct links
- Book directly: https://calendly.com/melaniemeeting/15min (through calendly acting for the business)
- Phone: 13476448848
- Address: 56 W 22nd St  Fl 9, 10010-7281, New York

## Nearby, also direct
Places near Virtue + Vice that take a booking or an order on their own website, with no marketplace in between.
- Lux Travel Girl Inc (110 m): https://directindex.org/r/luxtravelgirl.com
- Benada Hospitality Solutions (130 m): https://directindex.org/r/benadahospitality.com
- Poster House (200 m): https://directindex.org/r/posterhouse.org
- Reed & Mackay (300 m): https://directindex.org/r/reedmackay.com
- Black Tomato (310 m): https://directindex.org/r/blacktomato.com

## What to fix first
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Virtue + Vice",
  "url": "https://shopvirtueandvice.com",
  "telephone": "13476448848",
  "address": "56 W 22nd St  Fl 9, 10010-7281, New York",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.741814,
    "longitude": -73.992865
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://calendly.com/melaniemeeting/15min",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **Tickets through calendly on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
207 of 1277 in New York tours, attractions and museums. Top 16% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 92% | yes |
| Publish the menu or price list as HTML | 11% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 95% | yes |
| Structured data with address, phone and hours | 18% | no |
| Have an llms.txt | 40% | yes |

Nearest places in the index: Lux Travel Girl Inc (B, 109 m, https://directindex.org/r/luxtravelgirl.com); Benada Hospitality Solutions (B, 128 m, https://directindex.org/r/benadahospitality.com); Poster House (B, 201 m, https://directindex.org/r/posterhouse.org); Travel Document Systems Incorporated (C, 226 m, https://directindex.org/r/traveldocs.com); Brickell Travel Management (D, 258 m, https://directindex.org/r/brickelltravel.com); Russian Bluebird (F, 261 m, https://directindex.org/r/panoramatravel.com); Blutours, Llc (F, 261 m, https://directindex.org/r/blutours.in); Reed & Mackay (B, 296 m, https://directindex.org/r/reedmackay.com); Chelsea Flea Market (D, 299 m, https://directindex.org/r/findthemarkets.com); Black Tomato (C, 314 m, https://directindex.org/r/blacktomato.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 47% (23% A or B, 13001 sites); Sites using Calendly 62% (32% A or B, 1150 sites); This site 66.2%.

See what an AI agent reads on this site: https://directindex.org/r/alookbehindtheseams.com/agent-view

## Businesses like Virtue + Vice in New York tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in New York tours, attractions and museums | 1277 | 45% | 13% | 66.2% |
| Sites built with Shopify in New York tours, attractions and museums | 14 | 51% | 21% | 66.2% |
| Sites using Calendly in New York tours, attractions and museums | 9 | 61% | 22% | 66.2% |
| Sites built with Shopify and using Calendly in New York tours, attractions and museums | 1 | 66% | 0% | 66.2% |

The best of the sites using Calendly in New York tours, attractions and museums: Ciao Andiamo (B 76.9%, https://directindex.org/r/ciaoandiamo.com); VBH Travel (B 70.8%, https://directindex.org/r/vbhtravel.com); Fine Art Brokers (C 67.7%, https://directindex.org/r/fineartbrokers.com); Functions (C 55.4%, https://directindex.org/r/jltech.com); Jurny Technologies (C 55.4%, https://directindex.org/r/gojurny.com).

With the two fixes above (Structured data is incomplete; No tickets and prices found), the score would be about 87.7%. That would be 6th of 1,277 in New York tours, attractions and museums, up from 207th.

## The direct record
What agents get for Virtue + Vice, as JSON: https://directindex.org/api/direct/alookbehindtheseams.com
- Book: https://calendly.com/melaniemeeting/15min (vendor on own site: Calendly; found by the scan of 2026-10-23, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: 13476448848
- Stable links that count: https://directindex.org/go/alookbehindtheseams.com/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Calendly: Not stated. The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 8 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/alookbehindtheseams.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: yes
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: yes
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/alookbehindtheseams.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/alookbehindtheseams.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=alookbehindtheseams.com&force=1