# David Masters: Agent-Direct Score D (42.6%) Site: https://www.dmsalon.co.uk/ Report: https://directindex.org/r/alchemyandi.co.uk Scanned: 2026-10-16 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.) David Masters is hard for agents to use. Some AI assistants are turned away by the website of David Masters. What David Masters offers is on another site. To book or order, it is sent to Fresha, a marketplace. ## Direct links - Phone: +442088913311 ## What to fix first - **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant - **Appointments only through fresha.** (+12 points) Every agent transaction goes through the marketplace and its commission. Add a direct path on your own site, even a simple form. Guide: https://directindex.org/guides/book-direct-on-your-own-website - **Price list of services lives on another site.** (+5 points) The link points to fresha.com, so the credit and the traffic go there. Guide: https://directindex.org/guides/menu-pdf-ai - **The server turns AI crawlers away at the door.** (+3.3 points) Live fetches as ClaudeBot (http_403) were refused while a normal browser got the page. This is usually a hosting or firewall bot list the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing - **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## Fix kit: What to paste Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # David Masters > hair salon in St Margarets Road 120 TW1 2AA Twickenham, London hairdressers and beauty salons. Phone +442088913311. ## Book or order directly - Menu: https://www.fresha.com/en-GB/a/alchemy-i-london-richmond-bridge-twickenham-390-richmond-rd-u9slz2vb/booking?menu=true&share=true&marketingToken=b-HajZnBq4wL&pId=2530634&dppub=true&employeeId=5546579&cartId=3cc3b7a4-9a33-4e3c-ab1c-689f1c910f05 ## About - Website: https://www.dmsalon.co.uk/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents. - **Fresha works with agents through its partners.** Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Read 2026-10-15: https://terms.fresha.com/terms-use. An assistant that is not a partner may not finish the step there; a direct path on your own domain works for all of them. ## Since the scan of 2026-10-14 (F then) - Fixed: The site could not be read at all - New: The server turned AI crawlers away at the door; No structured data for the business; Menu lived on another site; Booking only through a marketplace; No llms.txt ## Where it stands 493 of 791 in London hairdressers and beauty salons. Top 62% of the sites scanned in this index. | What the top tenth of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 99% | no | | Publish the menu or price list as HTML | 13% | no | | Let AI crawlers in (no edge block, no robots.txt block) | 98% | no | | Structured data with address, phone and hours | 20% | no | | Have an llms.txt | 35% | no | Nearest places in the index: Joseph's (B, 30 m, https://directindex.org/r/joseph-hair.co.uk); Hiro Hiro Nails (D, 86 m, https://directindex.org/r/hirohironail.co.uk); Rock & Fairy (D, 97 m, https://directindex.org/r/rockandfairy.com); Sirisha's (B, 134 m, https://directindex.org/r/sirishashealthandbeauty.co.uk); Hiro Hiro (F, 161 m, https://directindex.org/r/hirohirohair.co.uk); Volta's (D, 184 m, https://directindex.org/r/voltasspa.com); Proud Thai Retreat (C, 558 m, https://directindex.org/r/proudthairetreat.co.uk); Toni & Guy (B, 1021 m, https://directindex.org/r/toniandguy.com); Si Belle (D, 1025 m, https://directindex.org/r/sibellebeauty.co.uk); WT Skin (C, 1190 m, https://directindex.org/r/wtskin.com). ## What assistants answer Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included. Against its peers: Sites built with WordPress 58% (29% A or B, 36926 sites); Sites using Fresha 53% (3% A or B, 147 sites); This site 42.6%. See what an AI agent reads on this site: https://directindex.org/r/alchemyandi.co.uk/agent-view ## Businesses like David Masters in London hairdressers and beauty salons | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in London hairdressers and beauty salons | 791 | 46% | 18% | 42.6% | | Sites built with WordPress in London hairdressers and beauty salons | 294 | 61% | 32% | 42.6% | | Sites using Fresha in London hairdressers and beauty salons | 44 | 52% | 7% | 42.6% | | Sites built with WordPress and using Fresha in London hairdressers and beauty salons | 16 | 51% | 0% | 42.6% | The best of the sites built with WordPress and using Fresha in London hairdressers and beauty salons: The Nailounge (C 66.2%, https://directindex.org/r/thenailounge.co.uk); Tony's Mens Hairstylists (C 66.2%, https://directindex.org/r/tonysbarbers.co.uk); Ben Forrest (C 60%, https://directindex.org/r/benforrest.co.uk); The Dapper Fox (C 60%, https://directindex.org/r/thedapperfoxbarbers.co.uk); The Shoreditch SPA (C 60%, https://directindex.org/r/theshoreditchspa.com). With the three fixes above (No structured data for the business; Appointments only through fresha; Price list of services lives on another site) the score would be about 90.3%: 2nd of 791 in London hairdressers and beauty salons, up from 493rd. ## The direct record What agents get for David Masters, as JSON: https://directindex.org/api/direct/alchemyandi.co.uk - Book: none on record - Order: none on record - Menu: https://www.fresha.com/en-GB/a/alchemy-i-london-richmond-bridge-twickenham-390-richmond-rd-u9slz2vb/booking?menu=true&share=true&marketingToken=b-HajZnBq4wL&pId=2530634&dppub=true&employeeId=5546579&cartId=3cc3b7a4-9a33-4e3c-ab1c-689f1c910f05 (external; from the scan) - Hours: none on record - Phone: +442088913311 - Stable links that count: https://directindex.org/go/alchemyandi.co.uk/menu ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no - Vendor terms for agents, Fresha: Through partners. Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Read 2026-10-15: https://terms.fresha.com/terms-use ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 21.7 | 25 | | Readable | 3 | 25 | | Actionable | 3 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/alchemyandi.co.uk - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: yes - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: no Keep watching this business (https://directindex.org/r/alchemyandi.co.uk/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/alchemyandi.co.uk/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology ยท Rescan now: https://directindex.org/scan?url=alchemyandi.co.uk&force=1